Pandora will remove 40-hour mobile listening limit next month

Pandora will remove 40hour mobile listening limit next month

There's nothing quite like a 180, and that's what Pandora plans to pull as next month rolls in. The outfit's 40-hour mobile listening limit, which was established back in February, will be history in September. The move was announced today by CFO Mike Herring, as he stated the following:

"When we introduced the 40 hour mobile listening limit, we were confident that our scale -- over 7 percent of total radio listening and Pandora's number one ranking in most major markets -- would allow us to take this action without impacting our key monetization initiatives in driving the disruption of the radio advertising market and driving our mobile advertising leadership. As our results have shown, the continued strong growth in our advertising revenue allowed us to cover the increased royalty costs with dollars left over to invest back into the business. With these tools in hand, and insight into how they work, we are resetting our levers in September.

Notably, Pandora plans to eliminate the blanket 40-hour-per-month limit on free mobile listening effective September 1st. In the 6 months since we first implemented the free mobile listening limitation, we have gained critical insights into our user population that has given us greater control of our business. Because of these insights Pandora has implemented both other surgical levers to control content cost and new features that will allow for greater product usage."

It's not clear why the the reversal is being made -- be it uproar from loyal users or something else entirely -- but those who found themselves perturbed by such a notion will have plenty to celebrate in just a few days.

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Source: TechCrunch

Flipboard for Android gains audio, lets us tune into SoundCloud from our Samsung

Flipboard for Android gains audio, lets us tune into SoundCloud from our Samsung

Flipboard on iOS has had audio for some time, giving users the chance to go all high-brow as they listen to NPR while browsing the news on their iPad. It's Android's turn to adopt that cultured stance: an update to Flipboard on its newer platform includes the full, listen-in-the-background Audio category channel selection, whether it's thoughtful public radio snippets or spotlights on podcasts and artists. SoundCloud mavens get the biggest fill, both through a direct link to their account as well as a list of specialized channels. Anyone who can already use Flipboard for Android just needs to hit Google Play to add the new audio dimension; Kindle Fire and Nook owners should see a fully tailored experience in a matter of days.

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Flipboard for Android gains audio, lets us tune into SoundCloud from our Samsung originally appeared on Engadget on Thu, 25 Oct 2012 11:46:00 EDT. Please see our terms for use of feeds.

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Spotify marks its first anniversary in the US with 13 billion listens, a whole lot of sharing goin’ on

Spotify marks its first anniversary in the US with 13 billion listens, a whole lot of sharing goin' onThey grow up so fast, don't they? Spotify's US launch was just over a year ago, and the streaming music outlet wants us to know just how big its baby is getting. Americans listened to more than 13 billion tracks on the service in the first 365 days, and they shared more than twice as many -- 27,834,742, to be exact. Not surprisingly, just over half of that socializing went through Facebook, as you can see in the company's sugar-coated chart. Spotify is likewise flaunting 2,700 years' worth of time spent skulking around its app platform. Don't feel any pangs of regret if you forgot to buy something for Spotify's birthday, by the way: the company isn't holding any grudges and says you'll "love" what it has gift-wrapped for year two. We're hoping that involves more free radio stations and fewer holdout musicians.

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Spotify marks its first anniversary in the US with 13 billion listens, a whole lot of sharing goin' on originally appeared on Engadget on Sat, 21 Jul 2012 18:29:00 EDT. Please see our terms for use of feeds.

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Etymotic Music•Pro 9-15 earplugs bring high-end hush to audiences, lets us enjoy speed metal safely

Etymotic MusicPro 915 earplugs bring highend noise blocking to audiences, lets us enjoy speed metal safelyPremium electronic earplugs usually find their homes with musicians eager to preserve their hearing at all costs; anyone within the crowd has more often been left to either use cruder plugs or cover their ears. Etymotic wants to bridge that difference with the Musico.Pro 9-15. The combination of ER-9 and ER-15 earplugs matches its namesake not just through the choice of components, but through active noise cancellation that removes 9 to 15 decibels from the sound only when the rock gets too raucous: listeners can hear fellow concert-goers and even boost their volume without skewing the sound of the band. Pricing plays its own part in reaching out to the crowd, too. As high as the new Musico.Pro set's $399 price might be compared to a typical pair of ear blockers, it's low enough that a dedicated fan of virtual Tupac can afford to go to the concert protected rather than voluntarily take on some hearing damage.

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Etymotic Music•Pro 9-15 earplugs bring high-end hush to audiences, lets us enjoy speed metal safely originally appeared on Engadget on Wed, 18 Jul 2012 01:13:00 EDT. Please see our terms for use of feeds.

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