Top 10 Super Bowl Ads From The Past Decade selected by Kellogg School Of Management


This article is by Tim Calkins and Derek Rucker, Kellogg School of Management. Calkins is clinical professor of marketing and Rucker is the Sandy...

Apple’s Mac still Big Influencer, 30 years after Debut


Apple's Mac still influences computing today, 30 years after its debut NEW YORK (AP) — Look around. Many of the gadgets you see drew inspiration from the original Mac computer. Computers at the time...

iPhone 5S Users Siphoning the Data


All the research findings are in and they show some consistently clear results. The iPhone 5S users around the world are the biggest dealers in data crunching. And as for those who utilize 4G...

Google Ad Chief Susan Wojcicki Talks about Next Big Battle


Straightforward and unflashy, Susan Wojcicki doesn’t come off like the most powerful woman in advertising that Forbes and others have labeled her. When we meet outside her office at the Googleplex in...

Candy Crush Saga Trademarked Candy And Apple’s App Store Is Helping Enforce It


Candy Crush Saga is the most pervasive casual game phenomena since Angry Birds and it seems intent on crushing any potential competitors—at least those that use the word “candy” in their titles....

The Reason Personality Tests Go Viral Will Blow Your Mind


Please tell me the web personality quiz is NOT making a comeback. Maybe the popularity of these quizzes never even declined. After rolling my eyes many many times this week, I eventually caved in. I...

Slumping Intel to cut more than 5,000 jobs in 2014


Intel aims to boost earnings by dumping more than 5,000 jobs in 5 pct reduction of workforce SAN FRANCISCO (AP) — Intel plans to trim more than 5,000 jobs from its workforce this year...
    






How Facebook Memes Evolve And Spread


As a publisher, understanding the flow of information online is as important as a civil engineer understanding traffic congestion. Unfortunately, so much of what takes place online has been...