The world of luxury watchmaking is evolving, and ID Genève is at the forefront with its Circular 1 Grenat Dial Nisiar Limited Edition watch. This timepiece tells a compelling story—a story of sustainability, innovation, and exquisite design. Backed by Hollywood icon and environmental advocate Leonardo DiCaprio, ID Genève has crafted a watch that uniquely combines elegance with eco-consciousness.
Designer: ID Genève
At first glance, the Circular 1 Grenat Dial captivates with its vibrant red sunburst dial, inspired by the rich tones of fine wine. This striking dial is housed in a case crafted entirely from 100% recycled stainless steel, demonstrating that luxury and sustainability coexist beautifully. The 41mm case, polished to a high sheen, offers a substantial yet comfortable fit designed to suit any occasion, whether a casual outing or a formal event.
What sets this watch apart is its aesthetics and commitment to sustainability. The strap, made from Nisiar vegan leather, is derived from grape marc, a byproduct of winemaking. This innovative material composition consists of 75% natural components, offering a luxurious feel without the environmental impact of traditional leather. The deep brown color of the strap comes from tannins extracted from various grape varieties, adding a unique story to the wrist.
Underneath its sophisticated exterior, the Circular 1 Grenat Dial is powered by a refurbished ETA 2824 automatic movement. By choosing to use a movement sourced from unsold stock, ID Genève embraces a circular approach, reducing waste while maintaining precision and reliability. The movement features a 38-hour power reserve and includes hour, minute, second, and date functions, all elegantly displayed on the intricate dial.
Each Circular 1 Grenat Dial element is designed with intention and care, from the 50-meter water-resistant case to the recycled sapphire crystal that protects the dial. These features, combined with local sourcing and environmentally friendly manufacturing processes, highlight ID Genève’s pioneering efforts in sustainable watchmaking.
The Circular 1 Grenat Dial watch is a symbol of change in an industry where fast fashion usually dominates. It defies conventional ideas of luxury by using more environmentally friendly materials and techniques. This watch isn’t just an accessory; it represents certain values and reflects a world that is progressing toward a more sustainable future.
For those seeking a timepiece that embodies style and substance, the ID Genève Circular 1 Grenat Dial Nisiar Limited Edition is an exceptional choice. It tells the time and the story of innovation, sustainability, and the future of luxury watchmaking.
Leonardo DiCaprio wearing the ID Genève Circular S Sun Dial
Leonardo DiCaprio’s involvement in ID Genève spotlights the brand’s dedication to environmental responsibility. His investment signifies a growing interest in sustainable luxury, appealing to a new generation of watch enthusiasts who prioritize ethical consumption. With a limited production run of just 40 pieces, this watch is as exclusive as it is innovative, priced at USD 4,789 (CHF 4,210).
Welcome to Sneakers Sunday at Yanko Design. Today, we explore the storied evolution of the Adidas Samba. Originally designed in 1950, this iconic shoe has served athletes with its functional design while also becoming a staple in global fashion and culture. The Samba’s journey from a functional soccer shoe to a fashion icon offers a fascinating look at how design can adapt to changing times while retaining its core essence.
Designer: Adi Dassler + ADIDAS
Origins and Early Design
The Samba was born out of necessity in post-war Germany, where harsh winters created challenging conditions for soccer players. Adi Dassler, the founder of Adidas, recognized the need for a shoe that could offer traction on icy surfaces. His solution was the Samba, a shoe that featured a revolutionary gum rubber sole providing superior grip and traction. This innovation set Samba apart from other athletic footwear and marked the beginning of its iconic status.
Adi Dasslers with Adidas Samba in the 1950s
Alongside its functional sole, the Samba boasted a durable leather upper with Adidas’s signature three stripes, adding structural integrity and visual appeal. This combination of practicality and style made the Samba an instant hit on and off the field. The initial design laid the foundation for a versatile shoe that could transition seamlessly from sports to fashion.
The early Samba models also included a high-top variant, which offered additional ankle support and warmth, making it particularly popular in colder climates. This version retained the classic elements of the original while providing an added layer of functionality, broadening the shoe’s appeal beyond the athletic community. The high-top Samba was especially favored by soccer players who needed extra protection during harsh weather, demonstrating Adidas’s commitment to meeting the diverse needs of its customers.
Evolution Through the Decades
As the decades passed, the Samba underwent significant transformations to keep pace with changing trends and consumer preferences. In the 1960s and 1970s, Adidas began experimenting with new materials and colorways to expand the Samba’s appeal beyond its original sports market. The introduction of softer leathers and synthetic fabrics enhanced the shoe’s comfort and durability, making it more suitable for casual wear.
This period also saw the Samba embracing a broader color palette, moving beyond the traditional black and white to include a variety of vibrant hues and patterns. These changes reflected the growing influence of fashion on athletic footwear, as consumers increasingly sought shoes that combined performance with personal style. The Samba’s ability to adapt to these shifts while retaining its core design elements cemented its status as a timeless classic.
