Tag Archives: PrintMedia
The New Yorker’s latest issue comes alive with AR
Newsweek to drop print edition after December 31st, gives the digital future a warm hug
It's no secret that print media is on its way out, as many regional and niche publications have had to either find a path through the digital wilderness or fold completely. We're still not used to national publications facing that ultimatum, though, which makes Newsweek's fresh decision to drop its print edition after December 31st both unusual and a bellwether. Anyone still yearning for the magazine's content after the presses stop will have to turn to the purely digital Newsweek Global or its The Daily Beast sibling, no matter how attached they are to the outlet's 80-year history with paper. The explanation for the cutoff remains a familiar story: print readership is dying on the vine and expensive to maintain, while web and tablet adoption is growing quickly enough that Newsweek believes it can make the switch without taking a long-term financial hit. Whether or not the transition works, it's evident the periodical knows its identity must be wrapped around an online presence -- figuratively, not literally.
Filed under: Tablets, Internet
Newsweek to drop print edition after December 31st, gives the digital future a warm hug originally appeared on Engadget on Thu, 18 Oct 2012 11:59:00 EDT. Please see our terms for use of feeds.
Permalink | | Email this | CommentsEntertainment Weekly print edition comes with a ‘smartphone-like Android device’
If there's one advantage a print magazine still has over an online publication, it's the ability to offer all manner of crazy freebies glued to its pages. Maybelline samples, CDROMs packing the latest version of WinZip, or -- in tomorrow's edition of Entertainment Weekly -- something that actually looks pretty enticing. Flick it open to the right page and you'll spot an LCD display that magically displays video ads and live Tweets from the CW Network. Intrigued by how such a thing could function, Mashable did a teardown (literally) and discovered all the ingredients of a budget Android smartphone, including components which aren't strictly necessary for the task at hand: a 3G modem with T-Mo SIM (which seems to have some degree of voice connectivity), a full-sized battery, USB port and even a partially-built QWERTY keyboard. Suddenly, that $50 myTouch doesn't seem so cheap.
Continue reading Entertainment Weekly print edition comes with a 'smartphone-like Android device'
Filed under: Cellphones, Mobile
Entertainment Weekly print edition comes with a 'smartphone-like Android device' originally appeared on Engadget on Thu, 04 Oct 2012 07:10:00 EDT. Please see our terms for use of feeds.
Permalink | | Email this | CommentsGoogle runs newspaper ad for Google ads, universe has yet to implode
Google knows how to tug at your heart strings when promoting its services, but it also has the whole irony thing down pat. Last Thursday, the search giant touted the advantages of its targeted advertising in the Canadian newspaper the Globe and Mail, taking out a large spread asking the delightfully smug question you see above. Lest you think Google's pitch for AdWords wasn't in earnest, the ad also appeared on the Globe's website.
Filed under: Internet
Google runs newspaper ad for Google ads, universe has yet to implode originally appeared on Engadget on Tue, 14 Aug 2012 20:44:00 EDT. Please see our terms for use of feeds.
Permalink | | Email this | CommentsLayar Creator sees an interactive future for print media via augmented reality (video)
Heavy hitters across several industries have tried to find the perfect balance between the old and the new to breathe some life into what's been described as a dying medium. Layar "wants to make the world clickable" with its augmented reality software and doesn't plan on letting paper-based media go the way of paying for long distance or total privacy. Instead, it's opted to fully welcome it into this brave new digital world by letting publishers embed videos and interactive buttons onto existing printed materials. A mobile app can then display superimposed content that pops right up on the page when viewed through a device's camera. The new web app, Layar Creator, is free if you can get your stuff published and all Layared up before August 1st, but if you're a procrastinator, a 100-page bundle will run €999 ($1,242), or €15 ($18.65) per page. You can see the Layar Creator and AR app in full effect right after the break.
Layar Creator sees an interactive future for print media via augmented reality (video) originally appeared on Engadget on Tue, 05 Jun 2012 22:52:00 EDT. Please see our terms for use of feeds.
Permalink | | Email this | CommentsNext Issue Media launches on Android, $15 a month for access to 32 magazines
Next Issue Media launches on Android, $15 a month for access to 32 magazines originally appeared on Engadget on Wed, 04 Apr 2012 06:11:00 EDT. Please see our terms for use of feeds.
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