Tag Archives: plant-based

Reebok’s first plant-based running shoe is a major win for the environment!

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Sneaker giants all over the world have been taking steps to become more sustainable, and Reebok has joined the gang! Their eco-friendly Cotton + Corn collection took us over by storm, and this time they’re back with ‘The Forever Floatride GROW’, a sustainable and updated version of the popular Forever Floatride Energy sneakers. Created completely from plant-based materials, the Floatride GROW is Reebok’s latest initiative to abandon the usage of petroleum-based plastics.

Castor beans, eucalyptus, BLOOM algae, and natural rubber were the materials of choice. Sustainably grown castor beans were utilized to create an exceedingly cushioned and responsive midsole, in turn, maintaining the high performance and lightweight cushioning standard that all of Reebok’s performance running shoes promise. A eucalyptus midsole has been introduced, it’s biodegradability and sustainable sourcing guaranteed. A BLOOM algae foam sock liner was added to the mix, harvested from invasive growth areas. The algae are naturally odor-resistant, so goodbye smelly sneakers! Petroleum-based rubber was dumped for a natural rubber outsole sustainably sourced from real rubber trees.

“The earth is a runner’s arena, and we have a responsibility to help detox the world for the athletes who run in it,” said Matt O’Toole, Reebok Brand President. “Our Cotton + Corn collection was the first step in making shoes from things that grow. Now, we have taken an award-winning running shoe, the Forever Floatride Energy, and reinvented it using natural materials to create what we feel is the most sustainable performance running shoe on the market.”

As plant-based and sustainable as these new kicks may be, Reebok guarantees that they perform as well as any other running shoe on the market. They promise plant-based performance with no compromise! The sneakers showcase neutral hues of beige and off white, with Reebok’s iconic stripes flashing across them. A white midsole and beige laces top off the shoe! Good looking, sustainable and backed with an assurance of high performance, these shoes are a must-have once they release in the Fall of 2020!

Designer: Reebok

 

DiGiorno and Stouffer’s bring plant-based ‘meat’ to frozen Italian food

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Nestle is expanding its plant-based 'meat' offerings to a category seldom covered in the meatless world: the frozen Italian food you buy when you'd rather not order in or start from scratch. It's introducing both a DiGiorno pizza (the Rising Crust M...

Burger King takes the Impossible Whopper nationwide August 8th

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Burger King announced today that it is adding the Impossible Whopper -- the chain's famous Whopper burger made with a plant-based patty from Impossible Foods -- to its menu nationwide. Starting on August 8th, you'll be able to go to any Burger King l...

This pea-based chicken alternative was inspired by hagfish slime

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Another company wants to get in on the animal-free meat trend. The Swiss company Planted hopes to do for chicken what Impossible Foods did for beef. It claims its planted.chicken -- made from pea protein, pea fiber, water and sunflower oil -- is indi...

These 100% plant-based shoes can be composted

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Taking the term carbon ‘footprint’ rather too literally, the guys at Native want to reduce impact on the earth brought about by production of their shoes. Shoes often contain large bits of leather, rubber, and plastic, all of which have a pretty high carbon impact and introduce a whole slew of chemicals to the earth when they’re inevitably thrown away after a few years of wearing. Not the Plant Shoe by Native Shoes. Made entirely out of plant-based materials, from the upper body, to the insole, outsole, even the laces, the Plant Shoe is 100% completely biodegradable, and can in-fact be turned into compost, to help plants grow better!

The Plant Shoe doesn’t use new materials, but rather introduces old materials into a new, one-of-a-kind product. Each part of the shoe is plant-based, using materials like jute, pineapple husk, kenaf, linen, treated with natural oils like olive oil for suppleness and comfort. Tricky bits of the shoe’s design involved finding a workaround for the sole, which Native managed to solve by partnering with France-based Reltex to create a sole that comprises a eucalyptus-pulp insole, kenaf (hemp) and corn cushioning, and a sap-based tread that gives the shoes its grip. Binding all the shoe’s parts together formed the next challenge, as most shoe companies rely on toxic, non-biodegradable petrochemical-based glues to hold the sneaker’s parts together. Native’s solution involved stitching all the parts together using entirely plant based threads that are strong enough for sneaker construction.

The result is a classic, class-apart shoe that breaks boundaries with its choice of materials, as well as establishes a strong seasonless, genderless and adaptable style that’s made for everyone. The Plant Shoe eventually does wear out, says Mike Belgue, like all shoes. But unlike most footwear that end up being tossed in the trash (and finding their way to landfills) after their life is over, the Plant Shoe can be placed in a compost bin, where bacteria can break the shoe down in as few as 45 days, reducing the shoe to a nutrient-rich compost that can nourish the earth instead of polluting it!

Designer: Mike Belgue (Native Shoes

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