Nike is pushing the ‘Air’ to make a difference in the athletes’ stride at the Paris Olympics and beyond

While athletes around the globe are preparing to compete at the Paris Olympics this year, there is one company that is pushing “Air” to make a difference in the competitor’s stride. We are talking about Nike which is going futuristic with the new Blueprint Pack, its upcoming set of sneakers that will thrive on the boundless properties of its Air cushioning for the athlete’s foot.

When it comes to long-distance runners’ preference for shoes, Nike is the name to reckon with. This is not only because of the brand name and robust marketing but also because the Swoosh brand has, over the years, perfected the comfort for enhancing the runner’s performance. With the new list of 13 products that will be released in time for the Summer Olympics in Paris, Nike is also targeting a new range of sports, including track, basketball, football, and even lifestyle footwear.

Designer: Nike

Besides, Nike is also showcasing A.I.R (Adaptive Intelligence Responsive) concept footwear in Paris, planned in collaboration with champions of their repute including Eliud Kipchoge, Kylian Mbappé, and Sha’carri Richardson and more. These never-seen and idealized designs are a glimpse of the future of sports shoes meant to revolutionize how athletes train and compete. The interesting aspect of these prototypes, beyond their futuristic design, is that they will include sensors to analyze data that would allow the athletes to optimize their performance while providing support and comfort.

In the ambitious move to rework the Air midsole, which is already versatile and comforting, Nike is working more precisely with athletes’ requirements to bring it to every category of footwear possible. The dynamic Nike Air unit is the focus of the company’s designs for the summer, which is a nod to the brand cofounder Bill Bowerman and his obsession to make the best shoes for athletic performance.

Based on the designs envisioned by Bowerman, Nike is using cutting-edge technologies to imagine those sketches to create the Blueprint Pack that closes the gap between sports science, design, and manufacturing. To that accord, the Nike Blueprint Pack will, when it is released on July 3, feature the best of Air innovations in multiple ranges of shoes including the Pegasus Premium, which was the first running footwear with a visible Air Zoom unit.

Besides, the inventive designs have been envisioned for the Nike Victory 2, Nike Maxfly 2 for the runners; the G.T. Hustle 3 for the basketball fans, and the 2024 Nike Mercurial football boot. These shoes, with the new Air cushioning approach, will make their presence felt at the Olympics, while Nike informs, alongside the Blueprint Pack, it could release an energy-driving colorway pack before the games. However, there is no word from Nike on when or if the A.I.R prototypes will be released to the public.

 

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Flip phone concept aims to inspire creativity with Nokia, Nothing aesthetics

It may have been criticized for flooding the mobile phone market with dozens of confusing designs, but Nokia’s seemingly eccentric designs sometimes hit the right marks when it comes to uniqueness, aesthetics, or usability. From the XpressMusic to the N-Gage to the Communicator, there are times when those designs felt far ahead of their time, which didn’t do their sales any favors. There has been a great deal of interest in revisiting these designs, most of which, however, only make sense for non-smart feature phones like the ones HMD is offering. One particular design, however, might find a place in this modern world that’s obsessed with taking photos and recording videos, especially if it gets a little Nothing-inspired facelift.

Designer: Viet Doan Duc

Flip phones or clamshell designs are nothing new, even if the recent generation of foldable phones has given birth to their renaissance. The Nokia N90, however, did more than just open up in a stylish way to reveal a bigger screen and a large T9 keypad inside. It could also twist its top half so that you could hold it like a camcorder and feel more like a proper content creator. That was 20 years ago, even before the word “influencer” or even “YouTube” came to light. Now smartphones are pretty much pocketable cameras, and this concept design tries to give the Nokia N90 a second chance, with a bit of a twist.

The Nokia N90 design is obviously outdated by today’s standards, so this revision borrows some inspiration from Nothing’s now iconic translucent glass design. The concept focuses on three main concepts: mechanical precision, the spirit of exploration, and minimalist language. The mechanical aspect can be clearly seen from the smartphone’s industrial appearance, revealing details of precision circuity and clear edges. At the same time, however, it still manages to embrace minimalism by keeping the details down to the essentials, eschewing the noisy details that pervaded Nokia’s design language.

