Tag Archives: Product Design

Material Matters 2024: Shaping the Future of Design & Sustainability Through Materials Innovation

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As part of the iconic London Design Festival, Material Matters 2024 promises to be a cornerstone for material enthusiasts, designers, and innovators. Set in the historic Bargehouse, Oxo Tower Wharf, from September 18-21, the fair will spotlight groundbreaking work across material disciplines, showcasing how innovative thinking can shape the future of sustainable design. This year’s lineup includes some of the most compelling projects and collaborations that fuse creativity with sustainability. Let’s take a closer look at five standout exhibitions that demonstrate the show’s thematic diversity and material brilliance.

1. Locally Grown: Harnessing Human Hair as a Material

In an unexpected and captivating twist, Studio Sanne Visser is showcasing Locally Grown, an installation that explores human hair as a regenerative material. Visser, known for pushing the boundaries of material design, has transformed what many consider waste into a valuable resource. Visitors can not only experience the journey from haircuts to yarn but can even contribute to the process by offering their own hair for transformation.

Hair spun into yarn, is showcased in products like ropes and even wearable garmets like hats, developed in collaboration with various designers. This project underscores the versatility of unconventional materials and opens up conversations around waste and resourcefulness. The exhibit is backed by the Dutch Embassy and reflects a strong commitment to material reuse​.

2. Suru: Blending Craftsmanship with Circular Innovation

Barcelona-based Suru is a standout in Room 12, bringing a fusion of local craftsmanship and a commitment to sustainable living. The brand’s philosophy is rooted in circular innovation, with a focus on integrating recycled and biodegradable materials into its modular furniture and lighting designs. At Material Matters 2024, Suru is launching new products, including the Carta Lamp 001, a portable light made from a single sheet of paper that can be disassembled easily for repair, embodying their lifecycle approach. They’re also showcasing established pieces like the Niu Armchair 001, crafted from ethically sourced, VOC-free beech wood and featuring a cushion made from recycled coconut shells and PET fabric. Each piece exemplifies Suru’s dedication to sustainability without compromising on style or functionality​​.

3. BIOTEXFUTURE: Revolutionizing Textiles Through Biotechnology

The future of textiles is bio-based, and nowhere is this more evident than in Fibre Futures, an exhibition led by BIOTEXFUTURE in collaboration with Adidas and RWTH Aachen University. This installation delves into innovations in bio-manufacturing and alternative resource streams, with a focus on high-performance textiles that could revolutionize the fashion and sportswear industries. The combination of scientific research and cutting-edge design makes this one of the more technical but no less intriguing exhibits​.

This exhibit offers visitors a look into how biotechnology is shaping the next generation of materials, proving that high-performance doesn’t have to come at the expense of sustainability. Expect alternative fibers and spinning techniques that push the boundaries of what textiles can do.

4. Rootfull: Nature’s Hidden Potential

Rootfull, an innovative project turning to nature’s unseen power, focuses on creating sustainable designs using tree roots. This unique approach explores the raw beauty and versatility of roots in product design. At Material Matters 2024, Rootfull showcases a range of lamps crafted from roots, highlighting their natural durability and the aesthetic appeal of light leaking through the fibrous network of roots. By using a material that’s typically overlooked or discarded, Rootfull not only opens up new possibilities for biomaterials but also taps into the innate connection between nature and design, offering a fresh perspective on how we can reimagine organic waste as functional, beautiful art.

5. Mushlume Lighting: Lighting the Way with Mycelium

Continuing the biomaterials theme, Mushlume Lighting by Danielle Trofe uses mycelium—the root structure of mushrooms—to create an eco-friendly line of lighting. Each piece is biofabricated, grown rather than made, illustrating the potential of mycelium as a scalable, renewable material. Trofe’s work is an outstanding example of how fungi can move beyond the realm of the kitchen and into the living room, lighting up spaces with minimal environmental impact​.

6. Peel Fabric Lamp: Illuminating Waste with Alkesh Parmar

Designer and researcher Alkesh Parmar has long been known for his innovative use of materials often regarded as waste, particularly citrus peel. At Material Matters 2024, Parmar showcases his Peel Fabric Lamp, an extraordinary piece crafted from orange peel, a material that behaves much like leather when treated. Parmar’s practice of blending craft and critical design questions the impact of globalization and champions local, sustainable materials. His unique approach not only transforms everyday waste into functional art but also pushes the boundaries of material innovation. The Peel Fabric Lamp exemplifies his belief in the potential of overlooked resources, offering a striking visual reminder of how waste can be reimagined into objects of beauty and practicality.

Material Matters 2024 offers a breathtaking view of the future, where materials are no longer just functional but integral to the conversation on sustainability and innovation. Whether it’s furniture crafted from orange peel, lighting grown from mushrooms, or yarn spun from human hair, the exhibits at this year’s fair challenge us to rethink our relationships with the materials that surround us. With each installation, visitors are reminded that the future of design doesn’t just lie in creating new products, but in reimagining the materials that shape them.

Expect the unexpected at Material Matters 2024—and don’t be surprised if you leave with a new appreciation for the chair you sit on or the light that illuminates your room.

The post Material Matters 2024: Shaping the Future of Design & Sustainability Through Materials Innovation first appeared on Yanko Design.

Juicy Booth lets you have a cathartic, multi-sensory confessional session

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One of the hardest emotions for people to deal with is shame. We are afraid to admit it, confront it, and figure out a way to live with it. The healthiest way would be to talk to someone especially professionals. But if you’re not yet ready to take that step and you’re in London until December, there’s a pretty interesting art installation that may help you have a cathartic experience with your secret shame.

Designer: Annie Frost Nicholson

The Juicy Booth is an installation at the Coal Drops Yard as part of London Design Week which lets people have a 10-minute multi-media confessional session. Created in collaboration with K67 Berlin (a company that restores historical K67 booths) and The Loss Project (a social enterprise that creates spaces for communities to deal with grief and loss), artist Annie Frost Nicholson wanted to have a space for people to release their shame and have a quick healing session through colour, light, and music.

When you enter the booth, a refurbished K67 booth, you’ll see a retro 80’s keyboard where you can type out the thing that you’re currently ashamed of. Your confession will be spelled out on an LED monitor for your eyes only of course (unless you brought someone in with you there). Based on what particular emotion you’re dealing with, the system maps it out with their “carefully conceived colour spectrum”. You then get a light and sound show that will hopefully take you on a cathartic journey.

The whole experience will take you just 10 minutes but hopefully that is enough to start you on a journey to healing. You will also get to scan and access additional resources that can support you after your Juicy Booth session. The installation will be there until December 9 so if you have the chance to visit it and have a mini-confessional session, go ahead and do it.

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Starbucks Japan lets you put a barista apron on customizable tumblers

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Whenever I see the latest Starbucks merch that drops in Japan, I kind of regret not living there so I can get easy access to these cute collectibles. Eventually they become available in various online stores in my country but they’re more expensive of course, even for a semi-collector like me. The Starbucks Japan online store is celebrating its 10th anniversary this year and they released a customizable tumbler that you can customize and make look like a cute inanimate barista.

