ASUS CEO resigns as company shifts mobile focus to power users

Posted on 13/12/2018 by Engadget RSS Feed

Earlier today, ASUS announced that long-time CEO Jerry Shen is stepping down ahead of "a comprehensive corporate transformation" -- part of which involving a new co-CEO structure, as well as a major shift in mobile strategy to focus on gamers and pow...

ASUS’ Tango-powered ZenFone AR will hit the US in July

Posted on 29/05/2017 by Engadget RSS Feed

We already knew from Google I/O that ASUS' ZenFone AR, the second-ever Tango phone (and the first to also support Daydream), was getting close to its official launch, and that it's coming to the US as a Verizon exclusive this summer. Thankfully, we n...

Surprise! ASUS to launch ‘the new PadFone Infinity’ next Tuesday (updated with video)

Posted on 11/09/2013 by Richard Lai

Surprise! ASUS to launch 'the new PadFone Infinity' next Tuesday updated video

Given the recent leaks, it's no surprise that ASUS is now readying the launch of its aptly named "the new PadFone Infinity." According to an invitation we just received, CEO Jerry Shen will be hosting an event for said device in Taipei next Tuesday, so we'll be there to get our hands dirty. For now, all we know is that this phone + tablet combo will look pretty much identical to the current model, except it'll likely get a more powerful Snapdragon 800 SoC inside, as well as a microSD slot and an all-white color option. Stay tuned for our coverage!

Update: ASUS has just added a short, cheeky video (after the break) showing the smartphone leaving the orbit of its tablet companion. A countdown page has also appeared showing the six or so days left until the new new PadFone's "launch" on September 17th -- you can find it at the source.

Filed under: Cellphones, Tablets, Mobile, ASUS

Comments

Source: Asus

ASUS pulls out of Windows RT due to financial losses and ‘industry sentiment’

Posted on 09/08/2013 by Sharif Sakr

This isn't a huge shock, given that ASUS has already publicly expressed woes about poor sales of its Windows RT products, but CEO Jerry Shen's latest comments have a surprising edge of finality to them. Speaking to the Wall Street Journal, he repeated that "Windows RT has not been very successful" and said that the company took a writedown on its stock of RT tablets, although he didn't reveal the size of the loss. He also said that, from now on, ASUS will solely make Windows 8 devices that run on Intel / x86 processors, due to the backwards compatibility with Windows software offered by those products. Meanwhile, NVIDIA has also predicted losses due to its involvement with RT, but it seems to be pushing ahead with a next-gen ARM-based Surface tablet regardless.

Filed under: Laptops, Tablets, ASUS

Comments

Via: TNW

Source: WSJ

ASUS’ Jerry Shen flaunts unannounced MeMo Pad FHD 10 LTE, due Q3 with Snapdragon

Posted on 05/06/2013 by Richard Lai

Even after its press events earlier this week, ASUS still had something up its sleeve for Computex. At a Qualcomm keynote just now, ASUS CEO Jerry Shen took the opportunity to tease an unannounced Android tablet, which is due Q3 this year. Given that it was a Qualcomm event, it was no surprise that the exec confirmed the presence of a Snapdragon chip along with LTE radio on this mysterious slate.

Shen also mentioned a full HD display, and given the similar appearance but with a different port layout, we are led to believe that this device will simply be an LTE variant of the new MeMo Pad FHD 10 sans Intel Atom. This could even turn out to be the K005 that we saw in the FCC database, as the MeMo Pad FHD 10 carries the K00A model number. Anyhow, here's Shen's full speech about the tablet:

"In Q3 of this year, we will raise the bar of mobile devices by launching an incredible LTE tablet, which will have Qualcomm Snapdragon, full HD display and ASUS SonicMaster to bring our consumers the most superior and seamless mobile experience. I will save the rest for our launch event in the fall."

Update: ASUS just confirmed to us that the tablet is conveniently called the MeMo Pad FHD 10 LTE. What a mouthful!

