It was at the helm of GPS/AR/Maps-based "exergaming" in 2013 with Ingress, saw phenomenal success with Pokémon Go, and will launch a location-based Harry Potter mobile game next year. Now, Niantic is making the natural move into tourism-focuse...
‘Pokémon Go’ creator Niantic to develop GPS-based tourism games
It was at the helm of GPS/AR/Maps-based "exergaming" in 2013 with Ingress, saw phenomenal success with Pokémon Go, and will launch a location-based Harry Potter mobile game next year. Now, Niantic is making the natural move into tourism-focuse...
Niantic has a problem. It's the king of GPS/AR/Maps–based "exergaming," but it's leasing its empire. Pokémon Go is built on IP it doesn't own or control, and a portion of the profits are sent back to Japan. A chunk of the proceeds from i...