Why does a gaming tech company need to launch a reusable straw? I imagine it’s vertical integration of some weird sort, given how much time gamers spend sipping carbonated beverages. Or maybe there isn’t really any logic to it – like the time Tesla sold surfboards, or The Boring Company sold flamethrowers. The point is that logic aside, Razer’s unveiled a series of collapsible, portable, reusable, stainless-steel straws. They retail for $19.99, come with a cleaning brush, and are capped with a silicone tip so you don’t accidentally burn your lips off hot beverages.

The Razer Reusable Straw comes made from food-grade 304 stainless steel, with a telescopic design that allows it to be disassembled when not in use, for easy storage. When put together, the straw measures 230mm – optimally long enough for a Venti-size drink at Starbucks, although it isn’t diametrically wide enough for a McFlurry or Boba Tea (so don’t bother trying). For hot drinks, the anodized black straw comes with an acid-green silicone sleeve that prevents your lips from accidentally touching hot metal. The entire straw is infinitely reusable, and comes with its own cleaning brush for maintenance-purposes, all packaged in a nifty silicone carrying case with a carabiner, so you could strap your Reusable Straw right to your belt loop like EDC, or tuck it into your pocket and carry it with you everywhere you go.

Designer: Razer