Executive Creative Directors Evaluate Super Bowl Advertising


One week from today is the Super Bowl of advertising with an hour of football in-between. I wanted all of us to enjoy these TV spots to the fullest. To that end, I asked myself what makes a great...

Apple on its way to enter the “phablet” category


The past few years had been quite dynamic for Apple with new launches and newer models and it seems that Apple is not yet ready to take a break and sit back. New pair of phones will be coming out...

Intuit Super Bowl 2014 Ad is the Best


With over 100 million salivating Super Bowl viewers on deck, it no longer shocks me that companies will pay $4 million for a spot. I also acquiesced to the notion that this event is not a football...

Tesla Finishes One West-To-East Route


It may not go down in history like the driving of the “golden spike” that completed the transcontinental railroad in May of 1869. But Tesla nevertheless finished an important cross-country route of...

The Personal Web is the Next Big Thing


The modern world can be a dehumanizing place.  Long gone is the sweet little old lady at the drugstore counter, replaced by big box retailers, brand logos and barcodes.  We’re more often“...

Toyota Highlander Super Bowl Ad Features Terry Crews and Muppets


Toyota and the Disney’s Muppets are joining hands along with Terry Crews who will be in the driving seat (literally!). An advertisement spot in the Super Bowl will show the former NFL player driving...

2014 Subaru Forester is the Top Trendsetter


The brand known as Subaru has everything a man or a woman may want with that extra quality of being a roadworthy vehicle. The company has bent like the willow instead of breaking like the oak. This...

Sam’s Club layoffs reach 2,300


Around 2,300 workers from Sam's Club will be axed from their jobs, Wal-Mart said. The news is the chain's second largest cut after the 2010 layoffs, where 10,000 workers were involved.Today's layoffs...