Get Trigger-happy with the Vert!ca Vertical Camera

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Due to our trusty smartphones, the vast majority of us always have a camera on our person, and this may have you questioning the need for a separate point-and-shoot. But when it looks like this, you’ll soon stop asking that question.

This is Vert!ca, and it challenges everything we know about how we use compact camera systems. Starting with the device’s orientation, while conventional cameras are designed to be used horizontally, Vert!ca, like its name would suggest, is geared towards a vertical orientation, for easy handling in one hand. Rather amazingly, its orientation doesn’t alter when it comes to capturing a landscape image. A rotating display allows for fast angle switching without changing hand position!

An Apple-esque touch-bar is located towards the top of the device, allowing for efficient control of the aperture, ISO, shutter speed and exposure. Also packed into this compact device is vision recognition, an AI assistant, intuitive smart gallery and contactless charging, all with the intention of creating both a beautiful and innovative camera!

Designers: Hyojeong Lee & Jinju Choo

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The display can be rotated easily so you can take horizontal and vertical pictures in one position without moving.

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The shutter is located on the side so you can take pictures in any direction, either left or right hand.

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Easy to set up or lean against any wall.

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All the buttons on the camera are designed so that they do not protrude to help set up camera in any direction.

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An Alternative to a Television?

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Projectors are usually used as a temporary ‘screen’ for sharing memories with family or immersing yourself in a film, but the Lumo projector does things a little differently…

Aimed at single-person households where space may be limited and moving abodes frequently is common, Lumo is designed to replace the television altogether; research showed that the occupants of this type of household rely on their phone, laptop and desktop as opposed to a TV, but their limited size can make things uncomfortable or unenjoyable.

Thanks to its considered design and lamp-like form, it’s not a projector that needs to be hidden when it’s not being used, and this makes Lumo’s party trick possible, the display is always on even if the television is not; based on lifestyle patterns and personal interests, daily information and personalised contents is always displayed on the wall!

Designers: Jinju Choo, Soyoung Lee, Seonghyeok Youn & Sooyoung Choi

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The power indicator lights up when activated to provide the experience of turning on the lamp.

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Lumo is capable of 360-degree projection with a vertically rotatable stand and horizontally rotatable upper part. You can also easily position the screen on the wall with voice command.

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Lumo has a hidden ventilation designed to prevent the heat by efficiently circulating the air up and down.

Daily information and personalized contents are always on the wall or the ceiling. This not only considers the multi-content consumption experience, but also breaks the boundary between the wall and screen thus considering the interior effect of the home projector.

When you enter the Lumo Launcher by mobile, Music, Video, and Photo screen changes to smartphone homescreen. This allows users to access daily information and personalized contents seamlessly.

Lumo recommends customized contents in three categories: schedule, history, and usage pattern. Therefore, Lumo allows users to consume a variety of content seamlessly and makes a better content consumption life.

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