Google's strategy for bringing internet access to underserved areas involves giant balloons, but Facebook's leans more on collaboration. The social network has founded Internet.org along with Ericsson, MediaTek, Nokia, Opera, Samsung and Qualcomm, and is setting the partnership's sights on making sure the two-thirds of the world that doesn't have internet access gets the proper hookup. Zuckerberg and friends aren't ready for a complete show-and-tell of their plans just yet, but they've outlined some of their goals: making access affordable, using data more efficiently and lending businesses a hand so they can increase access.

When it comes to cost cutting, the group aims to develop and use tech that allows for cheaper connectivity, such as affordable high-quality smartphones. As for data efficiency, the team may investigate compression tools and caching systems to help ease the load on fledgling networks. In fact, Facebook is already working on reducing its Android app's daily data usage from 12MB a day to just 1MB. Lastly, the organization intends to look into sustainable business models that sweeten the pot for everyone from developers to mobile operators to pitch in for the cause. Connecting roughly 5 billion people to the web is a tall order by any standard, but Facebook and Co. are drawing inspiration from their successful Open Compute Project to give themselves a fighting chance. Zuck's scheduled to talk up the alliance on CNN tomorrow morning, but you can head past the break for a video from Internet.org that tugs at the heart strings.

Filed under: Internet, Facebook

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Via: The New York Times

Source: Facebook (1), (2), (3), Internet.org