Tag Archives: Digital Content

Why Visuals Are Vital For Your Digital Content Campaign

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As a result of the COVID 19 pandemic, many businesses went online. If you’re one of these businesses, you might have struggled to adapt. We understand why. In-person marketing content is significantly different from the creation of digital content. In the world of digital content creation, visuals are king. But why exactly is this the case? And how can you use visuals to optimize creating digital content? This article will walk you through everything you need to know and answer your questions. We Live in a Visual Culture Our world has moved beyond the world of sound and text into…

The post Why Visuals Are Vital For Your Digital Content Campaign first appeared on Trendy Gadget.

Editorial: Nintendo’s digital content problem and how the Wii U is making things worse

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The Wii U's launch was a bit rocky, to say the least. Missing features, promised TV services and slow-loading, day-one firmware updates left Nintendo fans frustrated and disappointed. The company is still cleaning up the mess too, announcing that it will push two additional software updates to fix the console's slogging load times. A quicker console will certainly be welcome, but the Wii U spring updates are missing an opportunity to close a rift that divides Nintendo from its loving customer base: how it handles digital content ownership.

Ever buy an Xbox Live game? You probably know that purchase is tied to your Xbox Live account, and will be available on any subsequent Xbox you purchase. Not in Nintendo's world; Kyoto's digital sales are tied to the gaming hardware, not the user's account. It's been a sore spot for Nintendo gamers for some time now, and the Wii U was the company's chance to make amends -- except it didn't. Like its predecessors, the new console locks content to the device it was originally purchased on, imprisoning digital purchases in a physical cage. The Wii U takes content confinement a step further with its support for legacy software, providing a near-perfect example of the folly of Nintendo's content ownership philosophy: the isolated sandbox of its backwards-compatible Wii Menu.

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BFI to digitize 10,000 British films as part of Film Forever investment plan

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BFI to digitize 10,000 British films as part of Film Forever investment plan

The British Film Institute plans to digitize and provide easier access to 10,000 British flicks as part of a new £500 million (approximately $800 million) "Film Forever" initiative. In addition to driving growth in the UK industry by investing in education, filmmaking and the like, the institute wants to put a mixture of free and paid content on its website, YouTube and VoD services. A BFIPlayer app will be providing a similar service to Samsung Smart TVs, PCs and mobile devices. Cinemas, DVDs and TV channels will also play host to the films, selected for digital rebirth by a bunch of experts and in part, by the general public. And, in the spirit of digitization, full details of the ambitious Film Forever enterprise (slated to run from 2012-2017) are available in e-brochure format at the source link below.

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BFI to digitize 10,000 British films as part of Film Forever investment plan originally appeared on Engadget on Thu, 04 Oct 2012 10:49:00 EDT. Please see our terms for use of feeds.

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Samsung aims to become key player in digital content distribution through company buyouts

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Samsung aims to become key player in digital content distribution through company buyouts

The writing has been on the wall ever since Samsung's acquisition of mSpot, but the Korean firm today confirmed to Reuters that it plans to join the ranks of Apple, Google and Amazon in the world of digital content distribution. Most importantly, it plans to do so through buyouts. Samsung executive Kang Tae-jin offered a rather frank overview of the company's ambitions, saying that it will grow Music Hub into one of the top four services in terms of revenue and subscribers within the next three years. According to Kang, the push isn't so much to tap a new source of revenue, but rather to drive hardware sales -- perhaps it sees Apple's rumored move into music streaming as a bit of a threat. That said, the announcement also dovetails with rumblings of Samsung's efforts to build a more self-sufficient software ecosystem. Whatever the true reason, we'd imagine that the folks at Pandora, Spotify and the like are now watching the phone a bit more intently. Wouldn't you?

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Samsung aims to become key player in digital content distribution through company buyouts originally appeared on Engadget on Thu, 27 Sep 2012 04:57:00 EDT. Please see our terms for use of feeds.

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Tesco recruits Andy McNab’s e-book firm Mobcast to help win the Supermarket content war

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Tesco recruits Andy McNabs ebook firm Mobcast to help win the Supermarket content war

Hot on the heels of purchasing Blinkbox and Peter Gabriel's WE7, Tesco has purchased Andy McNab's e-book publishers, Mobcast. It seems clear that the British supermarket heavyweight is currently engaged in a phony war with rival Sainsburys, which snapped up Rovi, Global Media Vault and Anobii for its competing online content service. McNab's company is rather small, only offering around 130,000 titles in the UK, but like the earlier purchases, its infrastructure and resources will most likely be cannibalized to boost the company's forthcoming digital platform.

Continue reading Tesco recruits Andy McNab's e-book firm Mobcast to help win the Supermarket content war

Tesco recruits Andy McNab's e-book firm Mobcast to help win the Supermarket content war originally appeared on Engadget on Tue, 04 Sep 2012 11:51:00 EDT. Please see our terms for use of feeds.

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