In addition to material innovations, the Samba’s design also evolved to reflect the changing needs of its audience. The high-top version, for instance, gained popularity in urban settings, where its stylish silhouette and practical features made it a favorite among fashion-forward individuals. This adaptability helped the Samba maintain its relevance in a rapidly changing market as it continued to capture the imagination of new generations.
Cultural Impact and Global Reach
The Samba’s appeal extended far beyond the soccer field, becoming a symbol of youth and rebellion across the globe. In the 1980s, the shoe was embraced by various subcultures, from hip-hop enthusiasts to skaters, each group adding its own chapter to the Samba’s rich history. Its simple yet striking design made it a popular choice for those looking to make a statement, whether on the dance floor or the streets.
This widespread adoption across diverse cultures and continents underscored the Samba’s universal appeal. Its ability to transcend boundaries and resonate with people from all walks of life highlighted its versatility and timeless charm. The Samba maintained its identity while adapting to myriad personal styles, whether paired with jeans and a T-shirt or more formal attire.
The Adidas Samba, designed in the 1950s, has evolved through numerous editions over the past 70 years. Photo: Adidas
The Samba’s influence also extended to the music and entertainment world, where it became a fixture in popular culture. Celebrities and musicians alike were drawn to the shoe’s unique blend of functionality and fashion, further solidifying its status as an icon. The Samba’s presence in films, music videos, and on the feet of influential figures helped cement its place in the cultural zeitgeist, ensuring its continued relevance in the ever-evolving fashion world.
Recent Collaborations and Innovations
In recent years, Adidas has leveraged collaborations to keep the Samba at the forefront of the fashion industry. Partnerships with designers and fashion houses have introduced new versions of the shoe that maintain its classic elements while incorporating modern design trends and materials. These collaborations have breathed new life into the Samba, attracting a new generation of fans and reinforcing its status as a fashion icon.
Naked x adidas Samba JI3993
One notable collaboration is with Copenhagen-based fashion brand Naked, which reimagined the Samba with intricate lace details and soft, pastel overlays. This partnership highlights the sneaker’s adaptability to current fashion trends and ability to blend traditional craftsmanship with contemporary design elements. These limited-edition models incorporate luxurious materials and subtle design tweaks, such as co-branded tongues and custom lace tags, making each release a collectible piece.
Naked x adidas Samba JI3993
Adidas has also focused on sustainability, integrating eco-friendly materials into the Samba’s design. This commitment ensures the shoe remains popular among environmentally conscious consumers without sacrificing style or quality. By embracing sustainable practices and innovative materials, Adidas is preserving the Samba’s legacy and paving the way for future generations of this iconic shoe.
The Adidas Samba’s journey from a functional sports shoe to a cultural icon is a testament to its timeless design and enduring appeal. Its continuous adaptation and relevance in the sneaker industry testify to its lasting legacy and broad appeal. As we look to the future, the Samba will continue to inspire and captivate audiences worldwide, cementing its place in the annals of sneaker history.
Balenciaga’s bold and cheeky approach to luxury fashion brings us two accessories that turn the mundane into high-fashion absurdity: the Chips Bag and the Trash Pouch. These items exemplify creative director Demna’s knack for turning everyday objects into expensive statements, making us question our perceptions of value and style. But let’s raise the question: is it real talent to copy the design of a bag of chips or a trash bag, or is it just pure stupidity? You be the judge. And another thought—could this be a way for the rich to say, “I have money to throw away,” without actually saying it? Is flaunting a trash bag purse the new subtle brag, or just a hilarious fashion faux pas?
Designer: Balenciaga
The Chips Bag is a whimsical creation that mixes humor with high craftsmanship. Made from glossy calfskin, it resembles a crumpled, nearly empty snack bag, complete with intricate chip artwork printed on both the front and back. It comes in three “flavors”: yellow for cheese and onion, red for spicy chili, and blue for salt and vinegar. Each variant features aged-silver hardware and zipped closure, ensuring the bag is as practical as it is eye-catching. The playful design and detailed execution make the Chips Bag a standout accessory in any fashion-forward wardrobe. At $1,850, it’s an extravagant take on a common item, perfect for those who appreciate a bit of humor in their style.
On the flip side, the Trash Pouch takes its inspiration from the unglamorous garbage bag. Priced at $1,790, this accessory is made from calfskin leather and features drawstring ties, mimicking the look of a typical kitchen garbage bag. Available in black, white, yellow, and blue, the Trash Pouch pushes the envelope by turning an object associated with waste into a high-end fashion item. But seriously—who in their right mind would own this? It’s almost as if they raided a toddler’s toy chest and decided that dragging around a trash bag full of plush toys was the height of chic. Its minimalist design and luxurious material create a striking contrast that makes you laugh and shake your head at the absurdity of high fashion. The Trash Pouch’s subtle logo and high-quality craftsmanship might make it a unique addition to any collection, but it also makes you seriously question what on earth we consider fashionable these days.
Let’s be honest—the Chips Bag and the Trash Pouch both make bold statements about luxury fashion, statements that might be best accompanied by a smirk and an eye roll. The Chips Bag offers a playful commentary on consumer culture, transforming a familiar, everyday item into a high-fashion accessory. It’s a conversation starter and perfect for those who enjoy a mix of humor and style. The Trash Pouch, however, reimagines an item typically associated with disposability and waste, challenging our perceptions of luxury. This provocative piece questions the very essence of what makes an item fashionable, poking fun at the idea of paying top dollar for something that looks like it belongs under your sink.
