First trailer for Apple’s ‘They Call Me Magic’ celebrates a basketball icon

Apple has shared the first trailer for They Call Me Magic, its upcoming four-part documentary on former LA Lakers superstar Earvin “Magic” Johnson. Set to debut on April 22nd, the TV+ exclusive looks to take more than a few cues from Netflix’s The Last Dance.

In fact, with interviews of Michael Jordan, Larry Bird, former President Barack Obama and Johnson himself, many of the same people who took part in that documentary spoke to director Rick Famuyiwa as well. Judging by the trailer, however, fans should expect a series that is more hopeful, and that spends just as much time celebrating Johnson’s activism and family life as it does his all-star career.

Sinclair locks down local streaming rights for 16 NBA teams

Sinclair Broadcast Group has reached a deal to stream 16 NBA teams’ games to fans in local markets. The company, which is aiming to launch a standalone streaming service this year, previously secured local rights for some NHL and MLB teams, but the NBA deal is a major piece of the puzzle.

The agreement covers the Atlanta Hawks, Charlotte Hornets, Cleveland Cavaliers, Dallas Mavericks, Detroit Pistons, Indiana Pacers, LA Clippers, Memphis Grizzlies, Miami Heat, Milwaukee Bucks, Minnesota Timberwolves, New Orleans Pelicans, Oklahoma City Thunder, Orlando Magic, Phoenix Suns and San Antonio Spurs.

The service, which is expected to debut in the first half of the year, is likely to be fairly pricey at north of $20 per month, according to Sports Business Journal. However, it should give fans a way to see their local teams if games aren't broadcast nationally or they can't watch Sinclair’s Bally Sports regional sports networks (RSNs). Those networks aren't available on YouTube TV or Hulu, for instance. Local games are typically blacked out in any case, including on NBA League Pass.

Sinclair snapped up a batch of Fox Sports RSNs that Disney had to sell off as part of the Fox acquisition. The RSNs were later rebranded to Bally Sports.

Sinclair locks down local streaming rights for 16 NBA teams

Sinclair Broadcast Group has reached a deal to stream 16 NBA teams’ games to fans in local markets. The company, which is aiming to launch a standalone streaming service this year, previously secured local rights for some NHL and MLB teams, but the NBA deal is a major piece of the puzzle.

The agreement covers the Atlanta Hawks, Charlotte Hornets, Cleveland Cavaliers, Dallas Mavericks, Detroit Pistons, Indiana Pacers, LA Clippers, Memphis Grizzlies, Miami Heat, Milwaukee Bucks, Minnesota Timberwolves, New Orleans Pelicans, Oklahoma City Thunder, Orlando Magic, Phoenix Suns and San Antonio Spurs.

The service, which is expected to debut in the first half of the year, is likely to be fairly pricey at north of $20 per month, according to Sports Business Journal. However, it should give fans a way to see their local teams if games aren't broadcast nationally or they can't watch Sinclair’s Bally Sports regional sports networks (RSNs). Those networks aren't available on YouTube TV or Hulu, for instance. Local games are typically blacked out in any case, including on NBA League Pass.

Sinclair snapped up a batch of Fox Sports RSNs that Disney had to sell off as part of the Fox acquisition. The RSNs were later rebranded to Bally Sports.

Now you can hang your NBA Top Shot NFT on your wall

You now have a way to flaunt your NBA Top Shot NFT to house guests, provided you're willing to pay a premium for it. As The Vergenotes, Dapper Labs (the company behind Top Shot) and hardware startup Infinite Objects are now offering video "prints" of NBA NFTs in physical display frames. Link your Dapper Wallet and you can showcase a classic basketball moment wherever it's convenient, not just from a device like your computer. A QR code and a holographic sticker will help prove it's yours.

These are expensive pieces, to put it mildly. Attaching your NFT to a 7-inch display costs $199, while a 10-inch display will cost $399. Initial purchases should ship sometime in January. You're effectively buying a digital photo frame that can only display one picture, albeit one with intrinsic value.

There are multiple catches beyond this. You can't yet 'print' Moment Sets, Showcases or any moment that includes either a retired NBA player or anyone in the WNBA. Dapper and Infinite are working on support for all of these, but it's still an odd restriction if you were expecting these frames to serve like artwork — imagine not being allowed to buy Van Gogh prints that show the artist. Still, this does give you something to do with an NFT besides the occasional glance on your private devices.

