Inside Nike’s DIY studio for Snapchat selfie filters

Snapchat's Lens Studio, which lets anyone create their own augmented reality filters, has been a big hit for the company. There are now more than 250,000 Lenses created by independent users, and those have been viewed over 15 billion times. Still, Sn...

Twitch streamers are getting Snap’s AR selfie filters

As part of its Snap Camera announcement, Snap Inc. has revealed a partnership with Twitch that will bring augmented reality Lenses to users of the video-streaming site. This will give Twitch streamers access to thousands of Snapchat-style selfie filt...

Snap is bringing augmented reality Lenses to the desktop

Fresh off its Q3 2018 earnings report, in which it broke a revenue record, Snap Inc. is making another major announcement. Meet Snap Camera, a standalone application that will bring the company's popular augmented reality filters, aka Lenses, to the...

Snapchat’s latest Lens creation tools bring 2D objects to life

It might be easier to create and share Snapchat Lenses these days, but Snap clearly knows they need a little more panache. It's adding a trio of Lens Studio templates, with the centerpiece being a brand new marker tracking feature. The template turns...

A DC-themed Snapchat Lens could get you into Comic-Con

You're not completely hosed if you missed your chance to attend San Diego Comic-Con... if you're willing to dabble in some augmented reality art. Snap and DC Comics have launched a DC Super Heroes Challenge that asks you to create a DC-themed Lens c...

Snapchat’s Lens Studio helps create your own AR effects

As fun as Snapchat's augmented reality World Lenses can be, there are only so many times you can see a headphone-toting hot dog before you crave something new. Wouldn't it be nice if you could make your own? Well, you can: Snap has unveiled a Lens...