So, which would you prefer to carry: the cheeky Chips Bag that adds a humorous twist to your outfit, or the Trash Pouch, a bold statement piece that questions the very essence of luxury? With prices being equal, the choice ultimately depends on your style and sense of humor. Balenciaga’s designs make bold statements in the fashion world, reminding us that sometimes, fashion is about having a good laugh at its own expense. Whether you choose the snack-inspired whimsy of the Chips Bag or the provocative commentary of the Trash Pouch, one thing is certain: Balenciaga continues to push the boundaries of what we consider stylish and valuable, all while giving us a wink and a nudge.
This week, our Sneaker Sunday feature focuses on a brand we hold dear: Onitsuka Tiger. Celebrating 75 years of innovation, style, and cultural impact, Onitsuka Tiger has consistently pushed the boundaries of footwear and fashion. We admire their dedication to quality and design, and we’re excited to share details of their monumental anniversary celebration.
Designer: Onitsuka Tiger
Established in 1949 by Kihachiro Onitsuka, Onitsuka Tiger has made a significant mark in the streetwear scene with its iconic sneakers. The Japanese brand gained notable pop culture prominence when Uma Thurman’s character wore Onitsuka Tiger sneakers in Quentin Tarantino’s “Kill Bill” series. The yellow and black ensemble, inspired by Bruce Lee’s legendary Mexico 66 trainers featured in his final film, “Game of Death,” highlighted the brand’s blend of heritage and contemporary style.
Onitsuka Tiger marks its 75th anniversary with an extraordinary event on the historic Champs-Élysées in Paris, showcasing the “HÔTEL Onitsuka Tiger.” This unique event is housed in an 18th-century building, a significant structure on this prestigious avenue, typically closed to the public. This exclusive venue, set to face the brand’s future flagship store scheduled to open in July 2025, will be the heart of the celebration.
HÔTEL Onitsuka Tiger in Paris
The exterior of the building is a stunning example of classic architecture, adorned with Onitsuka Tiger’s bold and modern branding. The iconic Tiger Yellow is prominently displayed in the decorations and banners, creating a striking contrast against the historic stone facade. Large banners and signage with the brand’s name and logo are prominently placed, inviting visitors to enter this immersive experience.
HÔTEL Onitsuka Tiger in Paris
Upon entering, guests are greeted with a vibrant yellow theme that extends throughout the venue. This consistent color scheme ties together the various elements of the event, from the decor to the exhibits. The lobby features a sleek, modern design juxtaposed with historic architectural details, blending the old with the new to embody the spirit of Onitsuka Tiger.
Hôtel Onitsuka Tiger in Paris
The event includes various exhibitions showcasing the brand’s rich history and innovative future. A display of archival shoes chronicles the evolution of Onitsuka Tiger over the past 75 years. Each pair tells a story, from the first shoes that launched the brand to the game-changing designs that expanded its global reach. Alongside these, a special photo exhibition traces the brand’s trajectory, offering visitors a visual journey through its significant milestones.
The Yellow Tiger Café is nestled within the premises, where guests can indulge in Japanese culinary delights. The café’s vibrant yellow decor aligns with the event’s overall theme, providing a cohesive and immersive dining experience. Menu items are carefully crafted to reflect the brand’s Japanese heritage, offering a unique taste of its cultural roots.
The Yellow Tiger Café: Featuring cuisine by chef Yoji Tokuyoshi
The “HÔTEL Onitsuka Tiger Residents (Partners)” program features various artists presenting cultural artworks and performances. These contributions add a layer of depth to the event, celebrating the intersection of fashion, art, and culture that defines Onitsuka Tiger.
Left: YUJA WANG: Grammy-winning pianist at Onitsuka Tiger’s 75th anniversary. Right: YOJI TOKUYOSHI: Michelin-starred chef overseeing YELLOW TIGER CAFÉ at Hôtel Onitsuka Tiger.
Left: Yutaro Inagaki: Emerging artist blending Japanese and Western styles, creating live at HÔTEL Onitsuka Tiger for the 2025 Champs-Élysées flagship. Right: Maïa Barouh: Japanese-French artist curating local talent at Hôtel Onitsuka Tiger.
“HÔTEL Onitsuka Tiger” will run from Monday, July 22, 2024, to Saturday, August 17, 2024, and is open from 11 a.m. to 3 p.m. daily, except on Saturday, August 3. Located at 25 Avenue des Champs-Élysées, 75008 Paris, France, admission is free, but advance booking is required. Reservations can be made through the company’s webpage: Onitsuka Tiger 75th Anniversary.
Meanwhile, in Tokyo, the “Onitsuka Tiger 75th Anniversary Event in TOKYO” will express the brand’s past, present, and future as it progresses toward its 100th anniversary. This event will feature a photo exh ibition of 75 pairs of archival shoes, each telling its own story. Highlights will include the inaugural pair that launched the brand, the pair that revolutionized its market position, and those that spread its influence globally.
