What's the definition of insanity? Trying the same thing several times and expecting a different outcome. While we wouldn't suggest that Microsoft's finest minds are in need of urgent medical care, it does seem as if the company's executives have failed to heed the lessons doled out this summer. After all, it was only a few months ago that Microsoft had to admit that very few Surface RT tablets had been sold, and booked a $900 million loss on inventory that remains rotting in warehouses.

At today's launch of Microsoft's second Windows RT-running slate, Surface chief Panos Panay opened his remarks by saying that the "Surface 2 is not subtle, but is a revamp. It is not the simple changes that everybody wants, but it's the changes people need." Unfortunately, the changes that he then went on to describe involved making the device thinner, faster and giving it a full-HD display -- criticisms that few had leveled at the first generation of the hardware. No, the problems that every critic had were the limitations of the Surface's operating system: Windows RT. Not that you'd know it from today's event. In fact, Microsoft went out of its way to downplay the fact that the Surface 2 runs RT, mentioning the ambitious Windows-on-ARM project only three times in an hour. But why was the star of the show reduced to such a bit-part role?

Filed under: Tablets, Software, Microsoft

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