The Nokia N90 x Nothing concept is clearly a design that encourages exploration and creativity with its core design gimmick, turning the upper half around for a more immersive photography experience. Not only does it try to convey the feeling of using a camcorder, it also makes some difficult angles more feasible because of the degree of freedom the mechanism offers.

On the technical side, the dreams of some of the best hardware features that the mobile industry has to offer, and not just with the camera that’s installed on the phone’s hinge rather than its back. The physical keypad, for example, is replaced by an E Ink display that combines customizability and power efficiency, while a touch-sensitive D-Pad above it offers more precise control. All these, however, make the Nokia N90 x Nothing even more of a pipe dream, but the design itself is something that could definitely spark interest, and hopefully sales, among today’s generation of design-conscious creators.

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Geometric chair concept almost looks like an Escherian optical illusion

Chairs can come in all shapes and sizes. Some can take on complicated and organic forms, while others can be extremely minimalist or even brutally raw. They can range from designs that take inspiration from nature to those that adhere to simpler geometric shapes. The Euclid concept is one of the latter, aptly named after the ancient Greek mathematician. But while it draws its shape from a simple cube, its execution sparks a bit of wonder and curiosity as it resembles more the skeleton or wireframe of the shape, represented by almost unbroken lines that are reminiscent of Escher’s famed optical illusion, the impossible cube.

Designer: Sonakshi Gupta

Admittedly, it’s a bit difficult to see the Euclid chair as a cube, since most of us have this idea of a cube as having 12 lines that are all connected at eight corners to form six faces. Then again, that popular Escher object already shows an impossible depiction of that shape, and those familiar with that print might see some of that characteristic in this chair when viewed from certain angles. Overall, it creates a dynamic form that has your eyes following the lines and moving all over the place, sometimes confused about where the front and back sides are.

Its unique form isn’t the only notable thing about this concept, however. Its use of reclaimed wood gives it more than a sustainable character. That material, in a way, carries some history from what it was before becoming a part of this chair. Even if that past is unknown to the new owner, simply knowing it has one could give each Euclid chair its own unique charm.

And then there’s the method used to bring all the pieces together. Instead of requiring screws or even glue, a mortise and tenon joinery is used to provide stability without introducing complicated mechanisms. In theory, this could make it easy to later take the chair apart if some pieces need to be replaced, though that could also start to weaken the connection over time if done too frequently.

The Euclid concept chair offers a design that is minimalist, sustainable, and visually interesting. Whereas a cube is pretty much the epitome of symmetry, the missing edges and disconnected faces give the chair a bit more volatility. That said, it doesn’t seem like the most comfortable chair to sit on. Even if you put a cushion on the seat, the hard edges of the armrest and especially the backrest could give your body some grief after a long period of time.

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Lamp posts become EV charging stations in innovative startup concept

Having an electronic vehicle is becoming a bit more common, although still not as prevalent as we would like it to be. There are a lot of reasons why some are still hesitant about adapting to this more eco-friendly kind of cars. Aside from the price tag, charging your vehicle overnight is still not as easy especially if you don’t have a garage or driveway. You have to look for charging stations near your place but you probably won’t be able to do your charging overnight. A startup aims to solve that problem by utilizing trusty old lamposts.

Designer: Voltpost

Since street lamposts are pretty common, this New York City startup is proposing to retrofit these existing lamposts and use them to charge electric vehicles. They designed a shroud that will cover the lower part of the lamposts and inside you have various cables and electronic devices to juice up the cars that need them. You have retractable cables that can anchor up to eight feet off the ground and a hand level charger dock. It is also modular and can be installed in an hour and can be repaired easily.