The Tokyo celebration will also premiere art pieces inspired by Onitsuka Tiger, blending creativity and innovation. A short movie tour of Onitsuka Tiger stores worldwide will be presented using cutting-edge computer graphics, XR technology, and motion capture, providing an immersive experience of the brand’s global presence. Additionally, the latest collection will be featured in a special installation, highlighting the brand’s continuous evolution.
CONCEPT MOVIE: Immerse yourself in Onitsuka Tiger’s journey, showcased at the significant milestone of its 75th anniversary, and discover its pursuit of the future in Paris.
Visitors will have the exclusive opportunity to see five new 75th-anniversary items unveiled at the event. These redesigned, modern reinterpretations of iconic models reflect the brand’s journey through its birth, growth, challenges, and evolution.
The event will run from Friday, August 9, 2024, to Sunday, August 25, 2024. Opening hours are from 11 a.m. to 7 p.m., with the last admission at 6:30 p.m. On the final day, August 25, the event will conclude at 5 p.m., with the last admission at 4:30 p.m. The event will be held at 6-14-2 Jingumae, Shibuya-ku, Tokyo, Japan. Admission is free, but priority is given to those with advance reservations. Each person is limited to one reservation, which can be secured through the official Onitsuka Tiger app for seamless access to the venue.
These dual celebrations in Paris and Tokyo honor Onitsuka Tiger’s rich history and set the stage for its future, reflecting its enduring legacy and forward-thinking vision. Join us in celebrating Onitsuka Tiger’s remarkable journey and future aspirations at these landmark events. It’s a fitting tribute to a brand that continues to inspire and innovate, connecting its past, present, and future in unforgettable experiences.
The Onitsuka Tiger Mexico 66 Deluxe combines traditional craftsmanship with modern design to create a unique and stylish sneaker. The first thing you notice about these shoes is the embroidered stripes that resemble brush strokes, giving them an artistic flair. This detail adds a tactile depth and visual interest that sets them apart. The deep navy color, called Peacoat, paired with Pure Silver accents, offers a sophisticated yet versatile look. Made from natural leather, these shoes provide durability and comfort. Adding to their charm, the Katakana script on the side spells out “オニツカタイガー” (Onitsuka Tiger), highlighting the brand’s Japanese heritage and giving the shoes a unique cultural touch.
The embroidery on the stripes goes beyond decoration, showcasing the meticulous craftsmanship involved. The brush stroke effect captures the look of traditional Japanese calligraphy, with intricate details that mimic the flow and texture of ink. This artistic element transforms the sneakers into wearable art. The combination of smooth and frayed edges in the embroidery adds an authentic feel as if each stripe was painted by hand.
The color scheme of these shoes is striking yet subtle, making them suitable for various styles and occasions. The Peacoat navy provides a rich, deep base, while the Pure Silver accents add a touch of elegance. This versatile color combination ensures that the Mexico 66 Deluxe can be paired with both casual and more polished outfits, making them a great addition to any wardrobe.
The upper part of the Mexico 66 Deluxe is crafted from high-quality natural leather, offering a premium feel and exceptional durability. The rubber outsole ensures good traction and comfort, making these shoes practical for everyday wear. The attention to detail in the materials and construction reflects the high standards of Japanese manufacturing, a hallmark of the “NIPPON MADE” series.
Wearing these shoes feels like a unique experience every time. The soft leather molds to your feet, enhancing comfort with each wear. They are perfect for all-day wear, whether you’re running errands or attending a casual event. The shoes’ premium materials and craftsmanship ensure they remain comfortable and stylish, even after long periods of use.
One of my favorite features is how these shoes look and feel great. The embroidered stripes and elegant color scheme make them pop or blend in depending on the setting. They’ve become my go-to choice for casual outings and more refined gatherings.
I’ve put these shoes through their paces, and they have held up remarkably well. Whether walking through city streets or taking on light outdoor activities, the Mexico 66 Deluxe has proven durable and reliable. The rubber outsole provides excellent grip, making it versatile enough to handle different environments.
The Katakana script on the side is a subtle yet impactful detail that adds to the shoes’ unique appeal. It emphasizes the brand’s Japanese roots, giving the shoes an authentic and distinctive character you won’t find in other sneakers.
Another feature of these shoes is that they use two shades of leather. The combination of smooth leather and suede adds a rich texture and depth to the design. The smooth leather provides a sleek, polished look, while the suede adds a touch of sophistication and warmth. This mix of materials enhances the visual appeal and contributes to the overall comfort and fit of the shoes.
A striking aspect of the Mexico 66 Deluxe is its laceless design, which I’m a big fan of. This feature adds to the sleek look and makes the shoes easy to slip on and off. However, it’s important to note that these shoes are designed and made for the Japanese market, which means they might run small. If you’re considering buying a pair, it’s advisable to go a size up, especially if you plan on wearing them with socks.
