Adidas made a Snapchat game to drop limited, 8-bit-themed baseball cleats

Adidas is teaming up with Snapchat on a unique way to launch a product. The sportswear giant has created an 8-bit game you can play in Snapchat, called Baseball's Next Level, where you'll have the chance to buy its new 8-bit-themed baseball cleats. P...

Snapchat makes your selfies more animated with new 3D effects

Get ready for your selfies to have a little more pop on Snapchat. Today, the company is introducing 3D Camera Mode, a new feature which lets you take Snaps that can change perspective and appearance as you move your smartphone around. To make this ef...

NFL celebrates 100th season with Snapchat AR Lens that comes to life

The National Football League and Snap have made another augmented reality experience together. In celebration of the NFL's 100th season, which kicks off on September 5th, the companies are unveiling an AR Lens that lets people scan an NFL 100 logo an...

An AR film explores the worst tech companies could do with your face

I made a beeline for Stealing ur feelings when I entered the Tribeca Film Festival Immersive Arcade last week. Officially, I'll say that my reason for doing so was because it was the most relevant exhibit for Engadget's scope of coverage: This intera...

Snapchat can survive, but it can’t do it alone

Snap Inc. co-founder and CEO, Evan Spiegel, kicked off the first-ever Partner Summit last week in Los Angeles with a sort of syrupy soliloquy about how the Snapchat camera "lets natural light from our world penetrate the darkness of the internet." He...

Snapchat now lets you play live, multiplayer games with friends

Well, it looks as if the rumors were true: Snapchat is, indeed, launching its own gaming platform. Snap made the news official at its Partner Summit, which is taking place in Los Angeles. The company said that, starting today, it will begin rolling o...

Snap expands its short-form original series lineup with 10 new shows

It was only last October that Snap entered the short-form, scripted-video space with the launch of Originals, a collection of titles created from the ground up with smartphones in mind. But the company isn't stopping there. Today, at the Snap Partner...

Snapchat Stories are coming to Tinder

Tinder ditched its Moments feature in 2015, but that doesn't mean the popular dating app is done with giving users access to ephemeral (aka disappearing) content. Later this year, those of you on Tinder can start posting Snapchat Stories directly to...