Designer: Starbucks

The My Custom Stainless Steel Bottle Barista is an online store exclusive product that you can customize and order with a possible 343 combinations. When you take a look at the basic tumbler, it just looks like any other regular tumbler but the joy comes in creating one according to your color preference and then dressing it up with other accessories to make it more like you. This is supposedly like how you would customize your drink if you’re that kind of Starbucks drinker.

When you place your order online, you can choose what color your cap, drinking rim, and bottle will be. There are seven color options – black, white, light green, green, pink, blue, and gradated pink-yellow. But the cutest customization here is that you can dress up the tumbler in a barista apron in its iconic green color. The apron is not just decorative but also functional as it can help you hold your drink if it’s too warm or too cold. There’s also a pocket where you can place notes, cards, or the beverage ticket that comes with your online order that lets you enjoy a free refill when you go to your Starbucks.

They also want you to add even more personalized touches to your tumbler like ribbons, patches, pins, and stickers, although they don’t seem to be selling things like that. Maybe they’ll do so eventually, like how Crocs sells things like Jibbitz charms. I’m still hoping someone from Japan will send me one of these cool steel bottles, no matter what the color combinations are.

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BLOND LABORATORY at London Design Festival 2024 revives old designs in unexpected ways

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There are plenty of wise sayings about how the past guides our future, and nowhere is that perhaps more evident than in the design and fashion industries. “Retro” might seem like a passing fad, but this isn’t the first time that the design pendulum has swung back to the past for inspiration. This homage to the designs of our predecessors may be the guiding spirit behind famed London-based design studio BLOND’s ARTEFACT initiative, taking objects that are no longer in production or even in use and reimagining them in a completely different light. At the London Design Festival this week, the BLOND LABORATORY challenged a stellar roster of international designers and studios with this quest, and here are the responses that give these “offline” products a new kind of life in this modern world.

Designer: BLOND

From Us With Love: Mallet Flashlight

Opening wine bottles today is as easy as turning a cap, but true connoisseurs still prefer the classic cork that is just as difficult to remove as in the old days. Of course, we have it easy today as well with more modern tools, but the traditional corkscrew and its menacing metal spiral has always been the weapon of choice for that task. Even older designs used a single bent rod of metal, which is probably not as comfortable to use as those with wooden or even plastic handles.

Designer: From Us with Love

Turning something crude into an art object is the feat that From Us With Love accomplished. Taking a single rod of metal, flattening its top, and cutting out a hole in the middle resulted in a simple yet functional bottle opener. It embraces the functional minimalism of the old-school corkscrew and imbibed with the elegance of modern tools, a true retro design if there ever was one.

Hirotaka Tako: Marking Gauge Ikebana Lamp

We enjoy a lot of convenient tools today that make it trivial to do things like measuring pieces of wood. In the old days before measuring tapes and meters, however, people had to make use of rather complicated tools that involved a wooden rod sliding inside a a block. This measuring gauge, though crude, created a rather interesting form that was not that different from a piece of art, which is exactly what inspired this rather geometric lamp design.

Designer: Hirotaka Tako

Taking inspiration from both this outdated tool as well as a Japanese art of floral arrangement, Hirotaka Tako designed a table lamp that similarly used the concept of inserting a long thin stick into something bigger. He likened the wooden rods to a flower stem inside a vase, exactly like an Ikebana arrangement. The result is a table lamp that is both functional and artistic, inspired by a tool that was anything but.

James Melia: Timber Basket Pendant Lamp

We take for granted the materials used to create modern products these days, not to mention the methods for making them. Today, we have machines that can print almost any shape imaginable, but past generations had to do things by hand, using stubborn and difficult materials. The rope patterns used to keep a timber basket together, for example, offered not only structural stability but also an interesting visual, one that can add a bit of a flair to an otherwise normal object.

Designer: James Melia

James Melia takes a hanging lamp’s power cord and stitches it along the length of its shade, creating a row of diagonal stripes that turns a plain lamp into an art object. That same cord is used to actually hang the lamp from a ceiling, reducing the number of parts involved in designing the lamp and creating a simpler and more sustainable design.

John Tree and Neal Feay: Tea Ladle Turntable

The Japanese are famed for their minimalist tools which are an art form in their own right. A simple scoop for tea powder, for example, takes the form of a bamboo ladle with a distinct charm. Though today’s tea lovers will probably use different tools, this traditional object still remains a staple in Japanese culture today as well as practices that recreate it. To some extent, it’s almost like the venerable turntable that has seen a renaissance and is getting some use even today.

Designer: John Tree x Neal Feay

This optical turntable takes that delicate-looking bamboo tea ladle and transforms it into a turntable arm that preserves that spirit of gentleness. Rather than using a sharp pin to read the grooves of the platter, it uses light to avoid any physical contact and help preserve the vinyl material. It’s a gentle and delicate spin on a classic retro design, no pun intended.

Jon Marshall: Whisk Candelabra

Today’s whisks are light, compact, and handy tools that use a few loops of bendable wire or plastic, a design that’s so far removed from the coiling iron wires of much older versions of the kitchen tool. Looking more like springs or even weapons, this antique whisk form isn’t very efficient at what it’s meant to do, but it admittedly looks novel and interesting to our modern eyes.

Designer: Jon Marshall

It might not make scrambled eggs, but this candelabra will definitely bring a bit of delight to your dinner table. The spiraling form of the base and the tight coils of the candle holder make for an interesting visual, but it’s when the candles are lit and the shadows dance that this rather luxurious-looking light fixture truly comes alive.

Julie Richoz: Balance Bird Balancing Lighter

Kids tend to find science and math lessons boring until they encounter puzzles and feats that really blow their minds. Something as simple as a perfectly balanced eagle held up only by its beak is sure to pique curiosity, even those of adults. This ingeniously disguised pendulum is not an uncommon toy or desk ornament, but the same principles can be used to the same effect for other objects, including more utilitarian ones.

Designer: Julie Richoz

A lighter standing only one of its corners is definitely going to make you the talk of the party, and it provides not only an entertaining piece of decoration but also practical use. It will be easy to see if the lighter is missing from its base, and people who use it will be more likely to put it back on its perch just to marvel at its balancing act. It’s a very simple twist to a simple object but one that has a nontrivial effect on those who see it, all thanks to some inspiration from old objects we have taken for granted.

Maddalena Casadei: Mallet Flashlight

Most of us who have done any sort of handiwork may have used a hammer at one point in time or another. There are different kinds of hammers, of course, and one such type is the mallet. Often made with a heavy head to pound things flat, some old-school mallets would reverse the typical hammer design and use a steel rod handle with a wooden block for the head.

Designer: Maddalena Casadei

Maddalena Casadei took that raw-looking industrial metal handle to turn it into a cylindrical flashlight with similarly brutalist aesthetics. Instead of the wooden head, it has a small removable cone that serves as a diffuser for the light. On the opposite end is a flattened section with a hook that serves the same purpose as the hammer from decades ago: hanging the tool from walls or rods. It’s a rather interesting depiction of a flashlight that sheds off all the sleek and luxurious designs of its modern equivalents, embracing the utilitarian character of its inspiration.