Onitsuka Tiger MEXICO 66 SD: ColorsBIRCH/GREEN
Overall, the Onitsuka Tiger Mexico 66 Deluxe offers a perfect blend of art, culture, and craftsmanship. The unique design elements, high-quality materials, and cultural touches make these sneakers a standout choice for anyone looking to add a bit of artistic flair to their footwear collection. Whether you’re a fan of Japanese culture or simply appreciate well-crafted shoes, the Mexico 66 Deluxe is an excellent choice.
It’s impressive that many major brands have tried to create the perfect laceless sports shoe. While they’ve made significant strides, many have struggled with weight reduction in a world where weight reduction is highly sought after unless you’re a sumo wrestler or a defensive linebacker. Everything from phones, tablets, bags, and everyday carry items like multi-functional tools use advanced high-tech carbon fiber materials. So, why haven’t brands like Adidas focused more on shedding weight in their shoes? Let’s explore the approaches of On and Adidas in creating laceless sports shoes.
Designer: ON
Designer: Adidas
Comparing On Cloudboom Strike LS with Adidas’ Laceless Shoes
On has achieved a groundbreaking reduction in weight with its Cloudboom Strike LS. In contrast, Adidas has also made strides in laceless footwear but faces different challenges. Adidas’ N3XT L3V3L and other laceless models have focused on eliminating traditional components to improve fit and performance. However, these shoes have struggled with weight issues, making them less appealing for athletes seeking ultra-lightweight options.
Adidas N3XT L3V3L Futurenatural
Adidas’ N3XT L3V3L shoes feature a laceless design utilizing Primeknit and ForgeFiber technology to provide a snug fit. The Primeknit material offers flexibility and breathability, while ForgeFiber adds strength and support through strategically placed stitching. Despite these innovations, the shoes still face criticism for being relatively heavy compared to competitors like the Cloudboom Strike LS.
ON Cloudboom Strike LS
Adidas has invested years into developing laceless technology to create a seamless and secure fit for athletes. The Primeknit upper is designed to conform to the foot’s shape, providing a sock-like fit. However, the added weight of the materials and the complexity of the construction process have made it challenging to achieve the same lightweight performance as On’s Cloudboom Strike LS.
The Cloudboom Strike LS, with its LightSpray technology, offers a significant advantage in weight reduction. The thermoplastic material used in the shoe’s construction is lightweight yet durable, providing a snug fit without adding unnecessary bulk. This contrasts with Adidas’ approach, where the combination of Primeknit and ForgeFiber, while effective in fit and support, adds extra weight.
LightSpray
The robotic application of LightSpray material allows On to create a precise and seamless upper, eliminating the need for additional components that can add weight. This streamlined construction produces a lighter shoe that enhances performance, particularly in long-distance running. The Cloudboom Strike LS weighs 170 grams (approximately 6 ounces) for a men’s size 8.5, while the Adidas N3XT L3V3L weighs around 454 grams (16 ounces). The Adidas X Ghosted+ football shoes weigh approximately 189 grams (6.7 ounces).
Adidas X Ghosted+ football shoes
The Spark of Genius that Led to LightSpray Technology
The Cloudboom Strike LS story began with a serendipitous moment and a burst of creativity. Yohannes, a key player in this tale, had the innovative idea of using a hot glue gun to create intricate, spider web-like structures. This simple yet brilliant concept evolved into employing a robotic arm to spray a thermoplastic material called LightSpray onto a shoe form, crafting a seamless, sock-like upper. The inspiration for this technology struck during a Halloween event, where a video showcased using a hot glue gun to create detailed spider web designs. This sparked the idea of rapidly creating textiles on complex shapes, with a shoe being the perfect candidate to test this novel method.
The development of the Cloudboom Strike LS was a journey filled with trial and error. What began as a simple idea evolved into a complex project requiring the collaborative efforts of designers, engineers, and various other experts. The team had to automate the process to turn this concept into reality. They programmed a robot to move the nozzle and spray the material, requiring meticulous calibration to ensure precise application. After a year of dedication and refinement, the project gained more resources and became a priority within On’s innovation department.
Design and LightSpray Technology
Its spray-on construction process characterizes the Cloudboom Strike LS. The shoe’s upper is made from LightSpray, a thermoplastic material applied using a robotic arm. This process creates a seamless, sock-like structure that eliminates the need for traditional components like laces and heel caps. The design is minimalistic and aerodynamic, emphasizing the shoe’s lightweight nature.
Thermoplastic materials are versatile plastics that become moldable upon heating and solidify upon cooling. In running shoes, thermoplastic materials such as thermoplastic polyurethane (TPU) and thermoplastic elastomer (TPE) are often used for their durability, flexibility, and ability to be recycled. These materials help improve running shoes’ fit, comfort, and performance by providing support and responsiveness. The robotic arm applies the thermoplastic filament precisely, ensuring an even and seamless construction that enhances the shoe’s structural integrity. Robotic technology ensures consistent quality and efficiency, allowing a rapid production time of just three minutes per pair. This innovation significantly reduces production time and waste, aligning with On’s commitment to sustainability.