Filed under: Tablets, ASUS

Comments

ASUS PadFone 2 hands-on in Taipei (updated with video)

Posted on 16/10/2012 by Richard Lai

Well look at this! Our lucky buddies over at Engadget Chinese managed to get an early hands-on with the brand-spanking new PadFone 2 from ASUS. As we mentioned earlier, the bulkiness of the original model is totally gone and we're still blown away by the combo's new weight. But first, the phone: in our hands, it really just feels like an enlarged version of the original PadFone, especially with the ripple pattern on the back, as well as the plastic chin at the bottom along with the slightly tapered aluminum bezel. We do love the new and larger Super IPS+ screen, which is much sharper than the old PenTile Super AMOLED display, and it no doubt has better outdoor performance as well. Additionally, the Android soft keys are no longer virtual -- you can access them below the screen at any time, and we dig that.

While docking the phone into or pulling it out of the PadFone Station is hardly a challenge, there's some sort of magic that keeps the phone tucked into the bay no matter how hard our pals shook the tablet upside down (please don't try this at home) -- the geared rubber grip along the two sides of the bay are somehow responsible for this. The back of the PadFone Station has a rubbery texture that's essentially identical to its predecessor's, making it just as comfortable to hold, but only time will tell how durable the coating is. Software-wise it's just as snappy on the tablet as it is on the phone, and we noticed the switch between phone mode and tablet mode is now a tad quicker as well. It'll probably be easier to see once we have our English hands-on video, so stay tuned.

Update: We've finally managed to upload our hands-on video -- it's right after the break. Watch how we kept shaking the PadFone Station upside down and the phone still stayed inside its bay (again, don't do this at home, kids!). Also, we have a demo of the phone's Instant Dictionary feature. It's very handy.

Update 2: We've just been informed that the magical grip mechanism in the docking bay took over two years to develop. Nice one, ASUS!

Gallery: ASUS PadFone 2 hands-on

Continue reading ASUS PadFone 2 hands-on in Taipei (updated with video)

Filed under: Cellphones, Tablets, Mobile, ASUS

ASUS PadFone 2 hands-on in Taipei (updated with video) originally appeared on Engadget on Tue, 16 Oct 2012 04:09:00 EDT. Please see our terms for use of feeds.

Permalink | | Email this | Comments

ASUS PadFone 2 vs PadFone 1… hang out!

Posted on 16/10/2012 by Richard Lai

ASUS PadFone 2 vs PadFone 1 hang out!

While getting their hands dirty with the ASUS PadFone 2, our guys over at Engadget Chinese also had the chance to compare it with the OG PadFone, and they came back with a generous batch of side-by-side shots. Here you can see how the phone itself is almost just a scaled-up copy of its predecessor, while the new PadFone Station slate loses some body fat by shedding the original docking bay cover, and we're certain that the battery has become denser and lighter as well to achieve this amazing diet -- we're talking about losing just over 200g here! Also apparent is the new 13-pin dock connector (MHL plus concurrent data, display and power) at the bottom of both the phone and the tablet. For the rest, we shall let your eyes do the work in the gallery below. Enjoy!

Gallery: ASUS PadFone 2 vs PadFone

Filed under: Cellphones, Tablets, Mobile, ASUS

ASUS PadFone 2 vs PadFone 1... hang out! originally appeared on Engadget on Tue, 16 Oct 2012 03:09:00 EDT. Please see our terms for use of feeds.

Permalink | | Email this | Comments

ASUS PadFone 2 unveiled in Taiwan, boasts quad-core CPU, LTE, NFC and lighter tablet (video)

Posted on 16/10/2012 by Richard Lai

Today's no doubt a big day for ASUS: while chairman Jonney Shih is gearing up to introduce the PadFone 2 in Milan later today, we just saw CEO Jerry Shen wowing the crowd with the same phone-in-tablet combo back in Taipei. Just as the recent leaks have shown, ASUS' surprisingly quick follow-up to the original PadFone is simply bigger and better in many ways, notably with a screen upgrade to 4.7-inch 720p Super IPS+ panel (with up to 550nits brightness thanks to Sharp's IGZO technology), Qualcomm's awesome quad-core APQ8064 SoC instead of its dual-core sibling, 13-megapixel f/2.4 BSI sensor from Sony, 1.2-megapixel front camera, and a much slimmer PadFone Station slate -- partly because it no longer features a docking bay cover! New owners will be greeted by Android Ice Cream Sandwich, but ASUS promises a Jelly Bean upgrade soon. There's much more than meets the eyes so read on to find out more.

Gallery: ASUS PadFone 2 launch event