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Exploring The Best Of London Design Festival 2024: Top 5 Exhibits You Can’t Miss

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This year we got a chance to experience the London Design Festival! Currently, in its 22nd edition, the festival takes place on 14-22 September in London. It celebrates London as a design capital of the world while presenting a series of exhibitions and installations that explore design through different mediums such as light, materials, sounds, and more. Designers and creators from around the world showcased dynamic and fluid installations such as ‘Light in Motion’, where light was explored, or the Materials Matter fair where the importance of materials, and how they impact us was focused upon. We’ve picked out the Top 5 installations and designs from the London Design Festival that we loved experiencing. We hope you love them too!

1. Light In Motion by Acrylicize

This stunning inaugural exhibition by Acrylicize is called ‘Light in Motion’ and it is running at the London Design Festival this year. It celebrates the fluid and dynamic interplay of light and form, diving deep into its bond with space, time, and movement. Twelve artists, designers, and engineers showcased their work, manipulating light to adopt a sculptural form, allowing it to move across walls and rejuvenate spaces. The displayed works are an effort to bring focus on the quality of light, and how it can be moved and perceived. “Each practitioner has approached light and motion from a unique perspective and with a different relationship to time. Yet there is a sense of continuity between the works,” said the curators.

The installation ‘10,000 Tiny Suns’ by Generative Optics experiments with light as a medium and subject. It includes an intricate and impressive assembly of compound lenses, interconnected through a fibrous framework, which ushers and manipulates the path of light. It is made using advanced 3D-printed lenses, caustics, and algorithms. Designed by Relative Distance, a London-based studio, Phase is a long-form timepiece that showcases the details of the moon’s surface, via an artful use of light and glass. The surreal installation replicates natural moonlight, forming a unique and immersive experience.

2. Design You Can Feel by ASUS

ASUS’s Design You Can Feel Exhibition is open to the public till 22nd September, and it is one to check out. Centered around the material ‘Ceraluminim’, which was used by ASUS to develop its Zenbook laptops, the exhibit explores not only this material but also intricate topics such as craftsmanship and artificial intelligence. Ceralumin boasts a light and durable tactility, merging the qualities of both aluminum and ceramics, making it a one-of-a-kind material with a surreal nature-inspired aesthetic. Six product and industrial design studios were selected to express the various qualities of Ceralumin through furniture, lighting, and installation design.

British designer Giles Miller built a stunning floor-to-ceiling sensory installation comprising 1800 pieces. Thick timber petals were positioned astonishingly and artfully, allowing them to rotate, and resulting in seamless rhythmic patterns. South Korean design studio Niceworkshop created the Aluminum Formwork (AL-FORM) series – a collection of solid seating and tables built from old skyscraper formwork. The collection’s lounge chair was ceramized by ASUS, making it one of the first products to feature Ceralumin, besides the Zenbook laptops.

3. SPECTRUM by 2LG Studio

Jordan Cluroe and Russell Whitehead teamed up to form the 2LG studio, and this year they’re completing 10 years of collaboration. To celebrate their years of creation and innovation together, they partnered up with the London-based hotel Hart Shoreditch to present the immersive exhibition ‘SPECTRUM’. Through Spectrum they are creating a sensory journey within the hotel, setting up a series of vibrant and colorful interventions. They are “exploring human and personal connections to color, evoking memories and inviting conversations.”

The hotel is based on a theme of ‘joyful minimalism’, and various products have been reimagined intriguingly and colorfully. The creations include a reincarnation of a rug by Floor Story in the form of a large-scale moiré using AI filters in a rainbow spectrum. Other pieces involve an eight-minute soundscape written with the composer Quentin LaChapele and a wraparound video piece by digital artist Lucy Hardcastle.

4. Material Matters

50 acclaimed brands, designers, makers, and organizations have contributed to creating the Material Matters fair on the iconic Bargehouse, Oxo Tower Wharf on London’s Southbank. The fair attempts to celebrate the significance of materials, and the myriad ways in which they shape and affect our lives. It includes five floors flooded with products, installations, curated exhibitor spaces, and an extensive talks program too. It dwells deeply into how the design world can address problems regarding the circular economy, and how material intelligence makes a difference to our lives.

The FIBER FUTURES exhibition showcases eight different approaches to alternative resource streams, innovative spinning techniques, and bio-manufacturing, as well as opening up new pathways for real change. It is led by Adidas AG and RWTH Aachen University. The Locally Grown installation is an interactive one, and it explores hair as a new material, highlighting its great potential. Led by Studio Sanne Visser, this project focuses on the development of human hair as a super-scale regenerative material.

5. Pavilions of Wonder by Nina Tolstrup

Nina Tolstrup designed and set up three immersive pavilions on the Strand as a part of the London Design Festival. The impressive structures are inspired by Barbie Dreamhouses and Palm Springs’ mid-century modern architecture. She teamed up with Barbie creators Mattel and the tourism agency Visit Greater Palm Springs to bring the installation to life. Named the Pavilions of Wonder, the pavilions are a tribute to the whimsical and vibrant design of Barbie’s Dreamhouse, while nudging at the desert modernism of Palm Spring’s architectural style.

The Playful Pauses Pavilion is inspired by the Palm Springs City Hall and Tramway Gas Station. The gas station was taken as a source of inspiration for previous Barbie Dreamhouses as well. It features a simple metal grid, and a pointed roof, accentuated by kaleidoscopic circles which have been crafted from painted drainage tubes. The Design Stories Pavilion is made from CNC-cut plywood connected by a metal scaffold grid system that can be disassembled when needed. The structure merges the design philosophy of straight swimming pools with the geometric signage typically seen in Palm Springs.

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This iPhone 16 Case has it all – 360° Spinning Kickstand, MagSafe Compatibility, and Slim Durable Design

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When you invest in a flagship smartphone like an iPhone, you expect a certain level of premium experience—both in the device and in how you protect it. After all, you wouldn’t park a Lamborghini in a shed, would you? We’ve touted TORRAS’ Ostand 360° case for years, but the company’s put a spin on its flagship design with the Sparks of Time and Energy series, which turns the case into a functional work of art.

Inspired by the passage of time, TORRAS has crafted a design where form meets function. The back of the case features three lines symbolizing the hands of a clock—an artistic nod to both precision and elegance. The rotating O-shaped stand, too, evokes the circular flow of time, creating a sense of timelessness in both function and style.

Designer: TORRAS

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For people unfamiliar with the Ostand 360° series, it’s a case that looks and feels as sleek and robust as any other case on the market, but integrated into it is the slim Ostand ring, which serves as both a stand as well as a handy grip. The 360° rotating ring offers a secure hold for your device, minimizing accidental drops, especially when you’re on the go or juggling multiple tasks. Whether you’re taking photos, scrolling social media, or just need extra security, the ring ensures your phone is always in your grasp, quite literally.

The Ostand 360° gets its name from the fact that the ring grip doubles as a kickstand too, allowing you to prop your phone in both landscape (30° to 90° angles) and portrait (0° to 150° angles) modes. Whether you’re watching a movie, FaceTiming with friends, or recording videos, the stand holds your phone at just the right angle, making it versatile enough for both productivity and leisure. When you’re done, the ring folds neatly back into the case, sitting flush with the backplate. No unsightly protrusions or awkward bulges —it’s a seamless fit that maintains the sleek profile of your phone.

