Klout reportedly sold to Lithium Technologies


Last month, Re/code reported that Klout will be sold to social customer service company Lithium Technologies. The publication added that a deal has already been signed, albeit not yet closed.Today,...

Klout for Business translates social media influence into big brand power

Klout for Business translates social media influence into big brand power

Your imaginary (and seemingly arbitrary) social media score just got that much more credible -- by the same company calculating it. Klout's launching an offshoot of its influencer index to target businesses, turning individual social media data into metrics companies can use to better their brands. The service, which will continue to rollout into April, will arm big business with info culled from its Perks program (brand feedback provided by Klout's user base), highlighting hot topics, relevant social networks and other intangible "buzz" data so highly sought after by marketers. The sign-up page is live now on Klout's site, so any companies eager to abuse benefit from willfully divulged social data should do so with haste.

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Via: Fortune

Source: Klout

Klout Crosses over to Reality and Gives Web Influencers Perks in Real Life

Klout is a system that measures the amount of influence you have online by measuring data from social media websites and other metrics. It comes with benefits and rewards because the higher your Klout score, the better are your chances to score bigger perks and sponsorships.

Klout in Night ClubIn an effort to get more people to join the Klout side, the start-up decided to run this campaign in San Francisco where party goers with high Klout scores got special treatment at the Playhouse Nightclub.

Clubbers who came with a Klout score of 50 and above (where you’re deemed as “being a thought leader in your specific business” were treated as the real VIPs at the club.

Klout in Night Club1

If you’re a geek with a high Klout score, then this is your time to shine at the club.

[via Pop Up City]