Tag Archives: Referral marketing

Elon Musk’s Tesla Referral Program includes Free Model X

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Tesla Motors is not advertising and has no dealership network. For the first time the electric car company does some marketing and it is an incredible incentive for owners and new buyers. This...

Opinion Leaders Accept Cash for Social-Network Referrals More Than Others

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If consumers are given tangible rewards for online referrals, not unpredictably, they pass along the information to their networks more than without these payments. However, the surprising behavior...