Moreover, the Ostand 360° series is MagSafe-compatible, making it a perfect fit for Apple’s magnetic accessories. Whether you’re using a MagSafe charger or a magnetic wallet, the case’s 18N magnet ensures a strong, reliable connection every time. And yes, it works perfectly with Qi2 wireless chargers too, so you won’t need to compromise on convenience or speed when juicing up your device. The magnets are designed to balance power with sheer slimness, as they sit within the ring that fits into the case, keeping the overall cross-section under 2mm in thickness – a feat that’s difficult (if not impossible) to match.

The Ostand 360° series is as durable as it is beautiful. The Ostand ring grip is engineered to withstand up to 30,000 folds, making it a reliable companion through countless binge-watching sessions, virtual meetings, or video shoots. Despite its slimness, it’s designed to be rock-solid (as some users call it), with a spin mechanism that works reliably and buttery smooth every time, clicking to keep it in place when you lock in on a position. And while it’s a highly functional accessory, TORRAS hasn’t skimped on aesthetics. The case comes in three sleek color options: Dune, Onyx, and Ivory—each exuding timeless elegance and complementing the premium feel of today’s high-end smartphones.

The material choice also reflects TORRAS’ attention to quality. Instead of opting for silicone, the back panel is made from hard, impact-resistant polycarbonate, with grainy, lychee-textured sides and independently located buttons A streamlined cutout for the iPhone 16’s new Camera Control haptic button further makes it easier to use the feature while letting your finger slide along the touch-sensitive zone. The result is a grip-friendly, curved back design with a premium, velvety feel that not only looks good but feels great in the hand while keeping your phone slim and protected… after all, a great-looking iPhone shouldn’t be overshadowed by a bulky or ugly cover. Right?

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Design You Can Feel: ASUS Ceraluminum Blends Technology with Tactile Artistry

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ASUS has long been recognized for its forward-thinking approach to technological innovation. With Ceraluminum, the company shifts focus, moving beyond performance metrics and engaging users on a sensory and emotional level. At the “Design You Can Feel” exhibition during the London Design Festival, ASUS presented this unique material in an artistic context, blending technology, material science, and human-centered design. This exhibition explored how technology doesn’t need to feel cold or distant but can foster emotional engagement and tactile experiences that draw users in.

Designer: ASUS

At the core of this shift is Ceraluminum, a revolutionary material that merges aluminum’s structural benefits with the tactile qualities of ceramic. With its four-year development, this material represents a significant leap forward in the functionality and aesthetics of ASUS’s products. Ceraluminum invites users to touch, explore, and experience their devices in a more intimate, human-centered way. It’s a breakthrough that combines art and technology, reshaping how we engage with our tech.

Ceraluminum: A Material with Presence

Ceraluminum reflects ASUS’s focus on creating materials that enhance functionality while fostering a more personal and tactile user experience. From my interpretation of their design philosophy, ASUS aims to develop materials that resonate emotionally with users, evoking a sense of warmth and connection—without suggesting metaphysical attributes like having a soul. Unlike traditional metals that feel cold and impersonal, Ceraluminum exudes warmth and tactility. It absorbs light and reduces glare while offering a textured, matte finish that invites interaction. Chief Design Officer Mitch Yang elaborated on the significance of this during the panel discussions, emphasizing that the texture and feel of Ceraluminum are key to fostering a deeper connection between users and their devices.

Developed through a unique micro-arc oxidation (MAO) process, Ceraluminum begins as lightweight aluminum and is transformed into a hybrid material through a high-voltage plasma discharge. This creates a ceramic oxide layer that maintains aluminum’s strength and lightness but offers ceramic’s hardness, scratch resistance, and tactile warmth. This unique combination gives ASUS’s devices a distinctive feel and presence, setting them apart from the sea of cold, reflective metal gadgets on the market.

Yang explained further, “Ceraluminum allows us to create devices that don’t just look good but feel meaningful to the touch. It changes how users interact with their technology, inviting them to explore the material with their hands, not just their eyes.”

SUSA: Embodying Calm Technology

At the center of the “Design You Can Feel” exhibition was SUSA, a conceptual AI-powered device designed by London-based Future Facility. This device embodies ASUS’s philosophy of calm technology, where tech is designed to be intuitive, unobtrusive, and calming rather than overstimulating. Encased entirely in Ceraluminum, SUSA represents the potential of this material to facilitate more mindful, tactile interactions with technology.

SUSA’s design is deliberately minimalist. It features a perforated screen that subtly filters its digital display, minimizing distractions while maintaining core functionalities such as photography, navigation, and calls. By encouraging users to engage with the physical object rather than becoming consumed by the screen, SUSA promotes a more intentional relationship with technology.

Leo Leitner, a designer at Future Facility, explained this during the panel discussion, stating, “SUSA is a reflection of how we can rethink the role of digital devices in our lives. By using Ceraluminum, we create a product that feels more natural and calming. It’s about slowing down, encouraging the user to focus on what’s important rather than being overwhelmed by constant notifications.”

Kim Colin, also from Future Facility, expanded on this by adding, “The tactile nature of Ceraluminum allowed us to create a product that feels inviting and grounded. It shifts the focus from what the device can do to how it feels when used. That tactile warmth is crucial to fostering a more mindful, human-centric interaction.”

SUSA is more than a concept. It represents a future where technology is integrated into our lives in ways that promote mental well-being, offering a calming influence rather than a constant source of overstimulation.

Collaborations with Global Designers: Ceraluminum Through the Eyes of Art

The “Design You Can Feel” exhibition also served as a platform for international designers to reinterpret and manipulate Ceraluminum in their own creative ways, showcasing its versatility beyond traditional tech applications. By inviting leading artists and designers to explore the material, ASUS highlighted how Ceraluminum can inspire new forms of user interaction. Each designer’s work emphasized tactile engagement and explored how material science can evoke emotional responses while remaining functional.

Giles Miller Studio (UK) approached Ceraluminum from a design perspective that blurred the lines between industrial application and artistic expression. Miller’s work focused on transforming the surface texture of Ceraluminum, turning it into a canvas for intricate patterns and reliefs. By manipulating its reflective qualities, Miller demonstrated how Ceraluminum could become a material that protects and decorates, elevating everyday technology into something more visually dynamic.

Designer: Giles Miller Studio

The studio used light to reveal hidden details in the material, inviting users to interact with their devices in new ways. Miller explained during the panel that they wanted to capture the subtle shifts in light as users moved their devices, turning a practical surface into an artistic experience. “Ceraluminum gave us the ability to create a surface that changes with the viewer’s movement, transforming the device from an object of utility into something more engaging,” Miller noted. This emphasis on the material’s light-reflecting properties invited deeper emotional engagement, making the device feel more personal.

