By PriMo, we me primitive modern! Do a quick internet search for “primitive washing machines” and you’ll be mesmerized by the work people had to do with their hands! Even more amazing is how far washing machine tech has come in a relatively short amount of time. Inspired by these old clothing cleaners, the Vitez washer fuses the simplistic beauty of these primitive designs with modern innovation.

The result is a minimalistic top-loader that uses 30% less water and a lot less floor space than your average machine without sacrificing capacity. Unlike other waterfall-style methods, it employs Jetwash tech that blasts water molecules and soap upward through clothing fibers so they’re not only cleaner but require less water to rinse. An Aqua Groove Pulsator feature keeps clothes moving and water flowing at a consistent rate ideal for cleaning.

Additional convenience features include an ergonomic and clean-looking handleless lid, easy-to-read curved-glass display interface, as well as lid-integrated LED lighting that indicates the machine’s cycle progression.

Designer: Aditya Patil