New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

New M3 iMac all-in-one blows its Intel cousins out of the water

Apple just wrapped up its literally “Scary Fast” pre-Halloween event, and although it was scary short, it was definitely scary good. Cheesy jokes aside, the Cupertino-based company did meet some expectations of announcing its latest silicon, and fans are definitely in for a treat in the coming weeks. Apple has expanded its processors to cover not one, not even two, but three tiers of performance with the M3 family of chips. Of course, these bring with them all sorts of advanced technologies, improved performance, and better efficiency across the board, but their real power lies in how they empower users from all walks of life to do more on their Apple computers without sacrificing other things. The 24-inch iMac with new M3 chip, for example, might not be thinner than its predecessors, but it boasts of scary powerful performance while still keeping its scary slim profile.

Designer: Apple

It’s almost too easy to brush off the Apple M3 as just an upgrade from the M2, but anyone familiar with Apple knows that it never does “just an upgrade.” The M3 family represents a huge milestone for Apple’s self-made processors, showing off how far it has come since it debuted the first Apple Silicon three years ago. Yes, there is more of everything, but the highlight is what the Apple M3 enables as far as applications and user experiences go. The next-gen GPU, for example, is now able to support hardware-accelerated ray tracing, while the new Neural engine works 60% faster while still keeping data on the device to protect your privacy. What all these translate to is better performance for games, music creation, video editing, and more.

With all that power, you might presume that the M3 is reserved for Apple’s “Pro” machines, but Apple dropped a sweet treat for fans of its more stylish computers as well. The new M3 silicon is also making its way to the 24-inch iMac, finally giving Apple’s super-thin all-in-one computer the upgrade it deserves. An upgrade that delivers 2x more power than its predecessor without an increase in bulk. Better yet, it leaves Apple’s aging Intel-based iMacs in the dust, leaving fewer reasons for buyers not to jump on the Apple Silicon train.

Powered by an M3 chip with an 8-core CPU and up to 10-core GPU, the new M3 iMac boasts double the performance of the older M1 model (there was no M2 iMac). At its event, however, Apple was really driving home how its chips outperform their Intel equivalents, specifically with a 4x increase in performance compared to the 21.5-inch Intel iMac and a 2.5x upgrade versus the 27-inch Intel model. In short, you’re getting desktop-grade performance in a thin and elegant computer that’s no bigger than a thin monitor. All that new power is, of course, put at the service of the user, giving them more options and more capabilities to do the work they need to accomplish or just lose themselves in fantasy worlds of games.

Games, for example, load faster and have higher frame rates thanks to features like Dynamic Caching. It can handle 4K video streams without breaking a sweat either, which means more productivity for creators. And with a gorgeous 24-inch 4.5K Retina display with 11.3 million pixels, all these images come out crisp and vibrant, making the creation process more enjoyable. Of course, that also means that surfing the Web or watching videos are smooth and pleasurable, keeping you glued to your screen, from a safe distance, of course.

The new M3 iMacs bring pro-level capabilities without losing the colorful and playful character that has defined the modern iMac. It still has a striking 11.5mm-thin body that’s available in seven hues to match your style. Best of all, these new iMacs not only use 100% recycled aluminum for the stands but also 100% recycled gold in the plating of multiple printed circuit boards. Together with the energy efficiency that comes from the M3 silicon itself, these make these beautiful computers the most sustainable iMacs yet. The 24-inch iMac with new M3 is now available for order starting at $1,299 and will be available starting next week.

The post New M3 iMac all-in-one blows its Intel cousins out of the water first appeared on Yanko Design.

M3 MacBook Pro Boasts 11x Better Performance Than an Actual Intel Desktop

The October 30 Apple Event was exactly as “scary fast” as it was deemed to be, clocking in at no more than 30 minutes in total. That was more than enough time for Apple to show up and hammer out the most important details about its M3-powered next-gen upgrades for the MacBook Pro and the iMac, and admittedly there’s a lot to love. It’s worth noting the 2020-era M1 chip was the sole point of reflection for the company; Apple specifically noted a 60% upgrade in performance between the 14-inch M3 Pro-powered MacBook Pro and the 13-inch M1 MacBook Pro.

MacBook Pros featuring the M2 Pro and M2 Max launched in January, and so it’s probably too soon for an upgrade from those. But Apple’s point is clear: if you own anything earlier than an M1-powered MacBook Pro, or if you own even the most powerful Intel-based Mac on the market, you’re tailing behind the pack.

Designer: Apple

It’s hard to argue against the swath of powerful new features included in the late-2023 MacBook Pro lineup — equipped with the full array of hyper-powerful Apple M3 chips, which use a 3-nanometer process much like the A17 Pro chip included in the iPhone 15 Pro and iPhone 15 Pro Max. These new M3, M3 Pro, and M3 Max-powered MacBook Pros are the current flagship of the macOS fleet, and all models benefit from the vastly increased base performance, which Apple claims is “11x faster than the most powerful Intel-based MacBook Pro”.

If you’re a designer or a creator who needs all the horsepower you can get, the MacBook Pro M3 Max model is probably your best bet thanks to its 16-core CPU and 40-core GPU with Dynamic Caching, a feature that can evidently boost performance by dynamically allocating memory in real time. For even just the base M3 model, however, macOS Sonoma’s new features (like Screen Sharing between M3-powered Macs and Game Mode, which prioritizes framerates in games like Baldur’s Gate 3) make great use of all that computing power.

The new MacBook Pro color scheme, Space Black, is a gorgeous, metallic black chassis that marks a MacBook first since 2006. Apple considers it a “Pro” color, so it’s less likely we’ll see a similarly-colored M3-powered MacBook Air any time soon, and that’s a real shame because it does look quite sleek.

Both the 14-inch and 16-inch M3 MacBook Pro are now available to pre-order from Apple’s online store. The base M3-powered 14-inch MacBook Pro will begin at $1,599 while the M3-powered 16-inch is set to start at $2,499. Of course, you’ll need to shell out a bit more for the M3 Pro and M3 Max versions. Orders will begin shipping out on November 7.

The post M3 MacBook Pro Boasts 11x Better Performance Than an Actual Intel Desktop first appeared on Yanko Design.