Natural Material Studio (Denmark) took an organic approach to Ceraluminum, focusing on its ability to mimic natural textures. Their contribution aimed to highlight the material’s matte finish and tactile softness, drawing inspiration from natural elements like stone and sand. By working with Ceraluminum’s porosity, they created objects that felt grounded and familiar, offering a contrast to the typically sleek, hard surfaces of most technology.

Designer: Natural Material Studio

The goal was to craft a sensory experience that reminded users of nature. Their work emphasized the tactile qualities of Ceraluminum, offering an experience that felt like the material had been shaped by natural forces rather than human technology. “We wanted the object to feel as if it had always existed—like a pebble-shaped by the sea,” the studio shared during the exhibit. Their designs provided a sense of calm, reinforcing ASUS’s broader mission to create technology that connects users to the natural world while still harnessing advanced materials.

Nice Workshop (South Korea) explored the application of Ceraluminum in larger-scale objects with their “Aluminium Formwork Series”. Moving away from electronics, they demonstrated how Ceraluminum could be used in furniture design by applying ASUS’s ceramicization process to aluminum forms. This process resulted in furniture pieces with a textured, stone-like finish that invited touch and interaction. Founder Hyunseog Oh said their goal was to make aluminum—a traditionally cold, hard material—feel softer and more approachable.

Designer: Nice Workshop

Their work showed how Ceraluminum’s unique texture could be adapted to everyday objects, making them more inviting and user-friendly. “We wanted people to feel comfortable interacting with furniture in the same way they interact with their devices,” said Oh. This exploration of Ceraluminum’s versatility in non-tech applications expanded the material’s potential, proving it could enhance electronics and the physical spaces we inhabit.

Fernando Laposse (Mexico) brought a sustainability-focused lens to the exhibition, concentrating on how Ceraluminum could be repurposed and recycled to reduce environmental impact. Known for his work with natural fibers, Laposse saw potential in Ceraluminum’s longevity and durability. He explored how the material could be integrated into sustainable design practices, offering a responsible alternative to more wasteful production methods.

Designer: Fernando Laposse

Laposse’s work aligned with ASUS’s vision for creating long-lasting products that reduce waste and contribute to a circular economy. By focusing on Ceraluminum’s recyclability, he highlighted its potential to contribute to sustainable design efforts. “Ceraluminum’s strength and durability mean it can be repurposed, not discarded, ensuring that our devices leave a smaller environmental footprint,” Laposse explained. His approach resonated with ASUS’s commitment to sustainability, demonstrating that high-tech materials and responsible design can coexist.

Studio Furthermore (UK) embraced a more experimental approach, pushing Ceraluminum’s potential beyond the traditional limits of material design. Their contribution focused on the material’s transformation through ceramicization, exploring how different textures and surface treatments could evoke new tactile experiences. By experimenting with forms and patterns, Studio Furthermore demonstrated how Ceraluminum could serve as a medium for creative exploration, where users could discover new ways to interact with their devices.

Designer: Studio Furthermore

The studio’s work underscored how Ceraluminum is durable and capable of provoking emotional and tactile connections. By emphasizing the material’s sensory qualities, they invited users to engage more profoundly and rigorously with their devices. “We wanted to encourage users to touch and feel their devices, not just see them as tools,” the studio remarked. Through their experimental processes, Studio Furthermore showcased how Ceraluminum could foster more profound, more meaningful interactions between users and the objects they use every day.

Final Thoughts: A Sensory Future for Technology and Design

ASUS’s “Design You Can Feel” exhibition and the development of Ceraluminum represent a forward-thinking approach to how technology integrates into our lives. With this material, ASUS bridges the gap between the tactile and the technological, offering users an experience that goes beyond performance to touch the soul of design.

Ceraluminum’s durability, tactile warmth, and matte finish go beyond aesthetic choices; they reshape how we interact with devices moving forward. This material reflects ASUS’s commitment to creating devices that resonate emotionally, offering comfort, engagement, and fostering a deeper connection.

Through collaborations with global designers, ASUS has highlighted the potential of Ceraluminum to transform not just technology but how we live, interact, and engage with the objects around us. As we move forward, Ceraluminum is poised to lead a new design wave that prioritizes emotional resonance, environmental responsibility, and the fusion of art with cutting-edge material science.

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Elago’s Pager Case for the AirPods 4 may have VERY unfortunate timing, but it looks cute

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I’m sure the folks at Elago had no idea pagers would be a hot geopolitical topic around the time they announced their cute AirPods cases but we definitely live in unprecedented times! Designed to look like the famed device from the pre-cellular era, this silicone cover-case fits around the AirPods 4, transforming it into a piece of retro tech! The cover is a part of Elago’s ongoing series that has turned the AirPods into mini iPod Shuffles, Macintoshes, and even the Apple Watch into a makeshift iPod Classic.

Designer: Elago

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Designed to be compatible with the AirPods 4 which launched just last week, this cover case is yet another part of Elago’s throwback design series. This time, the cover case looks like a pager, complete with a screen that reads Apple’s signature “Hello” but in seven-segment calculator-speak. The screen (which glows in the dark) is accompanied by faux buttons too, along with a chain and clip that you can use to attach the AirPods to your pant pocket.

For those born after the turn of the millennium, pagers were the evolutionary step right before portable cellular phones. Unlike cell-phones or mobiles that let you have conversations with other people, pagers were simply beepers. You’d give your pager number to people, and they’d call your pager. The screen would notify you that you received a call from someone, and you’d then have to find a landline phone to call them back. It wasn’t convenient, but it was compact, had a battery that lasted several days, and was a great way to get notified of a call without getting distracted by having to answer it. You’d see the number and call them back whenever convenient.

This cover case, like all of Elago’s cases, comes made from silicone, known for its rubbery soft exterior and impact resistance. The shock-proof silicone cover makes it a perfect pick for people who want to protect their AirPods from bumps, scratches, or any impact-based damage. Moreover, the screen (and buttons) even glow in the dark, mimicking the backlight of pager displays back in the day, while also allowing your AirPods to be visible and accessible in the dark!

The Elago Pager Case comes at a very ill-fated time, following the series of pager explosion attacks that occurred in Lebanon over the weekend. Although it seems like pagers might not be having a good media cycle for now, these cases may be a cute option once the news dies down and pagers are again remembered for what they truly are… being the iconic communication device of the early 90s, with doctors even today using them in the hospital wards and operation theaters over actual phones.

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Huawei Watch GT5 Pro Hands-On Review – Where Luxury Meets Functionality

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PROS:


  • Huawei TruSense System: Advanced health tracking, including blood pressure monitoring and ECG

  • Long battery life of up to 14 days

  • Premium materials like titanium and ceramic for durability

  • Compatible with Android and iOS devices

CONS:


  • Higher price tag, especially for premium models

  • Limited third-party app support compared to competitors

RATINGS:

AESTHETICS
ERGONOMICS
PERFORMANCE
SUSTAINABILITY / REPAIRABILITY
VALUE FOR MONEY

EDITOR'S QUOTE:

The Huawei Watch GT5 Pro blends sleek design with powerful performance, effortlessly fitting into both active and professional lifestyles.
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Huawei continues to redefine what we expect from smartwatches with the Watch GT5 Pro. Building on the successes of the GT4 and GT3 Pro, this latest iteration seamlessly blends premium materials with advanced health tracking features. Whether you choose the titanium or ceramic model, the GT5 Pro caters to users who value fitness and aesthetics without compromise.

