Apple is trying to make web ads truly private

Apple's privacy push is extending to an area where you might not expect it: web ad tracking. The company's John Wilander has outlined a new system, Privacy Preserving Ad Click Attribution, that would help marketers track the success of ads without t...

Robert Downey, Jr. shifts his smartphone allegiance to OnePlus

Apparently, lifting a 49-pound block of cement by the OnePlus 7 Pro's pop-up camera wasn't the only publicity stunt the company has planned for its new phones. Today, Robert Downey, Jr. shared a photo of himself holding a 7 Pro and standing in front...

Google confirms ads are coming to your Discover feed for the first time

If you're one of the few people who wish for more advertisements across Google platforms, you're in luck. The search giant announced this week a whole heap of new ads that will be served up across a number of its mobile services. The personalized Dis...

Facebook sues firm for allegedly misusing app data to target ads

Facebook is trying to preempt Cambridge Analytica-style scandals with legal action. The social network has sued the South Korean analytics firm Rankwave for allegedly misusing its app data for ad targeting (thus breaching its contract) as well as fa...

Chrome will let you block cross-site tracking

The rumors were true -- Google plans to let you block cross-site tracking in Chrome. The search firm has unveiled efforts to improve its cookie controls by distinguishing between single- and multi-site cookies, giving you the option to delete tracke...

Google is testing shopping links under YouTube videos

Google is looking at more options to boost its bottom line, and one of them seems to be shopping links tucked under YouTube videos. The company is running a test where it displays recommended products along with prices on its video-sharing platform,...

Vudu’s first original shows will include interactive titles

The rumors were true: Vudu will offer original shows, including a few with twists. Vudu confirmed at a presentation that it would introduce a variety of exclusive programming, including "interactive content" produced with the help of the startup Eko...

Walmart is getting ready to announce ad-friendly Vudu originals

Walmart is reportedly developing at least six original series for its Vudu streaming service. It's set to reveal a few of them to advertisers at a presentation this week. According to Bloomberg, it's been in talks with studios to reboot old family-fr...