The Sundance Film Festival is devoted to discovering and developing independent artists and audiences–so it’s time to embrace digital markets. As box office revenues stay low, the best bet for...
Relax, CRM vendors. Google is not getting into the customer relationship management business (CRM) anytime soon. But they should. Google seems to understand the Social CRM needs of small and medium...
In the past, most of the advertisers who showed their products on the Super Bowl platform kept the actual ad a top secret until the final moment.But now that strategy is undergoing a radical change....
“If we can’t find more than two or three families to run for office, that’s silly, because there are great governors and great eligible people to run. And I think that the Kennedys, Clintons, Bushes...
By Andy Oram A court ruling this past Tuesday on FCC “network neutrality” regulation closes and opens a few paths in a three-way chess game that has been going on for years between the US District...
The Super Bowl 2014 draws closer and more Super Bowl advertisers have started the promotion campaigns for their Super Bowl Ads. The Bud Light Super Bowl 2014 ad teaser stands out not only because of...
For every action, there is an equal and opposite government program. —unknown One the heels of a West Virginia water contamination crisis, California hosts a grave water emergency. Gov. Jerry...
In the past, most of the advertisers who showed their products on the Super Bowl platform kept the actual ad a top secret until the final moment. But now that strategy is undergoing a radical change...
Retailers have known for the longest time that selling more products to an existing customer is generally easier than converting a new customer. This was a fact hundreds of years ago in the village...
If you’ve contributed to a lot of strangers’ Kickstarter campaigns, you no doubt thought you were giving money to projects you saw as having particular social value, utility or artistic merit. In...