For newbies to the EV game, charging your car here is as easy as plug and play. There’s an app where you can oversee the charging of your vehicle and it is also where you will pay for the service. You can also use it to reserve your spot in case you know the schedule when you need to recharge your vehicle and you don’t want to compete with other EV owners. Even the installation of these chargers on the lamposts is pretty easy and takes just an hour based on their initial tests.

Voltpost has finished a test with the New York City Department of Transportation and they are currently in different stages of development with other cities specifically Chicago, Detroit, and New York. This is something that will be pretty useful to encourage more people to switch to EVs, especially if they don’t have space in their houses to do their own charging. We look forward to the day when EVs are as common as hybrid or regular cars and having a more convenient way to power up is a step towards that.

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Origami-inspired table concept folds into a lamp to save space

Tables are important pieces of furniture in any human space, whether it’s the dining table at home or a meeting table at the office. That said, we don’t always use these flat horizontal surfaces all the time, and there will be times when they’re just taking up precious space. Yes, more aesthetic tables do provide some visual value, but it doesn’t outweigh the cost of their presence. Foldable tables are practical, but few actually look good even when unfolded and the hassle of moving the folded table out of the way makes them less compelling. But what if you didn’t need to put the table away because it not only becomes more compact but also serves a different purpose? That’s the kind of multi-functional design that this concept proposes, turning a table into a lamp.

Designer: Sonakshi Gupta

The Japanese art of folding paper has inspired many designs because of its beauty, simplicity, and space efficiency. A large and flat sheet of paper can suddenly become a geometric flower or swan with a few folds, significantly reducing the area that the piece of paper once occupied. This art doesn’t involve removing or adding parts, which makes each piece an independent and standalone unit.

LightUP is a concept that takes inspiration from origami and kirigami (which does involve cutting away and gluing pieces together) to design a table that not only saves space but also provides a completely different functionality or two. The squarish wooden tabletop folds up into a shape that’s like a flower bud, freeing up the space around the table for use. Thanks to ingenious invisible hinges, not only do you have a clean and flat table surface but moving only one or two corners is enough to fold and unfold the table. The easier you can perform this action, the more frequently you’re willing to do it.

Of course, that’s not where it all ends. The design’s name comes from the fact that wide LED light strips from the pyramidal base of the table to each of the four corners. Thus, the table becomes a room-wide lamp at night but can also remain as a space-saving art object when the lights are off.

Admittedly, the design’s implementation is actually more complicated than it looks thanks to the moving parts and hinges involved. Those may become points of failure over time due to wear and tear. The idea, however, could give birth to a simpler design, one that takes into account aesthetics, functionality, and sustainability altogether for a truly space-saving piece of furniture.

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Hand-worn smart display concept safely shows information for bikers, mountaineers

Smartphones can provide all sorts of useful information and features, but there will always be occasions when you can’t just whip out the phone from your pocket to use it. Smartwatches are supposed to solve that problem by offering more condensed information on your wrists, but that can still be problematic for some class users, especially those who engage in outdoor activities. Although smartwatches are often marketed for athletes and people with active lifestyles because of their health-tracking features, actually using the wearable once the gloves come on can actually be difficult, if not impossible. Fortunately, your wrist isn’t the only body part you can use for a wearable, and this design concept tries to place a bigger display on the back of your hand instead.

Designer: Anuj Pate

Smartwatches are the most popular kind of wearable design simply because they are the most convenient and the most familiar. That doesn’t exactly mean they’re the best or only design possible, definitely not for all kinds of people. The rising interest in smart rings does indicate a sort of “smartwatch fatigue” that’s making people think outside the box on how to deliver some of those features through other means. A smartwatch’s display, for example, is only useful if can see it, which often means having to twist your wrist at the very least to have the screen at a proper angle.

Unfortunately, that’s not easy or even safe for some people whose hands have to be in a fixed position or can’t easily touch the smartwatch screen once they’ve started wearing gloves. That’s the case for cyclists, bikers, and mountain climbers who still need access to some critical information but can’t see their smartwatch for one reason or another. Rather than rely on complicated and distracting solutions like audio notifications or augmented reality goggles, zIng simply moves the display to a position where it can be easily seen even without twisting your wrist or squinting your eyes.

