Google expands its free Shopping listings to merchants worldwide

With the COVID-19 pandemic hitting the retail industry hard, many sellers have placed more focus on e-commerce. Google has helped out merchants in the US by allowing them to list their products on the Shopping tab for free since April. Retailers thro...

Google refreshes Shopping site with extended previews, 360-degree photos, ‘visually similar’ search

It's set to be a holly jolly holiday season, especially if you're keen to do your gift shopping online. Google's browser-based Shopping tool just scored a pretty comprehensive refresh, complete with a handful of new features designed to make it easier to browse, search for and select a variety of items. A new preview pane lets you view colors, sizes and a product description, along with online and retail store availability, while an updated Shortlist tool gathers "maybe" items in a temporary cart that resides at the top of each page. You can also get a good look at everything from cameras to handbags to toys with the interactive 360-degree viewer, now available for select items. Google hopes that last tool will help deliver an "in-store feeling," but to complete the experience, you might also want to climb aboard an RV and set up shop in a Walmart parking lot the night before Black Friday with a "free restrooms" sign on the door. Happy holidays!

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Via: The Next Web

Source: Google

Google Shopping ads go mobile for especially impulsive buyers

Google Shopping ads go mobile for especially impulsive buyers

Many of us have done some online comparison shopping while we're standing in a physical store. Just ask Best Buy. Google, however, is betting that at least some of us want to splurge on a better deal without even leaving the search page: it's expanding Google Shopping product listing ads to include smartphone search results. Run a relevant query and you'll see a small block of store listings, with options to either jump right to a tempting product or visit a location-aware Google Shopping page with a wider selection. Some existing ads automatically fit the bill and should start showing immediately, but we'd expect considerably more of them as companies look to snag customers before they've even considered heading back home.

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Via: The Next Web

Source: Inside AdWords

Google Shopping spiffs up ahead of the holidays with Shortlists and 360-degree views

Google Shopping spiffs up ahead of the holidays with Shortlists and 360degree views

Google is getting ready for the holiday season by adding a bevy of features to its premier shopping products. The company's web-based Shopping search tool has received a number of tweaks, including reviews from friends and discount tracking. The most visually arresting change is certainly the addition of 360-degree interactive images. Only a few retailers have uploaded the content so far, and primarily the products available are toys, but it's a nice way to get virtually up-close and personal with the new Furby. Our favorite feature though is Shortlists, a tool that lets you create Pinterest-like collections of products, take notes on them and, if you so wish, share that list with friends and family for a collaborative shopping experience. The painfully cheesy video after the break demoes how Shortlists can help a couple work together to pick a wedding gift for a friend. It's hardly Earth shattering, but it's definitely a well implemented tool and you're not limited to items found through Google Shopping. The only thing that strikes us as odd is it's reliance on Drive's contact sharing model, rather than Google+. Head on after the break to see it in action.

Continue reading Google Shopping spiffs up ahead of the holidays with Shortlists and 360-degree views

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Google Shopping spiffs up ahead of the holidays with Shortlists and 360-degree views originally appeared on Engadget on Tue, 13 Nov 2012 18:58:00 EDT. Please see our terms for use of feeds.

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Google Shopping to change formats, charge merchants

http://www.engadget.com/2012/06/01/google-shopping-charging-vendors-new-format/

It's just about closing time for Google Shopping's free merchant listings. The iconic search engine has traditionally shown us products regardless of a commercial relationship with sellers, but they'll be required to fork over some coin if they want to join the party after the fall. Currently called Google Product Listings, the platform's name and format have evolved several times since the Froogle days. Google says the older model can lead to some shady and obsolete info, whereas charging vendors will "encourage them to keep their product information fresh and up to date." New shopping formats are already being tested with a small population of users and include bigger pics and the ability to fine tune the search based on brand or product type. As the song goes, every new beginning comes from some other beginning's end.

Google Shopping to change formats, charge merchants originally appeared on Engadget on Fri, 01 Jun 2012 17:21:00 EDT. Please see our terms for use of feeds.

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