Developing the Cloudboom Strike LS required extensive prototyping. The team went through thousands of prototypes, making minor adjustments each time to perfect the design. This rigorous process ensured that every aspect of the shoe, from fit to performance, met the highest standards. The ability to quickly produce and test new prototypes was a game-changer, allowing the team to innovate rapidly. The process involved programming the helix shape of the LightSpray material to ensure it fits perfectly around the foot. The team faced numerous challenges, such as determining how much material to use and where to apply it for optimal comfort and support. Each prototype was tested rigorously to ensure it met the needs of top athletes.
Fit, Comfort, and Performance Advantages
One of the critical features of the Cloudboom Strike LS is its remarkable comfort. The shoe is incredibly lightweight, with a men’s U.S. size 8.5 weighing just 170 grams. This makes it lighter than many other running shoes, helping you feel faster and more agile. The seamless design provides a more adaptable fit, allowing for greater freedom of movement. The shoe molds to your foot without laces, providing comfort and stability. This close fit can improve your performance by ensuring the shoe moves flawlessly with your foot.
Kenyan runner Hellen Obiri, who wore a prototype of the Cloudboom Strike LS to victory at the Boston Marathon, highlights the shoe’s high-performance capabilities and comfort. Her success demonstrates the shoe’s potential to enhance athletic performance at the highest levels.
The Cloudboom Strike LS is designed to give athletes a competitive edge. The midsole combines responsive foam rubber with a carbon-fiber plate. This combination provides cushioning and propulsion, ensuring each step feels springy and efficient. The shoe supports efficient energy transfer, which is crucial for long-distance running. The Helion Hyper Foam midsole is a key feature of the Cloudboom Strike LS. This responsive foam, combined with a carbon-fiber plate, provides cushioning and propulsion, enhancing energy transfer with each step. The midsole’s design is crucial for long-distance running, offering comfort and performance. The shoe’s 39mm stack height and 4mm drop contribute to stability and support during competitive running.
Sustainability
On is committed to sustainability, and the Cloudboom Strike LS reflects this dedication. The production process minimizes waste and uses fewer materials. The thermoplastic filament used in the shoe’s construction can be melted down and reused, further reducing environmental impact. The quick production time, only three minutes, means that athletes could potentially have customized shoes made on the spot, tailored to specific race conditions. This adaptability is particularly beneficial for athletes who compete in various environments, ensuring their footwear is continually optimized for performance.
Adidas, too, has made significant strides in sustainability. The brand has committed to achieving climate neutrality across its operations by 2050, with intermediate goals such as reducing greenhouse gas emissions by 30% across its value chain by 2030 and ensuring 90% of its products are sustainable by 2025. Adidas collaborates with partners like Parley for the Oceans. It engages in circular initiatives such as the “Made to be Remade” product line, which involves recycling worn-out products into new ones—Adidas’ FUTURECRAFT.FOOTPRINT, developed in collaboration with Allbirds, boasts one of the lowest carbon footprints in the industry, demonstrating the brand’s commitment to environmental responsibility.
Real-World Success and Future Prospects
The Cloudboom Strike LS has already proven its value in high-stakes competitions. Hellen Obiri’s success at the Boston Marathon provides real-world evidence of the shoe’s benefits. These shoes’ success in top competitions makes them a trusted choice for other competitive athletes.
It aims to make these advancements accessible to a broader audience. Plans to release the Cloudboom Strike LS to consumers later this year indicate the brand’s commitment to bringing cutting-edge technology to everyday athletes.
Your Thoughts
We’ve seen how the Cloudboom Strike LS combines innovative design, comfort, performance, and sustainability. The sleek and seamless upper, created from LightSpray, eliminates traditional components like laces and heel caps, providing a glove-like fit. Robotic technology ensures a precise and efficient production process, while the Helion Hyper Foam midsole enhances cushioning and energy return.
As we look forward to its consumer release, we’d love to hear your thoughts. Does the idea of a spray-on sneaker with a seamless fit appeal to you? The technology behind the shoe offers a unique advantage by ensuring the upper fits snugly and comfortably around your foot, potentially improving performance and reducing the risk of blisters. How important is sustainability when choosing your running gear? On’s commitment to using recyclable materials and minimizing waste aligns with growing environmental concerns in sportswear.
Remember Bella Hadid’s viral spray-on dress from last year? Well, we now have shoes that are designed the same way.
The world of fashion and footwear is a rapidly evolving industry in which heavy treads and bulky materials are becoming relics of the past. Leading the charge into this lightweight future is On, a running technology company, with their groundbreaking new sneaker: the Cloudboom Strike LS. This innovative shoe redefines performance and sets a new standard for environmental responsibility.
The Cloudboom Strike LS is the first shoe to feature On’s revolutionary ‘LightSpray’ technology. This cutting-edge method employs a robotic arm to spray a single length of thermoplastic filament onto a mold, creating a seamless, one-piece upper. This process is remarkably efficient, taking just three minutes to complete and bypassing traditional manufacturing techniques such as weaving, sewing, and gluing. The result is a shoe that is exceptionally light and environmentally friendly, boasting a 75% reduction in CO2 emissions compared to On’s other models.
