Tag Archives: Media

Facebook is using AI to supercharge the algorithm that recommends you videos

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Meta is revamping how Facebook recommends videos across Reels, Groups, and the main Facebook Feed, by using AI to power its video recommendation algorithm, Facebook head Tom Alison revealed on Wednesday. The world's largest social network has already switched Reels, its TikTok competitor, to the new engine, and plans to use it in all places within Facebook that show video — the main Facebook feed and Groups — as part of a "technology roadmap" through 2026, Alison said at a Morgan Stanley tech conference in San Francisco.

Meta has made competing with TikTok a top priority ever since the app, which serves up vertical video clips and is known for its powerful recommendation engine that seems to know exactly what will keep users hooked, started exploding in popularity in the US in the last few years. When Facebook tested the new AI-powered recommendation engine with Reels, watch time went up by roughly 8 to 10 percent, Alison revealed. “So what that told us was this new model architecture is learning from the data much more efficiently than the previous generation,” Alison said. “So that was like a good sign that says, OK, we’re on the right track.”

So far, Facebook used different video recommendation engines for Reels, Groups, and the Facebook feed. But after seeing success with Reels, the company plans to use the same AI-powered engine across all these products.

“Instead of just powering Reels, we’re working on a project to power our entire video ecosystem with this single model, and then can we add our Feed recommendation product to also be served by this model,” Alison said. “If we get this right, not only will the recommendations be kind of more engaging and more relevant, but we think the responsiveness of them can improve as well.”

The move is a part of Meta’s strategy to infuse AI into all its products after the technology exploded with the launch of OpenAI’s ChatGPT at the end of 2022. The company is spending billions of dollars to buy up hundreds of thousands of pricey NVIDIA GPUs used to train and power AI models, Zuckerberg said in a video earlier this year.

This article originally appeared on Engadget at https://www.engadget.com/facebook-is-using-ai-to-supercharge-the-algorithm-that-recommends-you-videos-033027002.html?src=rss

‘Episode Aigis -The Answer-’ will wrap up Persona 3 Reload’s story in September

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Microsoft and Atlus said today that the Expansion Pass for Persona 3 Reload will be available on March 12. The bundle will include the story’s final chapter DLC, Episode Aigis -The Answer-, which arrives in September. Game Pass Ultimate subscribers can get the Expansion Pass for free with their membership.

In the original Persona 3, the epilogue was called The Answer in the English version and Episode Aegis in the Japanese version, leading to the combined title in the remake’s DLC. Like the base game, the DLC will transform the original story with “cutting-edge graphics, modernized quality-of-life features and all the upgrades that came with Persona 3 Reload.”

The DLC’s story begins in a Groundhog Day-style time loop. “After unravelling the mysteries of the Dark Hour, fighting epic battles through Tartarus, and all the unforgettable events of Persona 3 Reload, the S.E.E.S. members find themselves trapped in a never-ending March 31st,” Xbox communication manager Michael Carven wrote. You’ll play as Aigis, a human-like android with Persona-summoning abilities.

“Persona 3 Reload would not be complete without Episode Aigis –The Answer-,” General Producer Kazuhisa Wada wrote. “The epilogue is sure to satisfy both those who have played the original Persona 3 FES and those who are just starting out.”

The Expansion Pass will also add new music and costumes. The updated tracks will include remixes and “fan-favorite tracks from previous Persona titles.”

Microsoft says Persona 3 Reload is developer Atlus’ fast-selling title, surpassing a million sales in its first week.

This article originally appeared on Engadget at https://www.engadget.com/episode-aigis--the-answer--will-wrap-up-persona-3-reloads-story-in-september-214804635.html?src=rss

‘Episode Aigis -The Answer-’ will wrap up Persona 3 Reload’s story in September

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Microsoft and Atlus said today that the Expansion Pass for Persona 3 Reload will be available on March 12. The bundle will include the story’s final chapter DLC, Episode Aigis -The Answer-, which arrives in September. Game Pass Ultimate subscribers can get the Expansion Pass for free with their membership.