Designer: Huawei

First Impressions: High-End Design with Purpose

From the moment I strapped the Huawei Watch GT5 Pro onto my wrist, it was clear this wasn’t your average smartwatch. The sleek design focused squarely on the timepiece, exudes luxury and sophistication. I had the pleasure of testing the 46mm titanium model and the 42mm ceramic version—each leaving a distinct and lasting impression.

Huawei Watch GT5 Pro Titanium Alloy

The titanium alloy version feels robust and is tailored for those who lead active lifestyles. At the same time, the ceramic model is lighter and more polished, designed to complement any outfit—be it formal or casual. Both models showcase Huawei’s meticulous attention to detail, from the intricately designed watch faces to the seamless integration of premium materials.

Design and Build Quality: Refined Craftsmanship with Bold Details

Huawei’s design philosophy shines through in the GT5 Pro, combining cutting-edge technology with exquisite craftsmanship. The titanium alloy and ceramic models feature sapphire glass, offering excellent scratch resistance while enhancing clarity and durability.

Titanium Model: Rugged Yet Sophisticated

The 46mm titanium version strikes a perfect balance between ruggedness and elegance. Ideal for those who want a watch that can handle outdoor adventures and formal settings, the titanium case is crafted from aerospace-grade material, providing exceptional strength without excessive weight. Its brushed finish adds a touch of class, while the titanium link bracelet feels smooth against the skin and is easily adjustable for a perfect fit.

Despite its larger size, the titanium model feels light enough. Thoughtful weight distribution ensures comfort during all-day wear. The bold, masculine design transitions seamlessly from professional meetings to outdoor pursuits, offering style and durability.

Ceramic Model: Subtle Sophistication

The 42mm ceramic model is all about refinement. Building on the design language of the GT3 Pro Ceramic Edition, Huawei has perfected its nanocrystal ceramic manufacturing process. This meticulous seven-day process results in a flawless, mirror-like, durable, and eye-catching finish.

The ceramic model feels noticeably lighter than its titanium counterpart. The ceramic bezel and sapphire glass blend seamlessly, creating an uninterrupted surface that enhances the watch’s minimalist aesthetic. The white ceramic strap enhances the watch’s elegance and provides all-day comfort, making it ideal for any occasion.

Dynamic Visual Experience: Light and Shadow Effects

One of the GT5 Pro’s most striking design features is its use of geometric shapes to create a captivating light and shadow effect. Light dances across its surfaces as the watch moves under different lighting conditions, adding depth and dimension to the design. This effect is particularly pronounced on the titanium version, where the brushed finish accentuates the watch’s premium look.

The crown on both models is intricately designed with a knurled texture, providing a tactile and responsive experience when adjusting settings. These details and the nanocrystal ceramic rear case reflect Huawei’s commitment to balancing aesthetic appeal with functional durability.

Comfort and Fit: Ergonomics Perfected

Both the titanium and ceramic models are designed with ergonomics in mind. The curved cases and flexible straps ensure a snug fit without discomfort, even during extended wear. The titanium model offers a reassuring weight that balances comfort and presence, while the ceramic model is lighter and stays cool against the skin.

Strap Variety: Tailored to Your Style

Huawei has introduced a variety of strap options for the GT5 Pro, allowing users to customize the watch to match their style and occasion:

  • Fluoroelastomer straps for a sporty, durable feel.
  • Ocean-recycled nylon straps highlight sustainability with colors inspired by ocean waves.
  • Composite leather straps and Milanese straps for those seeking a more formal and fashionable look.

These options enhance the GT5 Pro’s versatility, enabling it to adapt from a casual day out to a formal evening event effortlessly.

Display and Usability: Crisp, Clear, and Responsive

Huawei Watch GT5 Pro

The AMOLED display—measuring 1.43 inches on the titanium model and 1.32 inches on the ceramic—offers a sharp 466 x 466 pixel resolution. Everything from fitness data to notifications appears vibrant and clear, even in direct sunlight. The touchscreen responsiveness is smooth, ensuring seamless navigation through the watch’s features.

The always-on display is especially useful during workouts or when quick access to time and notifications is needed. It reduces the need to wake the screen manually, making interactions more fluid and saving time.

Huawei TruSense System: Comprehensive Health Monitoring and Insights

Huawei’s TruSense System represents a breakthrough in health and wellness tracking, offering users a sophisticated approach to monitoring physical and emotional wellbeing. Built on a multi-channel optical architecture, the system significantly enhances the accuracy of core health metrics such as heart rate, blood oxygen (SpO2), and respiratory rate. Substantial investments in optical, electrical, and material sciences make this possible, allowing the sensors to overcome traditional challenges related to skin tone variations, wrist sizes, and environmental factors like temperature and humidity.

Leveraging this advanced architecture, the TruSense System monitors over 60 health and fitness indicators, giving users a holistic view of their wellbeing. A standout feature is its sophisticated sleep tracking, which offers detailed insights into light, deep, and REM sleep cycles. This in-depth analysis enables users to understand their sleep quality better and identify improvement areas. These combined features contribute to a comprehensive understanding of personal wellness, positioning TruSense as one of the most advanced systems in wearable health technology today.

By integrating physical and emotional health tracking, Huawei’s TruSense offers an unmatched combination of functionality and precision, helping users stay in tune with their bodies and minds daily.

Advanced Optical Sensing

The TruSense System integrates advanced sensors with state-of-the-art algorithms, delivering consistent and reliable readings. This precision is vital for users who depend on real-time data to fine-tune their performance and recovery. SpO2 monitoring provides swift feedback on oxygen saturation—a crucial cardiovascular and respiratory health indicator. Meanwhile, the often-neglected respiratory rate tracking offers valuable insights into how efficiently your body regulates breathing patterns across various activities.

Huawei Watch GT5 Pro

Emotional WellBeing and Management

Beyond physical health, the Huawei Watch GT 5 Series incorporates a unique emotional wellbeing assistant. This feature leverages heart rate variability (HRV) and autonomic nervous system data to assess and track stress levels. During periods of high stress, such as intense workdays or emotional challenges, the watch detects physiological changes and provides actionable insights. Whether you’re feeling happy, sad, or at peace, it records your emotional state, helping you better understand and manage your wellbeing. The built-in breathing exercises help manage stress in real time, guiding users through calming practices that restore balance.

The emotional wellbeing assistant goes beyond simple stress tracking, offering a holistic view of your mental state. By integrating daily stress fluctuations with physical indicators, the system provides a comprehensive picture of your overall wellbeing. Over time, it identifies patterns, helping you recognize triggers and develop healthier emotional habits. However, this feature is currently only available in China and isn’t offered in the European market.

Sleep Monitoring and Advanced Sleep Cycle Insights

The sleep tracking feature in the TruSense System has undergone significant enhancements. Like many competitors offering sleep data, Huawei’s system provides detailed analyses of sleep stages, including light sleep, deep sleep, and REM cycles. However, it goes beyond merely reporting sleep duration, offering valuable feedback on the quality of each phase. Whether battling insomnia or aiming to optimize your rest for better recovery, this feature delivers personalized insights and recommendations based on your unique sleep patterns.

