Tag Archives: advertisers

Mobile Ads Try To Be More Useful, Less Annoying And Creepy

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Advertising has become an increasingly important revenue source for the multi-billion-dollar app economy, as consumers become less inclined to pay for the mobile apps they download. That’s left...

Should Microsoft Buy Yahoo for $53 Billion?

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The last time Microsoft offered to buy Yahoo — valuing it at $45 billion, Steve Ballmer hoped that some value could be created by combining their media assets. As he said back then, “We have great...

Squarespace Super Bowl 2014 Ad Teaser released

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The Super Bowl 2014 takes place on February 2, 2014 and will have besides the big game a huge line-up of Super Bowl ads. Fox managed to charge $4 million on average for 30 second spots. Here is...

Microsoft Pays Youtubers To Promote Xbox One?

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Popular game video maker Machinima apparently ran an endorsement giving Youtubers were a special bonus for promoting the Xbox One, Ars Technica reports. Suggestions of the promotion first appeared on...

Ad Execs Tell What Marissa Mayer Must Do To Get Their Ad Dollars

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Yahoo CEO Marissa Mayer needs to up her game on Madison Avenue—bolstering the portal’s reputation among advertisers. Yahoo arguably has the component parts of a digital-media platform that’s very...

Super Bowl 2014 Ads Preview on Youtube Ad Blitz

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In the past, most of the advertisers who showed their products on the Super Bowl platform kept the actual ad a top secret until the final moment.But now that strategy is undergoing a radical change....

Bud Light Super Bowl 2014 Ad stars Arnold Schwarzenegger

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The Super Bowl 2014 draws closer and more Super Bowl advertisers have started the promotion campaigns for their Super Bowl Ads. The Bud Light Super Bowl 2014 ad teaser stands out not only because of...

YouTube Starts Showing Preview of Super Bowl Ads for 2014

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In the past, most of the advertisers who showed their products on the Super Bowl platform kept the actual ad a top secret until the final moment. But now that strategy is undergoing a radical change...