In the original Persona 3, the epilogue was called The Answer in the English version and Episode Aegis in the Japanese version, leading to the combined title in the remake’s DLC. Like the base game, the DLC will transform the original story with “cutting-edge graphics, modernized quality-of-life features and all the upgrades that came with Persona 3 Reload.”

The DLC’s story begins in a Groundhog Day-style time loop. “After unravelling the mysteries of the Dark Hour, fighting epic battles through Tartarus, and all the unforgettable events of Persona 3 Reload, the S.E.E.S. members find themselves trapped in a never-ending March 31st,” Xbox communication manager Michael Carven wrote. You’ll play as Aigis, a human-like android with Persona-summoning abilities.

“Persona 3 Reload would not be complete without Episode Aigis –The Answer-,” General Producer Kazuhisa Wada wrote. “The epilogue is sure to satisfy both those who have played the original Persona 3 FES and those who are just starting out.”

The Expansion Pass will also add new music and costumes. The updated tracks will include remixes and “fan-favorite tracks from previous Persona titles.”

Microsoft says Persona 3 Reload is developer Atlus’ fast-selling title, surpassing a million sales in its first week.

This article originally appeared on Engadget at https://www.engadget.com/episode-aigis--the-answer--will-wrap-up-persona-3-reloads-story-in-september-214804635.html?src=rss

Post-apocalyptic city builder Frostpunk 2 arrives on July 25

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Frostpunk's sequel finally has a release data, giving fans of the post-apocalyptic city-building survival game something to look forward to in the coming months. 11 Bit Studios has announced at the Xbox Partners Showcase that Frostpunk 2 will be available for Windows PCs starting on July 25. PC Game Pass subscribers will also be able to play it from day one. It's a full-fledged sequel to the original game, set 30 years after its events, where oil has taken over steam as society's main energy source. 

Players take on the role of the city's leader and will have to guide its citizens while facing the world's increasingly harsh, icy climate. In the sequel, they will get the chance to build larger cities divided into districts, with each one serving a specific purpose. One district could be in charge of food production, for instance, while another could serve as people's shelter. 

Similar to the game before it, Frostpunk 2 is expected to throw problems at the player that will force them to make some difficult decisions and challenge their morals. Players will meet various factions of citizens with ideals conflicting their own as their city grows, and they have to navigate the consequences of their decisions after siding with one faction over the rest. If it truly is like its predecessor, then players can expect a moody, somber experience that could be quite depressing at times. 

Both standard and Digital Deluxe editions of the game are now available for pre-order. The Digital Deluxe version comes with a seven-day beta access to parts of the game in April, exclusive access to story mode 72 hours before official release, thee post-release DLCs, a digital novella, an artbook and the game's soundtrack. Frostpunk 2 will also be making its way to consoles and will be coming to the Xbox Game Pass subscription service at a later date. 

This article originally appeared on Engadget at https://www.engadget.com/post-apocalyptic-city-builder-frostpunk-2-arrives-on-july-25-190018322.html?src=rss

Post-apocalyptic city builder Frostpunk 2 arrives on July 25

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Frostpunk's sequel finally has a release data, giving fans of the post-apocalyptic city-building survival game something to look forward to in the coming months. 11 Bit Studios has announced at the Xbox Partners Showcase that Frostpunk 2 will be available for Windows PCs starting on July 25. PC Game Pass subscribers will also be able to play it from day one. It's a full-fledged sequel to the original game, set 30 years after its events, where oil has taken over steam as society's main energy source. 

Players take on the role of the city's leader and will have to guide its citizens while facing the world's increasingly harsh, icy climate. In the sequel, they will get the chance to build larger cities divided into districts, with each one serving a specific purpose. One district could be in charge of food production, for instance, while another could serve as people's shelter. 

Similar to the game before it, Frostpunk 2 is expected to throw problems at the player that will force them to make some difficult decisions and challenge their morals. Players will meet various factions of citizens with ideals conflicting their own as their city grows, and they have to navigate the consequences of their decisions after siding with one faction over the rest. If it truly is like its predecessor, then players can expect a moody, somber experience that could be quite depressing at times. 