Future-Proof Flexibility and Accuracy

Huawei has future-proofed the TruSense System by designing it to be flexible and open to iterative updates. Users can expect continued software and hardware performance improvements as the technology progresses, ensuring their devices stay at the cutting edge of health monitoring. Additionally, the TruSense System has been certified by several authoritative health bodies, offering peace of mind regarding the reliability and safety of the data provided.

Sports and Activity Tracking: Tailored for Adventure

The GT5 Pro shines in outdoor activity tracking with its dual-band GPS and support for multiple satellite systems like GPS, GLONASS, Galileo, Beidou, and QZSS. This setup enhances location accuracy and speed, making it great for hiking, running, or cycling. Huawei has taken things further with the new HUAWEI Sunflower Positioning System, which uses an adaptive algorithm to improve accuracy. The watch’s antenna adjusts itself based on your movement, ensuring it points in the right direction, whether cycling or running. This upgraded system reduces issues like distance or pace inaccuracies seen in earlier models, boosting route accuracy by 40%, distance by 30%, and pace by 20%, offering a more reliable tracking experience overall.

The running form analysis feature is particularly noteworthy. It provides detailed insights into metrics like vertical oscillation, foot contact time, and stride length. These insights help improve performance and reduce the risk of injury.

For outdoor enthusiasts, the offline maps and route back feature offer great value. Whether you’re hiking or exploring new trails, the watch provides accurate mapping and assists with navigation, helping you find your way if you lose track of your path.

Water Resistance and Freediving Mode: Dive In with Confidence

With a 5 ATM water resistance rating, the GT5 Pro is ideal for swimming and water sports. Its freediving mode supports dives of up to 40 meters, tracking depth and dive duration. I took the ceramic model snorkeling, and it performed flawlessly with no issues, even after prolonged exposure to saltwater.

Battery Life: Long-Lasting Performance

Huawei is renowned for the impressive battery life of its smartwatches, and the GT5 Pro doesn’t disappoint. The 46mm titanium model offers up to 14 days of battery life, while the 42mm ceramic model provides up to 7 days. Even with GNSS tracking, continuous health monitoring, and the always-on display active, I comfortably went several days without recharging.

When it’s time to recharge, the Watch GT5 Pro 46mm exclusively supports fast wireless charging. A quick 10-minute charge gives enough power for an entire day, making it especially convenient for those with busy schedules.

Smartwatch Features and Connectivity: Beyond Fitness

The GT5 Pro goes beyond fitness tracking by offering features that enhance daily connectivity. One standout is the keyboard input, allowing you to respond to messages directly from the watch. Though currently limited to specific apps, it adds convenience when accessing your phone isn’t an option. Music control is also intuitive, whether you’re streaming from your smartphone or playing stored songs directly from the watch. With compatibility across Android, iOS, and Huawei devices, the GT5 Pro ensures a seamless experience no matter which platform you use.

Should You Upgrade? A Worthwhile Investment

For GT4 Users:

The GT5 Pro offers significant upgrades in both materials and functionality. The introduction of premium materials like titanium and ceramic, the advanced TruSense system, and enhanced health tracking make it a worthwhile upgrade.

For GT3 Pro Users:

The GT5 Pro builds on its predecessor’s strengths. With improved GNSS accuracy, expanded health monitoring—including emotional wellbeing tracking—and refined aesthetics, it represents a solid step forward for those seeking the latest wearable technology.

Final Thoughts: A Premium Watch for the Modern User

The Huawei Watch GT5 Pro seamlessly merges style and functionality. Its premium materials, cutting-edge health features, and impressive battery life make it a standout choice for anyone looking for a smartwatch that doesn’t compromise design or performance.

Whether focused on fitness, managing stress, or simply seeking a stylish smartwatch to complement your daily attire, the GT5 Pro is an exceptional choice. It embodies Huawei’s commitment to delivering products that enhance our lives through innovation and quality, making it a worthy addition to any tech-savvy individual’s collection.

The post Huawei Watch GT5 Pro Hands-On Review – Where Luxury Meets Functionality first appeared on Yanko Design.

Here’s Everything Huawei Announced at the Next-Gen Wearables and Tablets Event

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At its big launch event in Barcelona, Huawei unveiled an exciting lineup of products. From stylish wearables like the HUAWEI WATCH GT 5 Series, WATCH D2, and the impressive WATCH Ultimate Green Edition to powerful tablets such as the HUAWEI MatePad Pro 12.2-inch and MatePad 12 X, the company introduced fresh designs and features aimed at boosting both productivity and connectivity.

Designer: Huawei

HUAWEI WATCH GT 5 Series: Fashion Edge Meets Functionality

Huawei unveiled the HUAWEI WATCH GT 5 Series, comprising the GT 5 and GT 5 Pro models, emphasizing a “Fashion Edge” approach that blends style with advanced features. The watches are designed for users seeking a balance between aesthetics and performance.

The GT 5 Pro is crafted from premium materials, including aerospace-grade titanium alloy for enhanced durability and a nanocrystal ceramic bezel for a luxurious touch. Its sleek, sharp-edged design makes the watch suitable for fitness activities and formal occasions.

The event featured appearances by HUAWEI Wearable Product Ambassadors Pamela Reif and Sir Mo Farah. Pamela Reif focused on the design aspects of the watches and discussed the app fitness courses, showcasing the “Light Up Your Rings” experience. She expressed her admiration for the new watch, stating: “The HUAWEI Watch GT 5 Pro is more than a smartwatch; it’s a style icon that really gives me a Fashion Edge. In addition, Huawei has made some really impressive enhancements to the activity tracking. Join me and Light Up Your Rings every day!”

Sir Mo Farah shared his expertise on running and advanced sports techniques, highlighting features that could benefit athletes. He noted: “As a runner, I care about small details to give me a competitive edge. The enhanced Sunflower GPS is an absolute game-changer, while the all-new Running Form analysis feature can give any runner insights into how to shave seconds off their personal best.”

Both models are equipped with the HUAWEI TruSense System, featuring advanced sensors for tracking health metrics such as heart rate, blood oxygen levels, and sleep patterns. The enhanced Sunflower GPS provides accurate positioning, which benefits runners and outdoor enthusiasts. The new Running Form analysis feature offers insights to improve performance by analyzing metrics like stride length and ground contact time.

HUAWEI TruSense System

Battery life is a key feature, with the 46mm models offering up to 14 days on a single charge under typical use and the 41mm models providing up to 7 days. The watches are compatible with Android and iOS smartphones, broadening their accessibility.

The HUAWEI WATCH GT 5 Series is available internationally, including the UK and Europe, from September 19, 2024. Pricing starts from £229.99 (RRP) for the GT 5 and £329.99 (RRP) for the GT 5 Pro. Customers ordering from the UK Huawei Store and Amazon between September 19 and October 22 will receive a free pair of HUAWEI FreeBuds 5i earbuds. Additionally, GT 5 Series users are eligible for a free 3-month membership to HUAWEI Health+, offering exclusive workouts, guided meditations, the Stay Fit Plan, and breathing exercises.

