How The Energy Industry Is Using Data Management to Operate More Efficiently

Today, every industry, including the energy industry, produces an almost inexhaustible supply of data. While other industries may have been quicker to determine how to analyze and leverage that data, however, the energy industry has lagged somewhat behind them. Collecting data may be the first step of data management, but the real value of data is uncovered when it is analyzed and used to draw insights and help predict future performance. As the energy industry, including oil and gas, begins to more fully embrace data management and analytics, it is benefitting the industry in numerous ways. Data can be used…

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The Importance Of A Balanced Inventory Management System

Ordering enough inventory to meet customer demand has always been a balancing process. During slow seasons, you have to worry about a waste of capital as well as increased carrying costs. On the opposite end, not having enough inventory during busy periods could lead to backorders and manufacturing disruptions. Balancing inventory levels will depend on the system in control that is used: push inventory or pull inventory. Push inventory management involves ordering products ahead of time, then selling their inventory to consumers. Forecasting is essential with push inventory because it requires you to estimate how much supply you need. This…

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How To Increase Custom Loyalty Through Outstanding Online Order Packaging

In today’s crowded market, companies must focus not only on creating a great marketing plan but also on creating strong consumer relationships. Developing customer loyalty is essential for retaining customers and for building potentially new ones. While customer loyalty can be defined in different ways, it is essentially when a buyer has a positive connection with a business and makes purchases on an ongoing basis. This bond means your patrons will choose your establishment over competitors, and potentially recommend it to family and friends. Customer loyalty does not happen overnight but rather over a period of time. As your customer…

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How to Set Up Your Business to Survive a Recession, Depression, or Crisis

Small companies do not have the deep pockets of national and global corporations. Because of this, when a downturn hits, small businesses don’t have much margin for error. If your business is not prepared for a recession, you’ll likely have only a month or two to come up with a winning game plan before you run out of cash. In contrast, if your company has prepared for bad times well in advance, you’ll be as well positioned as possible to not only survive, but possibly even thrive. If you’re a small business owner or manager and you want to take…

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The Importance Of Backup And Recovery For Remote Workers

As rapid shifts in work locations give way to a steadier structure around remote work, companies face a new challenge: Security. With staff now using company-provided equipment and personal devices to access networks many employees are likely working from home for the foreseeable future. This opens up more vulnerabilities of a cybersecurity attack. A recent survey found that 91% of businesses are reporting an increase in cyberattacks since the pandemic began. While proactive support can help avert some of these attacks, no defense is absolute. As a result, organizations need to establish backup and disaster recovery (BDR) strategies. By the…

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What Are The Latest Trends For Promotional USB Drives?

Promotional USB drives have become more and more popular because they remain the best way to distribute digital media. It’s not the cheapest to make but nothing cheaper has replaced it yet. Sure, physical formats like CDs, DVDs, and vinyl records are still very much in demand especially for musicians and filmmakers but CD players and DVD players are slowly becoming extinct. Apple even removed the DVD players on their laptops. Aside from this, they’re becoming more popular because they can be totally fancy. Unlike other formats, they’re highly customizable. CDs are just CDs, but USB flash drives? They can…

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Craziest Tech Reveals 2020

Year 2020 has been crazy enough with the pandemic, rallies, wildfires, deaths, and so on. To further add to that, there are some crazy looking tech reveals as well. Here are some of them. Samsung M-1 The robot dog companion has a headless and tailless design which makes it look creepy as deemed by many. It is said to show display expressions and notifications in its LED screen while learning to adapt to its owner’s lifestyle. This may be a good option for those who don’t want to go through the tasks of feeding and cleaning after a normal pet…

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Five Advantages of Using B2B Sales for Small Businesses

For the longest time, an inactive domain could take on the task of linking agencies, clients, and retailers. Currently, that is no longer the predicament. The rise of competition online led to a drastic shift in how firms interact with clients, suppliers, and their customers. Business-to-business sales intelligence services offer the bridge between all entities of market, customer, and seller needs. These gateways do not only favor large firms but small companies as well. Below is a list of benefits that a small firm stands to gain from using B2B sales intelligence. i. Web Presence and Cost-Effective Marketing An agency’s…

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Is CTV Digital Advertising the Best Thing to Happen to Businesses Since 1960?

Marketers have always been looking for ways to reach their target audience. Earlier in the 20th century, mainstream messaging mediums included newspapers, radio, and billboards. Starting in the 1960s, television became mainstream, and businesses had a new avenue for reaching their audiences. Leveraging the power of video messaging, coupled with massive reach into virtually every U.S. living room, advertisers could get more creative with their ads and have a greater impact on their branding than ever before. Fast-forward to the 21st century, and digital advertising such as PPC text ads, display ads, native ads, and video ads became booming businesses,…

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3 Ways to Decrease the Costs of Running Your Small Business

Running a small business is the kind of job that requires one to wear a variety of hats. You are responsible for ensuring that your workers are achieving the levels of productivity necessary for success. You also need to constantly be on the lookout for ways in which you can reduce the cost of doing business without cutting corners on quality. The fact of the matter is that most small businesses do not possess the resources of larger corporations. Because of this, finding savings wherever possible is essential. This requires every small business entrepreneur to be able to act creatively…

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