This wood and metal ruler elevates stationery to a higher, more functional standard




Are you even a true designer if you don’t have a latent addiction to great stationery? If you don’t have 20 mechanical pencils that you bought ‘because you liked them’, and a Moleskine notebook you’ve never touched ‘because it looks too pretty’? If you identify as someone with those problems, look away, or rather don’t… because the Novus Rule is going to be your next favorite stationery item. Designed as a fine measuring and line-drawing instrument, the Novus Rule is a marriage between a brass ruler and a wooden handle, crafted to perfection in England. Made for precise measurements, a tactile grip, and minimal warping and parallax error, the Novus Rule is like the Mont Blanc of rulers (or scales, whichever word you prefer).

The Novus Rule is a product that prioritizes perfection and harmony over all else. It comes with a brass scale featuring a trapezoid cross-section, and a smaller, inverted trapezium wooden handle for grip. Sure, you’d wonder what makes the Novus Rule better than traditional rulers apart from its craftsmanship-appeal. Well, you see, the trapezium-shape of the brass ruler allows it to have much more tapered edges than a sheet-metal, plastic, or wooden scale. The Novus Rule exploits that, with an edge that’s as thin as 0.5mm, so your measurements practically touch the paper for better accuracy. The trapezium-shape even enhances readability, putting the numerics at an exact 28.8° angle that’s easier for you to see, and eliminates the warping that often happens when you apply pressure on regular flat metal rulers.

The handle on the Novus Rule gives it a perfect ergonomic grip, allowing you to hold onto and quickly re-position the stationery instrument without fumbling around and perhaps smudging and ruining your work in the process (like you would with any regular ruler). Made from wood, it feels comfortable to the touch, and sits in a machined channel within the brass ruler. This configuration give you the option of interchanging handles easily, depending on your mood or perhaps even project on hand. The Novus Rule boasts of an absolutely classic old-world charm… and it isn’t surprising that it was designed by a bespoke tailor who often worked with finely crafted instruments himself. With the Novus Rule, you can customize your ruler’s length and width while ordering it, and you can even choose the scale/units of measurement you want engraved into the metal ruler. To cap things off, Novus offers a choice between 4 types of wood for the ruler handle, from lighter Oak and Mahogany to darker Walnut and Ebonized Oak. If you can’t get over the Novus Rule’s beauty, functionality, and its old-world charm, head on down to order one for yourself! The preorder campaign ends on the 17th of April 2021.

Designer: Emmanuel Osei of Mundus TNA

Click Here to Buy Now: $249 $540 (40% off). Hurry, for a limited time only!

Novus Rule

The Novus Rule’s strikingly elegant design is not only beautiful with visual and tactile harmony, the warmth and intricate grain of the wood perfectly paired with the structural integrity and glow of brass but also a functional improvement, in terms of weight, pressure distribution and accuracy.

You can customize features like width, length, handles and the markings (or scale) on both sides of the rule to perfectly match the way you like to work. Individually crafted to fit seamlessly into your design process and inspire you to produce your very best.

The Difference

The Novus ruler trapezium angular design allows the edge to be graduated to 0.5mm, half the thickness of a standard flat ruler, providing better accuracy. Your marking instrument would be closer to the straight edge without the rulers own edge getting in the way or having to twist your wrist to re-angle. The edges are also slightly rounded at a subtle radius.

At exactly 28.8°, the sides have maximum visibility from all overhead angles, as well as having the handle provide protection from damage.

The Novus ruler’s unique design channels direction force/pressure down into the spine and redistributes it evenly back out along the base, coupled with a healthy weight, this ensures a stable and reliable straight edge all the time.

Sometimes a hassle lifting flat rulers. The Novus ruler incorporates a beautiful wooden handle ergonomically designed for easy grip and a unique accent, making no two pieces the same.

Wooden rulers bow over time no longer providing a straight edge. The Novus ruler has a solid brass base that is designed at a thickness to last many lifetimes.

Click Here to Buy Now: $249 $540 (40% off). Hurry, for a limited time only!

Novus is a modular device that can be your child’s first smart phone, watch, and speaker

As far as giving children access to smart technology goes, there are two broad schools of thought. One is that children shouldn’t be introduced to screens, apps, and media at a young age because it has a major effect on their attention span, while another approach is that children should be gradually introduced to technology because it holds the potential to enhance everyone’s lives, while also giving them the tools of (digital) discovery from an early age. Novus was a product designed for the latter school of thought. A small watch-shaped smart-device, Novus is a modular computer that is capable of being your child’s first smartphone, smartwatch, or even their smart-speaker.

The Novus is basically a distilled version of a smartphone, built for a child. Its small form-factor allows it to dock into a variety of Novus’s accessories, allowing it to be used as a phone, a watch, or even an AI-aided speaker. The smart-device comes with a touchscreen and a user-interface built for child-use. Children can text, voice and video-call each other as well as parents, click pictures and selfies, or even use the Novus as their fitness wearable, thanks to the internal pedometer and activity tracker. It has an in-built GPS, SOS feature, and most importantly, a day’s worth of battery. Novus offers most of the features we look for in our smart-devices, without the addictiveness of apps, media, and social networks. Kids can even use Novus as a smart-speaker by relying on the device’s inbuilt Google Assistant, giving you all the child-friendly power-features of cutting-edge tech.