HUAWEI WATCH D2: Advancing Health Monitoring

Huawei introduced the HUAWEI WATCH D2 as the world’s first wrist-based, ambulatory blood pressure monitoring (ABPM) device to be certified by China’s National Medical Products Administration (NMPA) and the European Union’s Medical Device Regulation (MDR). This represents a significant advancement in wearable technology, embodying Huawei’s commitment to health-focused innovation.

Huawei Watch D2

The watch delivers 24-hour accurate blood pressure measurements and features the HUAWEI TruSense System for faster and more precise results. Huawei has invested over nine years in developing this blood pressure technology, collaborating with global hypertension experts like Professor Gregory Stergiou and Professor Wang Jiguang.

The HUAWEI WATCH D2 sports a light and slim design, incorporating an ultra-narrow mechanical airbag and a 1.82-inch large screen. It is about one-fifth the width and one-twenty-fifth the volume of traditional upper-arm electronic blood pressure monitors, making it convenient for on-the-go measurements.

With a single tap, users can measure up to nine body indicators and generate a Health Overview report, providing a comprehensive snapshot of their well-being. In addition to blood pressure monitoring, the watch includes features like ECG analysis, sleep tracking, and stress monitoring.

The HUAWEI WATCH D2 is available internationally from September 19, 2024, priced at £349.99 (RRP). Customers ordering from the UK Huawei Store and Amazon between September 19 and October 22 will receive a free pair of HUAWEI FreeBuds 5i earbuds.

HUAWEI WATCH Ultimate Green Edition: Explore Without Limits

Building on last year’s release, the HUAWEI WATCH Ultimate introduces new Advanced Golf Course features, an enhanced Expedition Mode, and a new green colorway combining cutting-edge technology with craftsmanship. This aligns with the “Adventure Forward” spirit, catering to adventurous users at heart.

The new Green Edition features an exclusive dual-color nano-tech ceramic bezel, achieved through a complex manufacturing process resulting in a striking white-green duo. The watch continues to use premium materials such as zirconium-based liquid metal for the case and sapphire crystal glass for the display, ensuring durability and luxury.

The Advanced Golf Course Mode offers precise analytics and insights for golf enthusiasts, including play distance, shot distance, AI Caddie recommendations, and more. With access to over 15,000 global golf course maps, golfers can strategize their shots and navigate courses effectively. The “Plays-Like” distance functionality considers the slope of the fairway to display adjusted distances, and the dual-frequency five-system GNSS enhances positioning accuracy.

For explorers, the enhanced Expedition Mode now supports downloading all-color contour maps for offline use, aiding navigation even without connectivity. The Route Import feature allows users to import routes directly from the HUAWEI Health app, making planning and tracking expeditions easier.

The watch supports ECG analysis using high-performance PPG and ECG sensors, providing comprehensive health monitoring. With water resistance up to 100 meters and EN13319 certification for diving accessories, it supports free dives at depths of up to 100 meters. The HUAWEI WATCH Ultimate Green Edition offers up to 14 days of battery life under typical use.

Available internationally from September 19, 2024, the HUAWEI WATCH Ultimate Green Edition is priced at £749.99 (RRP). Customers ordering from the UK Huawei Store and Amazon between September 19 and October 22 will receive a free pair of HUAWEI FreeBuds Pro 3 earbuds.

HUAWEI MatePad Pro 12.2-inch: A Canvas for Creativity

The HUAWEI MatePad Pro 12.2-inch is the newest flagship tablet designed to deliver an ultimate user experience focused on creativity and productivity.

It features an innovative Tandem OLED PaperMatte Display, delivering an impressive maximum brightness of 2000 nits for an authentic viewing experience. Advanced anti-sparkle and nanoscale anti-glare etching technologies ensure a premium, paper-like visual experience that’s easy on the eyes, making it suitable for various lighting conditions.

Equipped with the HUAWEI Glide Keyboard, featuring a 2-in-1 stylus and keyboard storage and charging design, the tablet facilitates seamless transitions between drawing, note-taking, and typing. The GoPaint App offers a wide range of digital creation tools, including groundbreaking Splatter brushes and Fluid brushes. The FangTian Painting Engine 2.0 supports 8K ultra-large canvases, providing professional-grade tools for artistic expression.

The HUAWEI MatePad Pro 12.2-inch PaperMatte Edition is available internationally from September 19, 2024. The 256GB storage model in Black with the keyboard included is priced at £699.99 (RRP), while the 512GB storage model in Gold with the keyboard included is priced at £799.99 (RRP). Customers ordering from the UK Huawei Store between September 19 and October 22 will receive a £100 off coupon and a free Huawei M-Pencil 3rd Generation.

 

HUAWEI MatePad 12 X: Style Meets Productivity

Aimed at a younger demographic, the HUAWEI MatePad 12 X is a lightweight flagship model that boosts productivity while delivering an enjoyable experience.

It features the innovative Shimmery Pearlescent Sheen, resulting in a metallic white color that changes based on lighting conditions. The all-metal body with an integrated, seamless design makes it both stylish and durable. The MatePad 12 X PaperMatte Edition features an ultra-bright PaperMatte Display, offering superior quality in viewing, writing, and touch. The display reduces glare, ensuring comfortable use even in brightly lit environments.

The tablet integrates with Huawei’s GoPaint app, encouraging creative expression with a wide range of digital tools. Huawei has launched the GoPaint Worldwide Creating Activity themed “Creative By Nature,” inviting painting enthusiasts worldwide to share their unique digital artworks on the HUAWEI Community platform until December 31, 2024.

The HUAWEI MatePad 12 X launches internationally from September 19, 2024. The 512GB storage model in Green or White with the keyboard included is priced at £549.99 (RRP). Customers ordering from the UK Huawei Store between September 19 and October 22 will receive a £100 off coupon and a free Huawei M-Pencil 3.

Commitment to Innovation and Creativity

Alex Huang, Chief Marketing Officer of Huawei Consumer BG, emphasized the brand’s global impact and commitment to innovation:
“We aim to bring innovative products that offer consumers a unique blend of fashion and creativity. By inspiring our users, Huawei strives to create a more connected and heartwarming world where technology enhances daily living and brings people closer together.”
Huawei continues to inspire consumers through campaigns like the “Light Up Your Rings” initiative and the “GoPaint Worldwide Creating Activity,” blending technology, fashion, and creativity into their products.

Rico Zhang: President of Smart Wearable and Health Product Line, Huawei Consumer Business Group

Huawei’s latest product lineup showcases its focus on innovation, blending advanced technology with practical, everyday use. From the world’s first smartwatch with ambulatory blood pressure monitoring to tablets designed for creativity and productivity, these products aim to improve user experiences across various aspects of daily life.

By integrating features that cater to health, fitness, creativity, and style, Huawei continues to expand its ecosystem of devices that are not only technologically advanced but also user-centric. The company’s focus on global campaigns further emphasizes its dedication to fostering a connected and creative community.

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