adidas Originals’ Two Ring watch shrinks digital timekeeping into a minimalist retro-modern timepiece

Smartphones have shrunk to the size of a wrist, and now smartwatches are beginning to appear on the fingers. Some of the better names in the industry have already tried ring watches. Casio did so with the Ring Watch CRW-001-1JR, and Timex collaborated with Beams on the Beams Boy x Timex Original Camper Ring Watch. Now it’s adidas Originals, which is expanding its athletic heritage to the jewelry and fashion industry with the new Digital Two Ring.

The timepiece is created under the Timex license, so in many ways, this miniature watch sits at the intersection of both brands’ identities. That partnership isn’t new, as Timex has long produced adidas timepieces, translating the sportswear giant’s aesthetic into accessible watches that balance function and street-ready styling.

Designer: adidas

What defines the Digital Two Ring is its intentional minimalism, which is to be worn on the ring. The interface strips away everything non-essential, focusing entirely on a highly legible digital display, punctuated only by the iconic Trefoil logo. There are no extra graphics or complications: just time, presented clearly. This clarity is amplified by the display layout, which is deliberately large and easy to read despite the compact form.

The design itself leans into a bold, industrial aesthetic. Built around a 20mm stainless steel case, the ring emphasizes a clean yet edgy metal texture that feels both contemporary and slightly retro. Despite its miniature proportions, it carries a surprising visual weight, giving it a strong sense of individuality. The absence of decorative elements further enhances its understated, almost architectural presence.

Functionally, the watch keeps things straightforward. It runs on a digital quartz movement and offers 3 ATM water resistance, enough for daily wear and light exposure, reinforcing its role as a practical yet style-forward accessory. The construction includes a stainless steel expansion band, designed to flex like a spring. This allows it to fit multiple fingers comfortably, starting from approximately size 11, while maintaining a secure, stress-free fit.

The Digital Two Ring arrives on April 17 in two metallic finishes that further position it as jewelry as much as a timepiece. The gold variant leans into statement styling, adding a subtle sense of luxury that pairs easily with other accessories. The silver version, on the other hand, offers a calmer, more understated tone, making it versatile enough for everyday wear across different outfits and occasions. The ring watch is expected to retail around the $125, placing it firmly in the accessible fashion accessory category rather than the high-end watch segment.

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Beams Just Turned the $120 Timex Camper Into a Ring Watch

The Timex Camper has been around for decades, earning its reputation as one of those no-nonsense, reliable watches that quietly became a cult item. It’s not flashy. It doesn’t scream at you. It just sits on your wrist doing its job in that honest, military-practical kind of way that a certain type of person finds deeply appealing. So when I first heard that Beams Boy was turning it into a ring, my reaction was somewhere between “wait, really?” and “actually, that makes complete sense.”

Beams, the Japanese retailer that started as a tiny 21-square-meter Americana shop in Harajuku back in 1976, is celebrating its 50th anniversary this year. With nearly 160 locations across Japan today, they’ve spent half a century proving they understand how culture and fashion intersect in ways most brands only dream about. For their anniversary, they didn’t release a standard commemorative watch with a logo on the dial or a velvet box. They took the Timex Camper and redesigned it from a wristwatch into a fully functional ring. It’s a bold, witty, and genuinely surprising idea, and it feels very Beams to pull it off.

Designers: Timex x Beams

The Beams Boy x Timex Original Camper Ring Watch draws its lineage from two points in history: the 1920s tradition of converting women’s timepieces into jewelry, and the 1990s ring watch trend that briefly made a cult appearance before fading out again. What makes this release feel fresh rather than nostalgic is how it leans into function, not just form. This isn’t a decorative piece masquerading as a watch. It runs on a Japanese quartz three-hand movement, with a crown at the three o’clock position to adjust the time. It is, technically, a fully working watch. Just one you wear on your finger.

The construction is straightforward and smart. The case is lightweight resin, the crystal is acrylic, and the band is a stainless steel expansion piece that stretches to fit ring sizes 9 through 15. Because the links aren’t removable or adjustable, the flexibility does the work instead, which is practical and eliminates the fussiness of traditional ring sizing. The whole thing comes in a single olive colorway, keeping it in line with the Camper’s military DNA. I’d be lying if I said I didn’t wish for a couple of color options, but the restraint is kind of the point. It’s the Camper. Olive green is the answer.