Both standard and Digital Deluxe editions of the game are now available for pre-order. The Digital Deluxe version comes with a seven-day beta access to parts of the game in April, exclusive access to story mode 72 hours before official release, thee post-release DLCs, a digital novella, an artbook and the game's soundtrack. Frostpunk 2 will also be making its way to consoles and will be coming to the Xbox Game Pass subscription service at a later date. 

This article originally appeared on Engadget at https://www.engadget.com/post-apocalyptic-city-builder-frostpunk-2-arrives-on-july-25-190018322.html?src=rss

TikTok to creators: make longer videos, get paid

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Last year TikTok rolled out a new monetization system for streamers called the Creativity Program to encourage longer videos that allow it to sell more ads. Now, the company is rolling the scheme out widely with a new name, the Creator Rewards Program, that only pays for videos longer than one minute. 

"The Creator Rewards Program will continue rewarding high-quality, original content over a minute long with an optimized rewards formula focused on 4 key areas: originality, play duration, search value and audience engagement," the company wrote. 

TikTok noted that longer content is more lucrative with “with total creator revenue increasing by over 250 percent within the last 6 months, and the number of creators making $50,000 each month nearly doubling” since the beta began. 

TikTok to creators: make longer videos, get paid
TikTok

TikTok is also expanding its subscription features for creators. Previously, only live streamers could access offerings like exclusive (paid) content, badges and personalized emoji, but now the company is expanding these benefits beyond live streams.

"In the coming weeks, eligible creators can sign up to access a new way to strengthen their community with added value through exclusive content and benefits, while providing their most engaged communities an opportunity to connect even deeper with their favorite creators," TikTok wrote.

The company’s Creator Fund, which had no minimum requirement for video length and ended last year, was often criticized for low payouts. Last year, streamer Hank Green shared that he made about 2.5 cents per 1,000 views on the platform — a fraction of his YouTube earnings and about half of what he earned on TikTok prior to the fund.

By comparison, select streamers embraced the beta Creativity Program. Some (with subscriber numbers varying from a half million to several million) received payouts ranging in the low thousands to nearly $100,000 per month, "a complete 180" from what they saw in the Creator Fund, according to one creator.

That said, audiences have been uncertain about longer videos. In a TikTok internal survey from last year, nearly 50 percent of users said videos over a minute in length were "stressful," and a third of users watched videos online at double speed, according to a Wired report from earlier this year.

How to pay creators is not TikTok's only challenge at the moment. Yesterday, a group of US lawmakers introduced a new bill that would force parent ByteDance to sell TikTok in order for the app to remain in the United States.

This article originally appeared on Engadget at https://www.engadget.com/tiktok-to-creators-make-longer-videos-get-paid-055013923.html?src=rss

Facebook, Instagram and Threads are back online after a two-hour outage

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Meta says it has resolved an issue that prevented people from accessing services such as Facebook, Instagram and Threads. The problem appears to have started at around 10AM ET, with outage reports for the services (and WhatsApp) spiking on Down Detector at that time.

Facebook booted several members of the Engadget team back to the site's login screen and left them unable to sign back in for a couple of hours. Feeds on the other services were not loading for many users. However, fellow major Meta service WhatsApp was working for some, including me. 

"Earlier today, a technical issue caused people to have difficulty accessing some of our services," Facebook spokesperson Andy Stone wrote on X. "We resolved the issue as quickly as possible for everyone who was impacted, and we apologize for any inconvenience."

Update 3/5 11:32PM ET: Updated to note that the outage has been resolved.

This article originally appeared on Engadget at https://www.engadget.com/its-not-just-you-facebook-instagram-and-threads-are-all-down-155024905.html?src=rss

Max will start cracking down on password sharing this year

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Warner Bros. Discovery (WBD) plans to join Netflix and Disney in preventing Max users from sharing their passwords with friends and family who don't live in the primary household. According to The Wrap, the company's CEO and president of global streaming and games JB Perrette said at a conference that the account sharing crackdown will start later this year ahead of a more widespread effort in 2025.

The aim, of course, is to improve Max's bottom line. WBD doesn't make any money when a user lets someone else use their Max account. As of the end of 2023, WBD had 97.7 million subscribers across Max, Discovery+ and HBO on cable. That was an increase of 1.8 million from the previous quarter.

