Not only aesthetically awesome, the Roga baby carrier is uniquely functional to make parents’ lives easier (and more stylish!). The flexible design envelopes little ones to rest them safely and comfortably against the parent’s torso. With its soft strap, it’s equally comfortable for Mom or Dad to carry for extended periods of time. Perhaps the only one of its kind, the multifaceted form composed of firm sections also helps it to double as a rigid carrier that can be set on any surface when it’s not being worn. For convenience and space-savings, it can be compacted down and easily stored anywhere from a diaper bag to the car!

Designer: Shir Selinson