Described by the brand as “lighter than humanly possible,” the upper of the Cloudboom Strike LS weighs a mere 30 grams. This feather-light component is seamlessly bonded to a midsole featuring On’s signature hyper foam and a carbon Speedboard, providing excellent energy return and support. The entire shoe weighs just 170 grams, making it the lightest running shoe On has ever produced.
The performance credentials of the Cloudboom Strike LS have already been proven on the world stage. Earlier this year, Kenyan marathon runner Hellen Obiri won the Boston Marathon in a prototype of these shoes. This victory underscores the shoe’s potential to revolutionize competitive running.
The streamlined manufacturing process of the Cloudboom Strike LS uses far fewer materials, bringing both performance and environmental savings to the forefront. The upper, created by spinning a single 1.5km long filament, forms a mesh-like structure that is breathable, and elastic, and eliminates the need for laces. This design not only offers a seamless, distraction-free fit but also minimizes waste and eliminates the need for glues, significantly reducing the environmental footprint.
Two layers of Helion HF hyperfoam provide high energy return and impact absorption, while a pre-shaped, stiff carbon fiber Speedboard is sandwiched between them for powerful propulsion with every stride. The outsole features maximized traction with increased ground contact in key areas, ensuring optimal performance on race day.
Currently crafted in Zurich, the Cloudboom Strike LS will soon be showcased at a Parisian pop-up during the Olympics. Athletes like Hellen Obiri will demonstrate the shoe’s capabilities, pushing the boundaries of speed and sustainability. With a price tag of US$330, these shoes will also be available for pre-order to the public, offering runners a chance to experience this revolutionary technology firsthand.
The Rolex Perpetual 1908 brings a fresh perspective to the brand’s tradition of dress watches. Since its founding in 1905 by Hans Wilsdorf, Rolex has been a hallmark of precision, innovation, and elegance in watchmaking. The Perpetual 1908 continues this legacy, merging classic elements with modern sophistication. The latest model for 2024 introduces new materials and design refinements, ensuring it remains at the forefront of luxury timepieces.
Designer: Rolex
This model captures Rolex’s original boldness. Since the brand’s inception, Rolex has pursued Wilsdorf’s vision of wristwatches as high-performance instruments. This watch combines chronometric precision, waterproofness, autonomy, comfort, and durability. It embodies the classic yet modern spirit of the original Oyster Perpetual watches, with a silhouette and dial design that reimagines these timeless elements.
Initially available in 18-karat yellow gold and white gold, paired with either an intense white or matte black dial, the latest update introduces a new 950 platinum version. This version features an ice blue dial exclusive to Rolex watches in this prestigious metal. The case measures 39 mm, balancing presence and comfort on the wrist. The bezel combines domed and fluted design, adding elegance without ostentation. The transparent case back reveals the intricate workings of the movement, showcasing the brand’s commitment to aesthetics and performance.
The dials for the Perpetual 1908 include intense white, matte black, and now an ice blue with a guilloche rice-grain motif. This intricate pattern is created through traditional guillochage, reflecting light beautifully. The dial features Arabic numerals at 3, 9, and 12, with faceted index hour markers in 18-karat gold. The small seconds counter at 6 o’clock is centered within the rice-grain motif, enhancing the dial’s sophisticated look.
The hands are distinctive, with the minute hand shaped like a two-edged sword and the hour hand featuring a pierced circle. These elements blend historical inspiration with modern elegance, maintaining the watch’s refined aesthetic.
At the heart of the Perpetual 1908 is the caliber 7140, a self-winding movement developed in-house by Rolex’s watchmaking engineers. This movement drives the hands of the central hours and minutes and the small seconds hand at 6 o’clock. It incorporates several of Rolex’s cutting-edge technologies, including the Syloxi silicon hairspring and the Chronergy escapement made of a nickel-phosphorus alloy, both resistant to strong magnetic fields. The movement also features Paraflex shock absorbers, protecting the oscillator and escape wheel from shocks. With a power reserve of 66 hours, the caliber 7140 combines performance and elegance. Patents have been filed for this movement, entirely developed and manufactured in-house.
The 2024 model features an ice blue dial decorated with a rice-grain motif, achieved through guillochage. This rosette-like design, centered on the small seconds counter at 6 o’clock, gives the watch exceptional personality and is a tribute to traditional watchmaking infused with Rolex’s know-how and creativity.
The 950 platinum case, a rare and precious material, is striking for its incomparable radiance and silvery white glow. Considered the noblest of metals, it is noted for its exceptional corrosion resistance. The case has gracious lines and a transparent back that allows the refined aesthetics of the movement and the pivoting of the oscillating weight to be admired.
By offering a watch that reveals its movement through a transparent case back, Rolex continues to innovate while echoing its watchmaking tradition. The caliber 7140 features a cut-out oscillating weight in yellow gold with three arms engraved with the words “Chronometer Perpetual” and benefits from an optimized ball bearing. The movement boasts remarkable finishes, including the exclusive Rolex Côtes de Genève, a celebrated traditional watch decoration reinterpreted with a polished groove between each band. The sapphire window, virtually scratchproof, proves that for Rolex, the aesthetics of the movement are as important as its performance.