The wearable design concept practically puts a decently sized trapezoid-shaped display on the back of your hand. If you have your hand forward like when you’re holding bike handles or gripping a mountain wall, this immediately puts that screen within your vision. The display is also large enough to tap with a finger even when you’re wearing very thick gloves, which is often the case for biking and mountaineering gear.

zIng is just one of a new generation of wearable designs that are challenging the status quo of smartwatches. An ergonomic Apple Watch band moves the smartwatch away from the wrist and onto the back of the hand as well, this time a little below the thumb, though that doesn’t solve the cramped screen space. Admittedly, the zIng concept targets a very niche market, but it also clearly shows that there’s no one-size-fits-all wearable design that will be perfect for all use cases.

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Stone-shaped digital compass concept promises an adventure with each walk

Compasses are designed to give you your bearing, but they don’t exactly tell you where you’re headed. With today’s digital maps and navigation apps, that’s pretty much easy peasy, removing any stress from trying to find your way to your destination. At the same time, however, these modern conveniences also remove some of the adventurous feelings and the joy of discovery when wandering about before you reach your actual stop. That kind of whimsical and often serendipitous experiences are almost all but lost, especially with smartphones serving all information on a silver platter or always calling our attention with its incessant notifications. This modern and unconventional compass design wants to remedy that and bring back the joy of an aimless exploration by removing all unnecessary distractions so that you can be more present in your surroundings.

Designer: Modem Works x Panter & Tourron

They say that if you don’t have a destination in mind, any road will take you there, and while that adage is often used as a warning, it neglects to mention the wondrous discoveries you might encounter off the beaten path. After all, not all who wander are lost, as the popular quote goes, but also losing your bearings and your way can be a frightening thought. You could use your phone, but you could also be tempted to just go directly to your destination or, worse, never get there because of all the pings from social media that are begging for your attention.

Terra is a device that modernizes the age-old compass without turning it into a complicated device like a smartphone. There is no screen, at least not an obvious one, just a hidden monochrome display that lights up with symbols and sigils that will mark your adventure. Yes, it will show you your direction, but it won’t mark your destination. Instead, it encourages you to actually get your destination off your mind and take a different path instead.

The idea is that you will input your location and how much time you have available and the device’s AI will guide you along a set of GPS coordinates to accompany you on your adventure. But instead of screens and beeps, it uses gentle haptic feedback and artistic iconography to nudge our attention to little discoveries along the way, be it a kind mushroom or a flower you might have never seen before. And yes, it actually functions as a compass so you won’t get lost by accident.

Terra’s cross-like form seems to be a reference to the four cardinal directions, but its rough, organic shape is more reminiscent of a stone or pebble you’re likely to pick up along your walks. The design, however, is open to various other shapes that will hopefully remind you of the treasury of wildlife waiting to be discovered along your more adventurous excursions.

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Odd sustainable stool concept prioritizes minimizing materials over recycling

The majority of sustainable designs today focus on using responsibly sourced or biodegradable materials as well as the ability to recycle components at the end of the product’s life. While these are indeed a big leap compared to common production practices, it’s still from the ideal. Even sustainable materials like wood, metal, or bioplastics produce material waste that still gets discarded at the end of the production process. And depending on the materials involved, recycling can actually consume more energy and even result in more pollution, offsetting whatever benefits it should have brought. Another approach to sustainability is to actually reduce the materials used and, therefore, the materials that need to be recycled, as what this rather unconventional “two-piece” stool design tries to propose.

Designer: Kitae Pak

The less materials you use for a product, the more products you can make out of that material. If a single 1,220mm x 2,440mm sheet of plywood would normally yield 24 circular plates with a diameter of 310mm, you could potentially squeeze 219 plates with a diameter of 120mm. That’s the kind of increase in yield that the Dots stool concept is claiming, making more efficient use of a material without compromising on quality, at least in theory.

