NBA 2K’s simulated playoffs crown the LA Lakers champs for 2020

While the league and several star players seem like they’re warming to the idea of organizing a real finish to the 2019-2020 NBA season, the makers of NBA 2K have completed their simulated version. The Bucks and Lakers faced off in the virtual finals...

NBA and Microsoft plan personalized, AI-powered game streaming

Microsoft and the NBA are teaming up to deliver personalized game broadcasts that use machine learning and AI to learn fans’ preferences. To start, they’ll broadcast live and on-demand games via Microsoft Azure and add personalized real-time stats ov...

NBA 2K tournament starts Friday with Kevin Durant, Trae Young and more

Confirming yesterday's leak, the NBA announced an esports tournament that will kick off this Friday, with games broadcast on ESPN and ESPN2. The NBA 2K Players Tournament will pit 16 current NBA players against one another, with finals scheduled...