The dial stays true to what made the Camper worth caring about in the first place. Bold numerals, minimal clutter, the kind of face that tells you the time without asking for your attention. Shrinking that down to ring scale could have easily turned it into something illegible or toy-like, but it holds together visually in a way that feels considered rather than cute. The olive resin case doesn’t try to be refined or precious. It’s matte, slightly utilitarian, and completely on-brand for a watch that was never designed to impress anyone at a dinner table.

What I find genuinely interesting is how the expansion band was handled. A nylon strap would have been the more authentic choice given the Camper’s history, but it would have been impractical on a finger. The stainless steel expansion band solves the sizing problem without introducing the kind of visual heaviness that a chunky metal bracelet would have brought. It sits quietly beneath the case, doing its structural job while keeping the focus on the watch face itself. The proportions feel right. Small enough to be a ring, substantial enough to still read as a watch.

Ring watches are quietly gaining traction again, with a few other brands testing the format recently. The format suits a culture that’s increasingly interested in accessories that carry a story and a specific point of view, where what you wear on your hand says something intentional about who you are. A functioning military watch miniaturized into a ring does that in a way that a statement ring or a charm bracelet simply can’t.

The Beams Boy x Timex Camper Ring Watch drops on April 3, 2026, exclusively through Beams, priced at ¥19,140, roughly $120 USD. Whether it makes it outside Japan is still up in the air, which will make the hunt part of the appeal for a lot of people. For a 50th anniversary piece, this is the right kind of creative risk. Not safe, not predictable, but grounded in enough history and craft to earn its existence. That’s exactly the kind of thing worth paying attention to.

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Timex reimagines T80 model with MM6 Maison Margiela for wrist and ring watches

Ring watches are all over the place these days. Traditional wristwatches are finding a new perspective of timekeeping in the rings that are allowing people to wear time in a unique manner – far from the pocket, not so distant from the wrist – yet, in an entirely new perception! While eminent names in Swiss haute horology are still distancing themselves from this new timekeeping fad, American watchmaker Timex is taking the leap of faith with a ring watch edition of its retro T80 model.

Timex is not doing this alone. The watch brand is teaming up with Maison Margiela, a French luxury fashion house. The outcome of Timex and Maison Margiela tie-up is the MM6 collection that features the reimagined T80 steel timepiece in form of a ring watch and retro-style T80 wristwatch with INDIGLO backlighting.

Designer: Timex x Maison Margiela

Timex x MM6 Maison Margiela collection, comprising Timex x MM6 20mm Stainless Steel Ring Watch ($180) and Timex x MM6 36mm Stainless Steel Bracelet Watch ($200), is available – starting October 24 – through Timex and MM6 Maison Margiela websites. The ring watch here is an endlessly adaptable accessory; even though it has a brushed stainless-steel case and strap, it hides beneath the strap an expanding band, which can stretch to accommodate different finger sizes.

The expansion band allows the wearer to shift the watch between fingers – or even switch between family members – with ease, fitting snuggly in most fingers. Sitting on the finger, the ring watch would scream dual branding and a district look (from the base model). Just below the main digital display is the mineral lens featuring a mask with a sequence of digits from zero to 23. In the sequence spread over three rows, the number six is encircled as a nod to the MM6 numerical signature.

While the T80 ring watch is versatile in functionality, the wristwatch in the collaborative collection is a traditional timepiece, so its stainless-steel bracelet will mostly fit the wrist it is tailored for. That said, the Timex x MM6 36mm watch carries all the functionalities of the T80 – time, month and date display, a chronograph, a daily alarm, and betters that with the contemporary INDIGO backlight technology and the mineral lens exhibiting the MM6 branding, like on the ring. The wristwatch is offered as a gift set along with a standalone brushed and polished stainless-steel strap.

For the interested, the Timex x Maison Margiela ring watch runs on an SR521SW battery. The movement is digital and features an internal electrical circuit controlling the rate at which the watch ticks. Since you’re going to have the ring on for the most part of the day, involuntarily drenching it while washing hands cannot be overlooked. The ring watch is water resistant up to 30 meters and can be taken swimming, for a bath, or occasionally rinsing under the faucet without giving a second thought.

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