Scarlett Johansson defends SodaStream Super Bowl 2014 Ad


As reported, the SodaStream Super Bowl 2014 Ad features one of Hollywood's sexiest actresses. Scarlett Johansson is SodaStream first brand ambassador and will also star in the SodaStream Super...

Apple To Infinity: Mobile Payments, Touch ID And All That Sapphire


Forget Gorilla Glass. Apple has its own patented method of affixing a sapphire substrate to a touch screen. According to a report on the Chinese language Apple Daily blog (translated via Google and...

Flywheels Could be More Efficient for Electric Cars


The idea of powering your car with a flywheel conjures up amateurish images of rubber bands, or big, clunky contraptions attached to ponderous nineteenth century steam-powered wagons. But modern...

Booger & Lewis Geek Out About ‘King Of The Nerds’


When the second season of TBS’s reality TV competition King of the Nerds begins tonight, viewers can expect the program to reach nerdier heights than ever. Just ask two of the most iconic nerds in...

Are you Buying Fitness Wearables From Electronics Companies?


Having spent the week at the International Consumer Electronics Show (CES), it would appear that fitness & sport tech has started to reach mainstream prominence.  In a way it has, in others...

CES 2014 from a Woman’s Perspective


In 2014, women leaders rose to the top in many different industries.  Healthcare, cars manufacturing, advertising and even finance all recently added women to major leadership roles. Marissa...

CES 2014 from a Woman’s Perspective


In 2014, women leaders rose to the top in many different industries.  Healthcare, cars manufacturing, advertising and even finance all recently added women to major leadership roles. Marissa...

CES 2014 from a Woman’s Perspective


In 2014, women leaders rose to the top in many different industries.  Healthcare, cars manufacturing, advertising and even finance all recently added women to major leadership roles. Marissa...