Mall of America debuts helpful holographic elf for the holidays

How would you keep a shopping mall lively in an era when more and more people are buying their holiday gifts online? The Mall of America has a one-word answer: holograms. It's partnering with mixed reality firm VNTANA on what's billed as the "first...

Amazon tests checkout-free shopping for larger stores

Amazon's checkout-free Go stores might hint at the future of retail, but they're small locations that aren't much good if you need more than lunch or a bag of chips. You might see more soon, though. Wall Street Journal sources say Amazon is testing...

Last Minute Holiday Gifts, Gets & Getaways


As much as holiday shopping is a thrill-filled function, it can also overwhelm amid the glut of retail marketing messages asserting deals, steals and grand gifting opportunities galore. With so much...

Last Minute Holiday Gifts, Gets & Getaways


As much as holiday shopping is a thrill-filled function, it can also overwhelm amid the glut of retail marketing messages asserting deals, steals and grand gifting opportunities galore. With so much...

Nike uses AR to tease its biggest Jordan launch of the year

If it wasn't already clear that Nike sees augmented reality as a big deal for footwear, it is now. The company is using AR inside its SNKRS app to offer a peek at its biggest shoe release of the year, the Air Jordan 11 Concord, days before you can b...