Ford starts taking Mustang Mach-E orders in the US

Ford's upcoming 2021 Mustang Mach-E is one step closer to making its way to consumers. On Tuesday, the automaker said anyone who has already reserved the EV in the US can convert their reservation into an order starting today.In the same post, Ford a...

The Ford Mustang Mach-F concept makes the electric vehicle look ‘muscular’ again

I distinctly remember how I felt when I saw the Mustang Mach-E concept. I felt the same way when I saw the Cybertruck too, which released around the same time. There was this underwhelming feeling that came from the fact that the final product didn’t live up to the hype it created. Imagine America’s most popular muscle car becoming electric. The possibilities for ideation were endless, but the Mustang Mach-E, which released in November last year, decided to do a complete 180° by looking NOTHING like its muscular predecessors. The Ford Mustang Mach-E was only a Mustang because Ford labeled it as one. On all other fronts, it was missing that iconic wild-horse character.

Emre Husmen’s Mach-F concept (created as a successor to the Mach-E) attempts at righting those wrongs. For starters, it embraces the design language of both the Mach-E and the fuel-powered Mustangs before it. Its side-view silhouette feels distinctly modern, while looking like a progression, an evolution of Ford’s contemporary cars. It’s much more low-slung than the Mach-E (which almost felt like a compact SUV), and embraces the 2015 Mustang’s overall style, but with a 4-door setup. Husmen’s concept even successfully modernizes the 2015 Mustang’s headlights (which one would argue are the Mustang’s defining feature), implementing the three LED-strip layout in a style that feels appropriately aggressive… fitting for a muscle car. The car comes with the lack of a front-grille, given its electric-powered nature, but considering how the grille plays such a strong role in giving the Mustang its appeal, Husmen makes the use of a clever outline around the top and sides to create a break in the surface in a way that looks like the car’s grille. There’s even a glowing Mustang logo on the front that adds a bit of dynamism to the car’s front profile. Move on to the back and the Mustang Mach-F embraces the same 3-strip layout found in all modern Mustangs. All in all, the Mach-F successfully carries the muscle-car demeanor onto EVs.

Husmen seems to be on the right track with the Mach-F, creating a product that BELONGS to its company. His earlier rendition of the Tesla pickup truck made waves too before the Cybertruck was announced, for looking exactly like the kind of electric automobile people would love to own and to drive. I hope someone at Ford is taking a few notes.

Designer: Emre Husmen

Ford Mustang Mach-E: America’s favorite muscle car just turned electric

Personally, I saw the electrification of classic cars coming years back, but the Ford Mustang Mach-E feels like one of those debatable franchise reboots that’s been done rather spiritlessly… I’m talking potentially Planet of the Apes, Teenage Mutant Ninja Turtles spiritless.

Earlier today, Ford unveiled their electric Mustang, the Mach-E… an unconventional take on a classic. The famous pony gets electrified and turned into an SUV, a compensation of sorts because the Mustang has always been perceived as a ‘powerful’ machine. The e-SUV comes with a four-wheel drive with an underbody-mounted battery, giving you boot space both in the front and back. Available in various configurations, the Mach-E comes with a 98.8kWh battery (in its highest configuration setting), giving it a range of 300 miles and an acceleration of 0-60mph in the mid-3-second area. The car’s all-wheel-drive aims at offering impressive acceleration and improved handling, allowing the e-SUV to live up to the Mustang name. “Whether you want to really feel its performance capability or are looking for the quiet atmosphere that electric vehicles can offer, the Mach-E harnesses the power of electrification to create a unique driving experience while retaining that unmistakable Mustang feeling of freedom,” said Ted Cannis, Ford enterprise product line director, global electrification.

What does somehow disappoint me is that the car bears practically no resemblance, other than the Mustang logo on the front, to the heritage and iconic Mustang series. It’s missing quite a few of the design cues, and most importantly, that iconic engine growl that really gets the adrenaline pumping. It’s a Mustang because Ford says so, but somehow seems to lack the spirit that the car’s legacy line set up 55 years ago.

Here’s something that does, however, give me a bit of solace. The Mustang Mach-E isn’t replacing the classic American Muscle Car… it’s just adding itself to Ford’s catalog, and presenting an alternative future where the Mustang can exist in an electric-forward world. For diehard Mustang lovers, Ford will continue to develop its original gas-driven American Muscle series… the Mach-E just tries to branch off, creating a name for itself in a world that’s increasingly moving towards electrification… much like in a world saturated with VFX, a ‘forced’ TMNT or Planet of the Apes reboot just seemed inevitable.

Designer: Ford Motor Company