Snapchat is in the middle of an identity crisis

There was a time a year or so ago when, if a friend wanted to send me a meme or a funny selfie, it would be on Snapchat. But I don't remember the last time that happened; at some point Instagram became our go-to messaging app. And apparently I'm not...

Inside Nike’s DIY studio for Snapchat selfie filters

Snapchat's Lens Studio, which lets anyone create their own augmented reality filters, has been a big hit for the company. There are now more than 250,000 Lenses created by independent users, and those have been viewed over 15 billion times. Still, Sn...

DOJ and SEC subpoena Snap over allegedly misleading investors

The U.S. Department of Justice (DOJ) and the Securities and Exchange Commission (SEC) have subpoenaed Snap Inc. requesting information about its March 2017 initial public offering. In a statement to Reuters, Snap said it has responded to a government...

Snapchat adds Friendship Profiles to highlight your relationships

Snapchat is introducing new Friendship Profiles that will celebrate your relationships with your closest friends. The feature will dig up some of the highlights of the conversations shared between you and your friends. Snap Inc. is also introducing n...

Influencer Luka Sabbat sued for not shilling Spectacles on Instagram

Luka Sabbat, a social media influencer with 1.4 million Instagram followers, is being sued for failure to, well, influence. According to a lawsuit filed by PR Consulting Inc., Sabbat breached a $60,000 contract he signed to promote Snap Spectacles on...

Twitch streamers are getting Snap’s AR selfie filters

As part of its Snap Camera announcement, Snap Inc. has revealed a partnership with Twitch that will bring augmented reality Lenses to users of the video-streaming site. This will give Twitch streamers access to thousands of Snapchat-style selfie filt...

Snap is bringing augmented reality Lenses to the desktop

Fresh off its Q3 2018 earnings report, in which it broke a revenue record, Snap Inc. is making another major announcement. Meet Snap Camera, a standalone application that will bring the company's popular augmented reality filters, aka Lenses, to the...

Facebook hopes to prove AR is more than selfie filters and games

As I'm surrounded by software engineers in a conference room with no natural light, playing augmented reality games on an iPhone, I forget for a second that I'm in Seattle visiting Facebook. Not Amazon or Microsoft. Facebook, a company that's evolved...