Nike turns its SNKRS app into a pop-up shop for sneakerheads

With Super Bowl 53 getting ready to kick off in Atlanta, brands are seeing dollar signs. And you know Nike, given its status as a sportswear giant, has to go all out for the event. That's why the company opened a pop-up shop in Atlanta, designed to c...

Nike upset hypebeasts with accidental Android-exclusive SNKRS drop

Nike introduced its shoe-selling app SNKRS in 2016, but it wasn't until nearly a year later that it rolled out an Android version. Even today, some of the app's best features (like a way to buy sneakers using augmented reality) are exclusive to iOS....