Tag Archives: snapchatdiscover
A first look at Instagram’s IGTV
As rumored, Instagram is ready to get into long-form video. And today the company made those plans official with the reveal of IGTV, its new standalone video app geared toward internet creators, like the ones who have made a living out of YouTube. IG...
Instagram takes on Snapchat and YouTube with IGTV
Where there's smoke, there's fire. For Instagram, that smoke recently came in the form of rumors about it launching a feature to host curated, long-form videos in its app. And well, there's fire, alright. Today, at an event in San Francisco, Instagra...
Snapchat swaps mess for money
Snap Inc. took a major risk when it completely redesigned Snapchat a few months ago -- it's no secret that people don't like change. But the company, after constantly struggling to add new users since going public last February, decided it needed to...
Nobody knows if Snapchat shows are actually successful
Snapchat hasn't been coy about its obsession with making original video content. Snap Inc., its parent company, sees TV-like programming as the holy grail and key to its long-term success. The quick, raw, disappearing videos that made Snapchat popula...
Snapchat’s redesign separates friends’ posts from media content
Snapchat's major redesign is here and it's all about separating your relationships from content. Snap CEO Evan Spiegel wrote on Axios today that Snapchat has always been primarily geared towards conversing with friends and with the new layout, Snapch...
ESPN looks to reinvent itself with a SportsCenter for Snapchat
More than three years ago, ESPN opened a 194,000-square-foot, state-of-the-art production facility known as Digital Center 2. That space was built to house five studios, including the home of its flagship show SportsCenter, which has been airing on T...
CNN is the latest to make a daily news show for Snapchat
NBC isn't the only major US broadcaster hopping on the Snapchat daily news show bandwagon. CNN has launched The Update, a survey of events that will run in the Shows section of Snapchat's Stories at 6PM Eastern. Each regular episode will cover five...
CBS greenlights another James Corden show… on Snapchat
Snapchat fights clickbait in Discover stories
Clickbait headlines and fake news aren't limited to the web and social networks. They're also problems in mobile services, and Snapchat wants to do something about it. The company is instituting rules that prevent Discover publishers from misleadin...