For the parents, Novus is the best way to give the children a smartphone without actually giving them a smartphone. It allows you to stay in touch with your kids, via voice or even video. It keeps the children engaged with its features (and a pretty neat front-facing camera), but doesn’t distract/addict them or, as my mother says, turn their brains to mush. The SOS and GPS feature is a heaven-sent for parents too, letting them keep track of where their children are, and parental controls within Novus’s guardian app give parents overriding controls over who their kids can voice-call or video chat with. Designed to support most 4G networks, Novus runs on a sim, giving it great range too… so you’re always in touch with your young ones, and they won’t clamor for the iPad because they’re bored!

Designer: Abardeen

Novus modular smartphone for kids, is the world’s first!

We have been through the rage where smartwatches kept track of the kids via the inbuilt GPS system, and then connected with parents via an app. Building on the theory that ‘parents should know where their kids are’ and marrying it with the expectations of gizmo-savvy kids, we have here the Novus. It is the World’s First 3-in-1 Modular Phone for children, and it keeps them super busy and entertained.

This transformational device, works as a smartphone and a smartwatch, and even morphs into an AI speaker. Designed by Abardeen, who have been in the ‘smartphones for kids’ zone for more than a decade, the 3-in-1wearable offers reliable communication, location services and features to kids entertained.

The Novus wearable combines phone, smartwatch and home assistant functions into one device. It allows kids to safely use the internet and stay connected with parents. In the smartwatch mode, it fits perfectly on the wrist and in the smartphone mode, it makes for the perfect mini phone with a touch wheel controller.

Novus is also a multimedia player powered by Google Assistant and can be used with simple voice commands.

Designer: Abardeen

Click Here To Buy Now: $149 $199 (25% off). Hurry, less than 48 hours left!

About Novus

The perfect 3-in-1 modular gadget for kids that can be used as a phone, a watch or a home assistant. It is the perfect solution to keep kids entertained and parents connected with their kids and enjoy peace of mind.

Novus Phone

Novus Phone is ergonomically designed to fit small hands, easy and fun for kids to use. The battery can last three days with one full charge which is three times longer than Novus Watch. It is also suitable for children, who may need more privacy and don’t want others to hear their calls, to talk through the phone.

Novus Watch

In the watch mode Novus becomes a sleek, useful smartwatch for daily wear that stays put and won’t get lost or left behind when kids are playing in park, going to school or on-the-go. The battery can last for one day with one full charge.

Novus Home

The home module has a built-in 4400 mAh battery and Bluetooth speaker. When Novus Phone or Novus Watch are plugged into the home module, they will immediately get charged and turn into an AI speaker. Equipped with Google Assistant, Novus can play music and multimedia by voice command.

Stay Connected Anytime & Anywhere

Parents can make a video call, phone call or send voice/text message to Novus via the Novus App, keeping in touch with their children at all times. Children can use Novus to connect with their friends, or reach their parents in times of need or to just say hello.

Always Know Your Child’s Location

Multiple positioning methods including GPS, A-GPS, LBS, Wi-Fi, and more, allows parents to track their kid’s location activities at any distance via the Novus app. Precise, secure, and always connected, the Novus App gives parents peace of mind, knowing exactly where their little ones are at.

SOS Mode

Safety first! In an emergency, kids can trigger the SOS mode by pressing the power button 3 times continuously. It’s like having help along at all times.

Parental Control Functions

In addition to its on-board safety features, the Novus app allows parents to manage their kids’ device in a number of useful ways, including contact filter, disable period, home-school reminder and more. It provides a good solution to know your child is safe and prevent them from overdoing with screen time. It is available on the App Store and Google Play.

Click Here To Buy Now: $149 $199 (25% off). Hurry, less than 48 hours left!

The Novus Electric Motorbike redefines the term ‘sleek’

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One’s general perception of a motorbike is usually of two wheels, a headlamp, a large fuel tank behind it and an engine below the tank. There’s also a seat, a taillight, and while we’re on the subject of general perception, a chain. Shift to an e-motorcycle and some of those components may adapt to the change in technology. The fuel tank is replaced by a battery, and the motorcycle’s form gets revisited to make it look ‘electric’, but all in all, it still looks like a motorcycle. The Novus e-motorcycle, however, turns things up a notch. For starters, it looks virtually skeletal, with its sleek, hollowed out design.

Minimal, and extremely lightweight, the Novus e-motorcycle boasts of an incredibly sleek outline of a frame that houses everything within it, from the battery and motor, to the suspension, to even the headlight and taillight, which are built flush into the form of the motorcycle. Despite this gravity-defying form, the Novus comes with a top speed of 60 mph and a range of 60 miles on a full charge.

Built entirely by hand (a noteworthy feat in its own regard), the Novus comes with a hollowed out carbon fiber frame that integrates a battery into its lower half. The battery is connected to a 14kW brushless motor mounted on the hub of the rear wheel, which “produces a claimed 6.2kW (8.3bhp) and 200Nm (147ftlb) of torque”. Above its carbon fiber frame lies an incredibly long leather seat that extends from the taillight all the way till the front of the motorcycle. It ends on the front with an area to dock your smartphone which turns into the dashboard for the motorcycle, displaying all the necessary information from speed to battery level.

Showcased (and very well received) at CES 2019, the designers behind Novus are still working on refining the prototype and making it street legal. They plan on producing 1000 units of the Novus, although something so beautiful, minimal, pristine, yet powerful does come at a price. Something on the lines of $39,500 (plus VAT).

Designer: René Renger and Marcus Weidig (Novus)

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