Introducing the Perpetual 1908 signifies a new direction for Rolex dress watches, blending the brand’s rich heritage with modern innovation. By launching the Perpetual collection and retiring the Cellini line, Rolex reaffirms its commitment to creating technically superior and timelessly elegant timepieces. This model sets a new standard for dress watches, combining historical elements with contemporary design and cutting-edge technology.
Future Rolex dress watches will continue to explore the balance between classic aesthetics and modern advancements. The transparent case back, showcasing the movement, indicates a willingness to innovate while honoring traditional watchmaking artistry. The movement’s use of advanced materials and technologies highlights Rolex’s dedication to performance and durability.
The Perpetual 1908 captures the essence of Rolex’s pursuit of excellence, blending past and future in a luxurious timepiece that speaks to the brand’s storied history and its vision for the future of dress watches.
Every parent knows the struggle of dealing with outgrown children’s shoes. One minute they fit perfectly, and the next, they’re too small, adding to the pile of barely-used footwear. But what if there was a shoe that could adapt as your child’s feet grew, extending its lifespan and reducing waste? This innovative solution by Moa Lövinder is a groundbreaking prototype designed to grow with children aged 2-3 years, offering a sustainable answer to a common problem.
The concept behind these adaptable shoes is simple yet revolutionary. Using principles of circular design and economy, Lövinder has created a shoe that adjusts to three different sizes, ensuring it remains useful for much longer than traditional footwear. This design not only increases the shoes’ utility but also addresses the rapid consumption and waste typical of children’s products.
In our pursuit of a sustainable future, reducing consumption and emissions is paramount. However, discussions often overlook the significant environmental impact of children’s items. Kids grow quickly, and their needs drive frequent consumption, creating a unique challenge. Lövinder’s project directly tackles this issue by offering a sustainable alternative that reduces the overall production of children’s shoes and promotes recycling.
The journey to this innovative solution began with thorough research. The designer studied the textile and footwear industries, focusing on their environmental impacts. She also conducted surveys and interviews with parents to understand their experiences with their children’s shoes. The feedback was clear, parents were frustrated with the constant need to discard perfectly good shoes simply because they no longer fit.
With this insight, Lövinder set out to create a new shoe design. She developed physical models using manual techniques and advanced 3D printing, ultimately producing a prototype that can grow with its user. The result? A shoe that extends its usability, significantly reducing the need for new shoes and minimizing waste.
But the innovation doesn’t stop there. Her design includes modular components, making it easy for parents to replace parts or make repairs at home. This feature not only prolongs the shoe’s life but also teaches children the value of maintaining and using what they have; a lesson often missing from second-hand solutions or other circular systems. Additionally, the shoe’s sole is crafted from reused materials, which can be recycled again once it reaches the end of its life.
One of the most significant impacts of this project is its potential to change consumption behavior from a young age. By integrating sustainability into children’s daily lives, the design fosters a mindset of responsible consumption that can extend into adulthood. Her growable shoe prototype represents a major step toward reducing the environmental footprint associated with children’s footwear, offering a practical and impactful solution to a widespread issue.
Moa Lövinder’s innovative shoe design for growing children is more than just a product; it’s a vision for a more sustainable future. By addressing the unique challenges of children’s rapid growth, this project provides a viable alternative that benefits both families and the environment. It’s a small step towards a big change, teaching the next generation the importance of sustainability while offering parents a practical solution to a perennial problem.
Have you been a huge fan of the RX-78-2, but had been missing out on the 45th Anniversary celebrations of the original “Mobile Suit Gundam?” The Japanese mecha anime franchise has collaborated with Crocs to give you another chance to rejoice in love. The duo has idealized a pair of adventure Clogs created in theme with the interesting designs of the old-generation mobile suits.
The collaborative Gundam x Crocs All-Terrain Clog is an instant reminder of the Japanese anime. It is tailored for the outdoor adventure and is dressed in the color and gimmicks of the famous RX-78-2 aka Gundam that’s piloted by the protagonist Amuro Ray.
Since adventurers and the outdoorsy are the prime targets for the partnership footwear, it is designed to be durable enough to last whatever you through at it. Walk over uneven trails, leave footprints on sand, or splash your way home through slush on the road, this pair of inspired clogs will not disappoint.
But an outdoor-first mindset is not the only distinguisher of the Gundam x Crocs All-Terrain Clogs. This is, as informed, a canvas of creative Gundam fusion. The iconic clogs dressed in a combination of red, white, yellow and blue hues is a memorable tribute to the most iconic mobile suit we have known, and you would agree!
To keep up with the adventure theme, these clogs come with some interesting upgrades. The details you’ll see throw give this pair a mechanical vibe with its rugged outsole, protruding yellow TPU addition at the forefoot, molded Croslite foam uppers, and “RX-78-2“branded turbo heel straps for a snug fit. Gundam-themed Jibbitz charms are also included for more glam and style. The distinctly styled Gundam x Crocs All-Terrain Clog is slated to ship starting 23 July through the Crocs website. The adult sizing starts at $75, while the kid’s pairs will cost $60.