It's unclear how WBD plans to implement the password sharing crackdown. Last year, Netflix started making users who shared their account with people outside of the main household pay extra to do so. The initiative had a positive impact on Netflix's financial results. Disney+ then followed suit with its own password restrictions, which it first introduced in Canada. Disney says users in the US will have to stop sharing passwords by March 14.

This article originally appeared on Engadget at https://www.engadget.com/max-will-start-cracking-down-on-password-sharing-this-year-172920909.html?src=rss

Max will start cracking down on password sharing this year

Posted on by

Warner Bros. Discovery (WBD) plans to join Netflix and Disney in preventing Max users from sharing their passwords with friends and family who don't live in the primary household. According to The Wrap, the company's CEO and president of global streaming and games JB Perrette said at a conference that the account sharing crackdown will start later this year ahead of a more widespread effort in 2025.

The aim, of course, is to improve Max's bottom line. WBD doesn't make any money when a user lets someone else use their Max account. As of the end of 2023, WBD had 97.7 million subscribers across Max, Discovery+ and HBO on cable. That was an increase of 1.8 million from the previous quarter.

It's unclear how WBD plans to implement the password sharing crackdown. Last year, Netflix started making users who shared their account with people outside of the main household pay extra to do so. The initiative had a positive impact on Netflix's financial results. Disney+ then followed suit with its own password restrictions, which it first introduced in Canada. Disney says users in the US will have to stop sharing passwords by March 14.

This article originally appeared on Engadget at https://www.engadget.com/max-will-start-cracking-down-on-password-sharing-this-year-172920909.html?src=rss

Hades hits iOS as a Netflix mobile exclusive on March 19

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Hades is a major get for Netflix as a mobile exclusive. The dungeon crawler is one of the best games in recent memory and it could help bolster the growing audience Netflix has built for its strong library of games. Subscribers will be able to play Hades on their iPhones and iPads at no extra cost on March 19. You can preregister so you're ready to go when the game hits the App Store.

You play as Zagreus, the son of Hades, as you battle through a randomized set of chambers and enemies in an attempt to escape from the Underworld. This is a roguelite game. Every time you die, you'll go back to the start and lose most of the perks you picked up during a run, but you'll gradually unlock permanent upgrades that will help Zagreous make it to Mount Olympus. You may also be equipped with extra knowledge about a certain enemy or trap that caused your demise.

In addition, Zagreus will receive gifts from other Olympians to help him hack and slash through his enemies. It's his interactions with the other characters that form the backbone of the story and help make Hades stand out.

Developer Supergiant Games had long thought of Hades as a good fit for mobile, given its pick-up-and-play nature. Although Netflix's games are typically available on both iOS and Android, that won't be the case for Hades, at least for now. Supergiant has stuck with iOS for the mobile versions of its games (already having a Mac version of Hades helped here since that platform and iOS both use the Metal API). Not only that, the studio is made up of a small team. While Supergiant was preparing the mobile port of Hades, it was also working on the sequel to the 2020 hit.

It took over a year of extra development time to get Hades ready for mobile devices. "The foremost goal was to make this an uncompromising version of Hades," while making sure the game was "as performant and smooth as possible," Supergiant creative director Greg Kasavin recently told reporters.

A major focus of that work was making sure to get the touch controls just right. The buttons have haptic feedback. You can resize and reposition the controls and save your configuration. What's more, the buttons are customized for each action. So, when you go to pet the adorable multi-headed devil dog Cerberus, there'll be a dedicated button just for that. Don't worry if you prefer to use a Bluetooth controller or a plug-in gamepad such as the Backbone One, since Hades will be compatible with those. Other features include 60 fps gameplay, cloud saves, achievements and offline play.

Hades is coming to Netflix Games at an ideal time for Supergiant. It will both bring new eyes to the game and give longtime fans an excuse to revisit the classic ahead of the sequel's arrival. Hades II is set to go into early access on PC this spring.

This article originally appeared on Engadget at https://www.engadget.com/hades-hits-ios-as-a-netflix-mobile-exclusive-on-march-19-170014127.html?src=rss