The concept accomplishes this by completely redesigning what a stool is expected to be. Yes, it’s still a piece of furniture for seating, but there’s no hard rule that the seat has to be one large and whole piece. Instead of a single big circle, the Dots stool utilizes two smaller discs to support the body at rest, hence the name. It delivers the same function but at a significantly lower material consumption right from the start.

With this minimalist design, which consists of two wooden rods for legs and recycled plastics to connect the pieces into a stable whole, you can make 4 times more Dots stools than a regular stool using the same materials. This kind of conservation means that the production process itself would use less materials and energy to produce the same number of stools, while recycling would also use less energy and water as well. And since it’s mostly made of wood, the stool can also be repurposed for other designs or returned to the Earth one way or another.

While the design does check all the right sustainability boxes, it does raise questions on conform and stability. It’s arguable that it does serve its function well, but neither its appearance nor its ergonomics inspire complete confidence. It’s not a complete loss, however, as the experiment proved that there’s still a lot of room for improvement even for already sustainable designs.

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Stool has tree shadows printed on top to bring you closer to nature

Before I started focusing on writing for design, I never really paid attention to how mostly functional things like chairs are designed. As long as I could sit on it comfortably on it, then i believed it did its job and I didn’t really need to choose based on how well designed it is. But there are pieces of furniture out there, or even just as a concept, that were really thought of well by the designers to bring something not necessarily new, but at least interesting, to the table. Or in this case, the chair.

Designer: Shota Uruasaki

Capture the Light is one such design for a stool. The furniture itself is not a groundbreaking stool but is made up of the usual three blocks (seat, two legs) connected together by one small block. It looks just like your typical wooden stool/bench that you might see at a park or at a museum. But what makes this different is what you’ll see on the seat itself. You might think there’s a tree nearby casting its shadow but if you’re inside, then that may be a mystery.

It’s actually the unique design that this stool brings. The shadows casted by trees that you may see at parks or public spaces are immortalized on the seats as the designs are printed on them. The designer went around photographing the patterns that these tree shadows make, carrying a white board with them. The photographs were then inkjet printed on top of the stools and so you have the illusion of trees hovering on you as you sit on them.

It’s a simple design addition to your regular stool/bench but it’s interesting, if you’re into nature and trees. Even if the stool is inside, you get the illusion of still being surrounded by trees because of the shadows. Of course it’s still best to actually be around trees but in cases where you can’t then this stool may be the next best thing.

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Jar blender concept brings both aesthetic and function

A lot of aspiring product designers get inspiration from existing brands whose aesthetics are very distinct. One famous brand of hair dryers and stylers has made its mark on those interested in product design (and pretty devices) and has served as a basis for concepts. We get a lot of “what if _____ made _____” concepts from aspiring designers and it’s actually pretty interesting to see what they come up with just based on the current product line of these brands.

Designers: Anika Patel, Arya Shewale, Prapti Shah, Pratyasa Samanta, Nandana B. Nair, Pia Walia

A lot of the blenders we see are more functional rather than aesthetic. But who says you can’t have both? This concept for a Jar Blender blends (pun intended) the two as you get a cylindrical form that uses chamfered surfaces to connect to the various parts. Using the industrial and minimalist aesthetic, you have what looks like one of those modern-looking gas lamps. But it is in fact designed to be a functional blender that you can use in your kitchen or even bring with you if you’re traveling.

Aside from the sleek aesthetics, you get key functional elements, at least on paper and in renders. It has things like a liquid level window, lock alignment indicator, and a power switch and in keeping with their visual inspiration, they use rounded rectangles as a key element. And if you’re the type who likes seeing the blender in action, the section around the blade is transparent so you can see how it works in blending the various ingredients you put in it (or if you’re doing a “will it blend?” kind of content). There’s also a perforated mesh at the bottom so the blender gets proper ventilation and air circulation.

The blender also comes with a cap so if you need to carry around the juice or energy shake that you blended, you don’t need a separate bottle for it. The jar is 500ml which should be enough for a drink for one person. It would be interesting to see this aesthetic jar blender come to life.

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