IKEA’s $7.99 Chair-Shaped Hooks Are Going Viral for the Second Time

Wall hooks are one of those home essentials that nobody really thinks about until they need them. Most are utilitarian at best and forgettable at worst, designed to hold things rather than be noticed. The category hasn’t changed much in decades, and the average hook aisle still feels like it’s catering to a warehouse. Most people end up choosing between something functional and something they’d actually want to look at.

IKEA has always been good at finding solutions for these small, overlooked problems, and the FJANTIG hooks are a pretty solid example of that. Designed by M. Mulder and M. Vinka, they’re miniature chair-shaped wall hooks that come in a pack of three and retail for just $7.99. They’ve been around for a while, but they’ve been quietly gaining momentum on social media, and it’s easy to see why.

Designers: M. Mulder, M. Vinka (IKEA)

Each of the three hooks takes the shape of a different miniature chair, with distinct backrest designs: one has vertical slats, another a solid panel, and the last a loop. They’re made from reinforced polypropylene in a matte black finish and sized just right to sit unobtrusively on any wall. The hook itself is the chair’s back, so you drape things over it just like a real chair.

They earn their keep quickly once you find the right spot. Hang a row in an entryway, and you’ve got an instant home for keys, dog leashes, and lightweight bags. Put them in a kid’s room for tiny backpacks and jackets. These hooks aren’t new and have been at IKEA for years, but social media attention is giving them an entirely unexpected second life online.

The spray-painting trick is probably the most useful thing to know about these hooks. Because they only come in black, a coat of primer followed by whatever color fits your wall can make them feel genuinely custom. You can brush-paint them for more detailed finishes, or try a wood-grain effect for a warmer, natural look. The polypropylene surface takes paint well, which opens up a surprising amount of creative options.

Designer: Victoria

At $7.99 for a set of three, they’re about as low-risk as home décor gets. Each hook measures roughly 4¾ inches tall, which means they’re genuinely miniature and won’t dominate a wall even when grouped together. Mounting hardware isn’t included, so you’ll need to pick up screws separately, and IKEA does note that the right fastener depends on your wall type. It’s worth using appropriate anchors to keep them secure.

What makes these hooks work beyond the novelty is that they stay interesting even when there’s nothing on them. That’s a rare quality for a functional object. Most hooks disappear into the wall when empty. These just sit there looking like a tiny curated display of chairs, which is probably why people keep buying multiple sets and spreading them across rooms, rather than keeping to just the one pack.

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These Wood and Leather Wall Holders Swap Hooks for Hidden Magnets

The entryway tends to be the most neglected spot in any home when it comes to design. Things pile up at the door, and most of the solutions people reach for, plastic key hooks, adhesive strips, wire baskets, tend to prioritize function so heavily that they end up looking like afterthoughts. It’s a corner of the home that rarely gets the same design attention as the living room or kitchen.

Ukrainian design brand dodomoom takes a different approach with its Magnetic Holders & Hooks collection. Designed by Andrii Burzi, the pieces combine natural wood and smooth leather to make something that looks far more like wall decor than a key holder. That impression, though, isn’t the whole story. Beneath the leather surface, a precision magnetic system does the actual work of holding keys and other small metal objects.

Designer: Andrii Burzi

That hidden mechanism is part of what makes the collection so satisfying to use. There’s no hook to loop your keys onto, no notch to fumble with when your hands are full. You just bring your keys close to the surface, and the magnets hold them flat against the leather face. Burzi described the reaction from people who try it: “It isn’t magic. It’s precision.”

The collection has six pieces in total, ranging from the compact Nordic Little Magnetic Holder to the larger Nordic Family Magnetic Holder, which can hold up to four sets of keys at once and measures roughly 8 inches square. You can mount any of them with 3M adhesive tape or standard screws, giving you the option to hang them without committing to permanent hardware on the wall.

Each piece is available in walnut, ash, or maple, with a Night Black option in painted ash for spaces with a darker palette. The leather inlay sits against the wood base, and the combination reads as considered rather than decorative for its own sake. These aren’t objects that need to be explained; you’d be happy having them on the wall even if they didn’t hold a single key.

The collection also includes the Nordic Little Coat Hook, which follows the same material language as the rest of the holders. That consistency matters if you’re planning to use more than one piece on the same wall, and dodomoom clearly anticipated that. The Nordic Line is designed with modularity in mind, so pairing a key holder with a coat hook feels more like a deliberate arrangement than an accidental one.

The Nordic Family Magnetic Holder is priced at $98, which puts it closer to a considered purchase than an impulse buy. That’s a fair trade-off for something that pulls double duty as a decorative object and doesn’t make you stare at an ugly key rack every time you come home. Most entryway solutions make you pick between looking good and working well, and dodomoom doesn’t put you in that spot.

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Quirky Emoji-shaped hook ensures your clothes never wrinkle or crease while hanging

Necessity is always the mother of invention. Zac Feltoon, a designer with a keen eye for practical solutions, recently introduced a delightful and functional wall hook named Itsahook. This cylindrical wall hook not only boasts a cheerful design but also addresses a persistent issue in traditional wall hook design: you know the one where you hang your clothes for too long and when removed, it has a weird protrusion?

Designer: Zac Feltoon

Itsahook’s unique form is the result of thoughtful consideration to ensure that clothing remains unharmed when placed on the hook. Zac Feltoon explains that the hook’s design incorporates a large regular curve set at an angle, allowing it to grip onto clothes without applying concentrated pressure that could lead to dents. The innovation lies in the distribution of weight, ensuring that garments remain in pristine condition.

Recognizing the need for a coat hook that wouldn’t cause clothing damage, Zac Feltoon experimented with various forms, initially leaning towards casting-friendly designs. However, the cost of tooling for such designs led him to explore more feasible options. As the iterations progressed, a catch-all space below the rounded hook emerged, providing additional utility for users to store keys and other daily essentials.

To bring Itsahook to life, Feltoon faced the challenge of finding a US-based manufacturer capable of producing the product at scale within a tight timeframe. Collaborating with CR Industries of Milwaukee, WI, Zac Feltoon successfully overcame these challenges. Their craftsmanship and commitment allowed the project to move swiftly from prototypes to final production. Despite a mid-November start, Itsahook successfully launched for pre-orders on November 23rd, with order fulfillment starting in early December.

The hook can be used not only to hang but also as a shelf for your smaller accessories. It is available in 4 colors to suit your style. Beyond its functional aspects, Itsahook adds a touch of visual entertainment to the mundane task of hanging items. The attachment screws form a “:D” emoticon, contributing to the overall cheerful expression of the wall hook. This playful detail adds a sense of personality to the utilitarian object, making it not just a practical solution but also a conversation starter.

By addressing a common issue in a unique and visually appealing way, Itsahook brings joy to a seemingly ordinary product. As it finds its place on walls, it not only provides a functional solution but also sparks a smile with its clever design. Itsahook is a testament to the idea that even the most everyday items can benefit from thoughtful design, turning the ordinary into the extraordinary.

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