Now you can hang your NBA Top Shot NFT on your wall

You now have a way to flaunt your NBA Top Shot NFT to house guests, provided you're willing to pay a premium for it. As The Vergenotes, Dapper Labs (the company behind Top Shot) and hardware startup Infinite Objects are now offering video "prints" of NBA NFTs in physical display frames. Link your Dapper Wallet and you can showcase a classic basketball moment wherever it's convenient, not just from a device like your computer. A QR code and a holographic sticker will help prove it's yours.

These are expensive pieces, to put it mildly. Attaching your NFT to a 7-inch display costs $199, while a 10-inch display will cost $399. Initial purchases should ship sometime in January. You're effectively buying a digital photo frame that can only display one picture, albeit one with intrinsic value.

There are multiple catches beyond this. You can't yet 'print' Moment Sets, Showcases or any moment that includes either a retired NBA player or anyone in the WNBA. Dapper and Infinite are working on support for all of these, but it's still an odd restriction if you were expecting these frames to serve like artwork — imagine not being allowed to buy Van Gogh prints that show the artist. Still, this does give you something to do with an NFT besides the occasional glance on your private devices.

‘NBA 2K22’ enhancements include tweaks to dribbling, blocking and shooting

With NBA 2K22’s September 10th release date fast approaching, 2K has shared a first look at the game’s PlayStation 5 and Xbox Series X/S version. The publisher calls this a gameplay reveal, but it's mostly a showcase of what developer Visual Concepts managed to do with the new hardware from Sony and Microsoft. Thankfully, the studio also published a new Courtside Report that details some of the gameplay enhancements players can look forward to when they pick the game up next month.

To start, Visual Concepts says it completely rebuilt the shot contest and blocking systems, as well as made a significant update to how the game handles defensive rotations. When it comes to moving a player up the court, the studio promises tighter controls that will allow you to put together new combos in creative ways.

But some of the most significant changes look like they’re coming to how the game handles shooting. NBA 2K22 will feature a new shot meter that will dynamically change depending on the abilities of the player you’re controlling and whether their shot is contested. According to Visual Concepts, NBA 2K22 will put a greater emphasis on Shot IQ. You’ll be more successful if you take the time to find an open teammate and take a smart shot. For players who like to drive to the basket, there’s a new dunk style creator that will allow you to customize their dunk repertoire.

Outside of those improvements, fans of women's basketball can look forward to much-improved WNBA mode. All told, it looks like NBA 2K's second PS5 and Xbox Series X outing should be a good one. 

The NBA is working with iHeartMedia to produce over 20 basketball podcasts

The National Basketball Association is teaming up with iHeartMedia for a significant new push into the podcast market. In all, the two organizations plan to co-produce more than 20 shows together as part of a new multi-year partnership, with the first one to debut sometime this fall. 

In addition to content devoted to the latest news from the league, analysis and player commentary, it sounds like iHeart and the NBA want to replicate the success of projects like The Last Dance. They say they’ll use material from the NBA archives to retell stories of “some of the greatest moments in sports history.” What exactly they have planned on that front, we don’t know yet, though iHeart and the NBA promised to share more information soon.

“The partnership provides the NBA and its teams access to iHeartMedia’s massive reach across multiple audio platforms including podcasts, streaming and broadcast radio, as well as the opportunity to develop a new slate of groundbreaking shows each year,” iHeart said.

Podcasts, in particular ones related to sports, have become big business in recent months. At the end of April, DraftKings spent $50 million to secure distribution rights to The Dan Le Batard Show with Stugotz.

The NBA will use Microsoft Teams to virtually seat fans courtside

When the National Basketball Association (NBA) restarts its season on July 30th, it will use Microsoft Teams to recreate the atmosphere of a packed arena without any fans physically present. As part of its ongoing partnership with Microsoft, the leag...

NBA game recaps are coming to Facebook Watch

You'll soon get to see official highlights from every NBA game on Facebook, after the two signed a deal to stream recaps on the Watch tab. The agreement covers all four of the NBA's leagues: NBA, WNBA, NBA G League and the NBA 2K eSports league. Reca...

Shaquille O’Neal On Julius Erving: ‘I Still Think He Was The Best’


For Shaquille O'Neal, Julius Erving is the greatest basketball player who ever lived. O'Neal said Erving is better than both Michael Jordan and LeBron James. This was what O'Neal told AFP (via...