When Nokia literally names its phone ‘TOUGH’, you better believe it

Often compared to Thor’s Mjolinr, Nokia’s 3310 is a hallmark in robustness. In 2013, a man’s life was even saved by a Nokia phone as it literally stopped a bullet from entering the man’s chest. The phone, kept in the victim’s chest pocket, took a bit of a beating, but literally was an instance where Nokia could claim their phones were strong enough to stop bullets. Nokia’s phones have a reputation for being tough, although it’s never been a marketing angle for Nokia because phones back in 2000 weren’t really fragile as the phones of today are… but when Nokia literally calls their phone the ‘800 Tough’, you better believe that it can comfortably survive any sort of merciless scenario you put it in.

The 800 Tough is literally one of the toughest smart-ish phones ever built. It comes with a small display and a keypad, just like Nokia’s phones from their glory days, but is 4G capable, and runs apps like Whatsapp, YouTube, Google Maps, and even Facebook. What’s most incredible is that it has a battery life that lasts DAYS, rather than hours. The phone comes with a camera, flashlight, and even supports Google Assistant, giving you all the actual benefits of a smartphone without the addictive frilly bits. Living up to its namesake, the 800 Tough is dust-proof, waterproof, and drop-resistant, so just save yourself the trouble of putting a case on this bad boy because short of stopping bullets, the Nokia 800 Tough can literally take a beating. (although who’s to say that the 800 Tough can’t stop bullets… don’t try it though)

Designer: Nokia

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Nokia’s Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Now if a Google Home or an Apple HomePod could give me inputs on how to stay healthy, by collating my information and giving me tips on how to live a better life, I’d definitely consider it. If a home assistant could tell me if my sleeping patterns needed improvement, or that my diet could use some tweaking, or perhaps some outdoor time for my heart-rate, that’s what I’d really value in a home assistant. Nokia’s Home tries to be that guardian. Designed as a conceptual device by Rik Oudenhoven during his time at Nokia, the Nokia Home is a completely re-imagined device. Designed to do more than just connect you to internet-based services that collect data and generate revenue, the Nokia Home allows you to live a better life… aside from listening to music!

It collates data from all your devices, allowing the Home to map out your lifestyle, from your activity, to nutrition, to sleeping patterns. It then uses this data to give you advice on how to live better, from something as simple as sitting correctly or sleeping correctly, to more complex changes like suggesting dietary preferences. In short, it focuses its data collection around the overall wellbeing of its user… while respecting privacy! Yes, Nokia, a Finnish company, in compliance with European Union laws and the GDPR, works without compromising the privacy of its user. The Home, aside from protecting your data, gives you the ability to mute the Home Assistant whenever you want, making sure it doesn’t collect further data on you until you choose for it to do so!

Designer: Rik Oudenhoven

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyleNokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

Nokia's Home Assistant encourages you to live a healthy lifestyle

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