Mall of America debuts helpful holographic elf for the holidays

How would you keep a shopping mall lively in an era when more and more people are buying their holiday gifts online? The Mall of America has a one-word answer: holograms. It's partnering with mixed reality firm VNTANA on what's billed as the "first...

Google offers Floor Plan Marker app to businesses so they can improve indoor mapping

Google offers Floor Plan Marker app to businesses so they can improve indoor mapping
Are folks still getting lost in the faux marble expanse of your airport or shopping mall, even after you've uploaded the floor plan to Google Maps? Then maybe it's time you went the extra mile and improved indoor mapping using the official Floor Plan Marker app. It instructs you to walk around the "entire surface" of your place of interest, while gathering position data from GPS, public WiFi signals and cell towers. Once added to Google's database, this extra info will allow the familiar blue dot to function on your customers' Android phones even when your actually-concrete building gets in the way of their satellite signal. The app's already available at Google Play, so go ahead -- make the schlep now so that others don't have to.

Google offers Floor Plan Marker app to businesses so they can improve indoor mapping originally appeared on Engadget on Fri, 06 Apr 2012 12:49:00 EDT. Please see our terms for use of feeds.

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