Tag Archives: Business analytics

IBM’s decision to partner with Twitter would serve huge benefits

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Almost a week earlier we got to know that IBM and Twitter are going into a partnership, the nature of which will be data analytics. Coming together of the two companies is going to allow the former...

Tom Davenport’s Guide to Big Data

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Big Data at Work: Dispelling the Myths, Uncovering the Opportunities, is a new book from Tom Davenport, a veteran observer of the data analysis scene. It’s a required reading for managers that need a...

A Big Data POV for the C-Suite

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By Wes Nichols, Co-Founder & CEO, MarketShare | Twitter As “Big Data” continues to mature from hype and techno-jargon to operational reality, business leaders must ask...

Delivering Retail Sales Through Analytics With AgilOne

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Retailers have known for the longest time that selling more products to an existing customer is generally easier than converting a new customer. This was a fact hundreds of years ago in the village...